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Automotive Exports September 2023

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Equip Auto Lyon, <strong>2023</strong> Heralds New Horizons<br />

Considered to be the headline event in<br />

<strong>2023</strong> by the automotive aftersales and<br />

connected mobility services markets, this<br />

first Lyon edition has received the strong<br />

support of great numbers of professionals.<br />

To illustrate their loyalty and dedication,<br />

the show’s organisers and the exhibitors<br />

themselves have planned an array of<br />

exclusive highlights and special features,<br />

reflecting the tradeshow’s aim of fostering<br />

exchange by combining business and<br />

conviviality.<br />

With five theme villages, three major<br />

forums, ten panel discussions, an exclusive<br />

display on the history of tyres: “The<br />

tyre has a history, the tyre has a future”<br />

in partnership with the French Tyre<br />

Association, and an unprecedented car<br />

wrapping feature, EQUIP AUTO Lyon has<br />

lined up an exciting and comprehensive<br />

programme of content.<br />

Among these special events, the<br />

prominent car wrapping expert Morgane<br />

Quetier from the RMC Découverte TV<br />

show “Les reines de la mécanique”<br />

will be in Lyon for the full three-day<br />

duration of the show. Here, she will put<br />

on car wrapping demonstrations in the<br />

exhibition’s Bodywork sector, providing<br />

visitors with the opportunity to try their<br />

hand and test their skills.<br />

Meanwhile, with a focus on fun and<br />

relaxation, exhibitors and their guests will<br />

have the chance to chat, be entertained<br />

and take part in the various games and<br />

features on offer at the EQUIP AUTO<br />

exhibitor party on Friday 29 <strong>September</strong>:<br />

games and features with a sporting or<br />

culinary theme will laid on at this festive<br />

event!<br />

An outdoor demo zone will also be set up<br />

for the benefit of professionals.<br />

The Association Eco Entretien (ecomaintenance)<br />

will produce live<br />

demonstrations of “5 gaz” audits using<br />

Eco Entretien labelled measuring devices.<br />

The association will also conduct fine<br />

particulate measurements; already in<br />

force in several European countries, these<br />

assessments are intended to combat<br />

pollutant emissions and inform public<br />

debate.<br />

Autosmart, a global manufacturer<br />

and supplier of car care products, will<br />

present its Autosmart franchise concept,<br />

illustrating its intention to stay ever closer<br />

to the market. To promote the power of its<br />

concept Autosmart will present its mobile<br />

shop and product range to the visitors in<br />

attendance.<br />

BMW will offer an exclusive<br />

demonstration of the semi-self-driving<br />

technology of the BMW i7, where the<br />

car moves with astonishing ease and<br />

precision, thus illustrating the permanent<br />

dedication of BMW to innovation and the<br />

future of mobility. BMW will also be on<br />

hand to meet the sector’s professionals<br />

and highlight the career opportunities<br />

offered by the brand as part of its<br />

commitment to training and supporting<br />

talent, notably that of mechanics and<br />

technicians.<br />

FACOM, a manufacturer of hand-held<br />

tools for mechanics professionals with<br />

an over-100-year history, will introduce<br />

its FACOM Demonstration Truck with its<br />

range of tools, its new features and its<br />

innovations. An exceptional surprise event<br />

around the Demo Truck will delight the<br />

fans of tools and the brand.<br />

<strong>September</strong> <strong>2023</strong> 10

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