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Over 90 families helped<br />
by industry charity<br />
■ By Simon King<br />
THE Irish Electrical Benevolent<br />
Association (IEBA) said that it<br />
has helped more than 90 families<br />
since the registered charity was<br />
formed in 2001.<br />
The charity, which was established<br />
with the aim of alleviating any stress<br />
suffered by members of the industry,<br />
works across the manufacturing,<br />
retail and distribution sectors.<br />
Geoff Peat, the retired founder<br />
of Peat Wholesale and a committee<br />
member of the IEBA, told ERT<br />
Ireland: <strong>“</strong>If someone is looking for<br />
support, we ask them to fill out an<br />
application form – it may have been<br />
five or 10 years since they worked in<br />
the industry, but that doesn’t matter.<br />
<strong>“</strong>We don’t ask for membership,<br />
it’s not like a euro a week – we<br />
raise funds through a golf day in<br />
June, a ball in November, and donations.<br />
We don’t help in a commercial<br />
sense, but we give short-term<br />
support.”<br />
Mr Peat continued: <strong>“</strong>We have<br />
helped around 90 families since the<br />
IEBA started and some continue<br />
to benefit. We don’t just say here’s<br />
€100 and good luck, we have a<br />
follow-up programme.<br />
<strong>“</strong>The person will say what they’re<br />
looking for – a common thing at<br />
the moment is payment of mortgages,<br />
funeral expenses, college<br />
fees. These are subjects that create<br />
stress.”<br />
Jimmy Whan, IEBA’s honorary<br />
treasurer, added: <strong>“</strong>The main objective<br />
is to provide short-term finan-<br />
cial assistance to families from the<br />
electrical industry that have experienced<br />
difficulties with bereavement,<br />
terminal illness, redundancy<br />
and accidents, or require specialist<br />
treatments or equipment.<br />
<strong>“</strong>Until the formation of the IEBA<br />
there was no network to support<br />
people from within the electrical<br />
industry who suddenly suffered<br />
changed circumstances. Recipients<br />
have come from every sector of the<br />
electrical industry.”<br />
Mr Peat said it is difficult, if not<br />
impossible, for the IEBA to be<br />
aware of such difficulties occurring<br />
countrywide.<br />
He added: <strong>“</strong>Each member of the<br />
industry needs to be an ambassador<br />
for the association – you are our<br />
eyes and ears, so please be active,<br />
and be aware.”<br />
I<br />
think that things are on the up. In<br />
this issue of ERT Ireland, we have<br />
been talking to several industry<br />
heavyweights about future opportunities<br />
and the state of the market<br />
and I get the feeling that there’s a<br />
positive vibe out there...<br />
Simon King went to Barcelona for an<br />
exclusive chat with Whirlpool chairman and<br />
chief executive Jeff Fettig, who has shared<br />
with us his vision for the business going<br />
forward, following its $1 billion acquisition<br />
of the Indesit Company last year.<br />
His aim is clear – he wants the<br />
Whirlpool Corporation to be the best<br />
global branded consumer products company<br />
in the world.<br />
Fergus Johnston, managing director<br />
of Whirlpool Ireland, told us that both<br />
Whirlpool and Indesit are performing<br />
strongly in the marketplace and he added<br />
that the strategy is to protect and grow the<br />
individual brands.<br />
It’s good news over at Sony, too – I<br />
<strong>“</strong><br />
seanhannam@ERTIreland.ie<br />
Follow us at twitter.com/ertonline<br />
NEWS<br />
Editor’s comment<br />
Sean Hannam takes a personal<br />
look at the world of electricals<br />
spoke to UK and Ireland country head<br />
John Anderson who told me how the company<br />
is revitalising its business, focusing<br />
on growth and selling new, premium technologies<br />
like 4K and high-resolution audio.<br />
Sony is seeing an increase in all of its<br />
key product areas and attributes this to<br />
strengthening its relationships with specialist<br />
retailers.<br />
Mr Anderson believes that this year will<br />
be a positive one.<br />
There are also other opportunities<br />
out there... 2015 is widely tipped to be<br />
the year that wearable technology really<br />
takes off. We have an analysis on the<br />
market in this issue.<br />
Smartwatches and fitness trackers are<br />
two of the hot products at the moment.<br />
With more brands coming to market<br />
and devices getting fashionable and more<br />
functional, it seems that the wearable tech<br />
market is in rude health.<br />
It could be the perfect time for retailers<br />
to get hands-on.<br />
<strong>“</strong><br />
We have been talking to several<br />
industry heavyweights about future<br />
opportunities and the state of the market<br />
and I get the feeling that there’s a<br />
positive vibe out there<br />
www.ERTonline.co.uk for news, opinions, blogs and analysis<br />
Editorial<br />
Ireland<br />
The only electrical business title for a l Ireland’s electrical retailers<br />
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