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Automotive Exports August 2023

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Türkiye’s online used car market to cap<br />

prices below new car rates<br />

The Trade Ministry has taken steps to<br />

address the issue of inflated prices for used<br />

cars sold online. According to the newly<br />

published regulation, it will be prohibited<br />

to advertise used motor vehicles at a<br />

price higher than the manufacturer’s or<br />

distributor’s recommended selling price<br />

until Jan. 1, 2024.<br />

The objective of this regulation, as stated<br />

by the ministry, is to curb unfair practices,<br />

prevent excessive price hikes and restore<br />

a balanced supply-demand relation in the<br />

automotive sector.<br />

Prices of vehicles in Türkiye soared due<br />

to supply shortages coupled with strong<br />

demand, as well as high inflation and the<br />

depreciation of the Turkish lira, which<br />

makes imports more expensive.<br />

Both consumers and the government<br />

have blamed car dealers for price gouging.<br />

The government ramped up its audits to<br />

curb the prices and make vehicles more<br />

affordable.<br />

The latest step came as the ministry’s<br />

effort to address consumer grievances and<br />

combat hoarding and excessive pricing<br />

practices in the automotive sector as well<br />

as stockpiling.<br />

This regulation, which will take effect<br />

on July 15, applies to both individual<br />

and commercial advertisements from all<br />

individuals and legal entities.<br />

Under this restriction, advertising<br />

platforms will notify all individuals and<br />

legal entities about advertisements that<br />

potentially violate the regulation at the<br />

time of placement. Any advertisement<br />

found to be in violation of this regulation<br />

will be considered as engaging in the<br />

trade of secondhand motor vehicles,<br />

and those responsible for placing such<br />

advertisements may face administrative<br />

fines of up to TL 300,000 ($11,534) per<br />

advertisement.<br />

Türkiye has also expanded and prolonged a<br />

measure aimed at reining the surge in car<br />

prices for another six months, the country’s<br />

Trade Ministry announced recently.<br />

Under a regulation unveiled last year,<br />

companies, car showrooms and car rental<br />

companies had to keep the cars they<br />

acquire for six months and cover at least<br />

6,000 kilometers before being allowed<br />

to resell them. The measure has been<br />

renewed to last until January 2024 and has<br />

been expanded to include individuals as<br />

well. Authorities have imposed more than<br />

TL 75.17 million in fines on companies for<br />

practices such as excessive pricing and<br />

stockpiling, according to the Trade Ministry.<br />

More than TL 35 million in fines also came<br />

for violations of the “6 months, 6,000<br />

kilometers” regulation, the statement read.<br />

Car sales in Türkiye achieved their best<br />

May and five-month figures ever, according<br />

to industry data. Some 111,356 units<br />

of passenger cars and light commercial<br />

vehicles exchanged hands last month,<br />

marking a 70.9% year-over-year increase.<br />

Sales in the first five months of the year<br />

rose 60.5% on an annual basis to 445,006<br />

units.<br />

<strong>August</strong> <strong>2023</strong> 52

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