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Managementul activitatilor tertiare - uefiscdi

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To overcome the difficulties occurring as a result of foreign competition, which usually impede anyreal economic growth and stand in the ways of any technology yield and export, in third worldcommunities, we propose the model shown in Figure 1 below:Today, no industry can survive without D, which cannot be separated from ongoing researchefforts at academic institutions. For that reason, you tend to find huge industrial parks clusteredaround major academic concentrations. In the United States, for instance, esearch Triangle Parkin North Carolina and Silicon Valley in California are living examples of the close coupling betweenthe academic and industrial sectors. Here researchers from the academia can receive funding fromthe industry for their projects, and people who are affiliated with D departments aroundindustries find it quite handy to collaborate with academic researchers. oreover, universitiesnowadays rely heavily on industries for entertaining their interns.ob markets anywhere around the world are governed primarily by the needs of the industrial andservice sectors. Hence, in well developed academic programs, the various curricula are usuallygeared towards fulfilling the needs of these sectors. As industries evolve, academic institutionscontinually go about curricular reviews using feedback coming in from the industries involved. Thisserves both ends of the spectrum: fresh university graduates are better suited for the prevailingmarket needs and better prepared to readily be productive on the joband industries no longerneed to allocate significant budgets to train these new university graduates.Study CaseFigure 1: A Proposed odel to Achieve Integration for an Industry-Supported EconomyThe diagram of Figure 1 is a conglomeration of a number of various components that by natureare closely coupled in an already industry-based economy, which need to be so in countriesaspiring to achieve sustainable development based on some industrial base. In the less developedworld and countries of the third world, the picture shown in the diagram could be, at present,significantly different with varying degrees from one country to another.In the industrial world, industry and academia have traditionally been closely intertwinedindustryhas had a marked presence in areas of significant academic concentrations, where academiaalways contributed their much needed consultation and D services. To receive solutions fromthe academic sector, industrialists were always supportive of academic research efforts throughdirect funding, or by supporting lab facilities and equipment to researchers. orthern entucy niversity (http://access.nku.edu/oca/needsassessment.htm ) encourages thedevelopment of new and innovative academic programs which advance its mission. Thedevelopment of new programs is facilitated by the University Curriculum Committee (UCC) andthe Office of Curriculum, Accreditation and Assessment (CAA). CAA and UCC will provide supportand counsel for individuals seeking approval of proposals.The UCC review process contributes to the quality of the proposed programs and increasestheir probability of success. It is the only pathway permitted by the Board of egents for theapproval of new academic programs.Working with the UCC, the program sponsors prepare a packet of materials about theproposed program which includes technical assistance and advice from several offices on campus:The Office of Curriculum, Accreditaiton, and Assessment to assure that the program fits within theparameters of SACS and state guidelinesThe directors of computing services, media, and the libraries to predict the impact of the programon learning resources383The Office of Provost to analyze the financial impact of the proposed program.Prior to submitting the Academic Planning Form, the department proposing the newacademic program must conduct a needs assessment to determine the market for the program.The proposing department must provide evidence of both student need and ample employmentopportunities exist for program graduates. arket Needs AssessmentA market needs assessment must be conducted by the program sponsor with assistance. Themarket needs assessment must include, but not necessarily be limited to, market analysis ofstudent demand, employer needs assessment, market position and competition, and marketpotential.Documentation of Need for ProgramPlease provide objective data, studies, or the results of institutional needs assessmentconducted to document a special need. Use any of the following possible justifications, asappropriate to the programs nature:1. Student interest or demand.2. Cultural, artistic, and intellectual growth.3. Economic growth and development.4. Changes in occupation or profession.5. Workforce needs of local industry. (Please detail whether workforce needs requirefuture graduates or the retraining of present employees and estimate the demand for, and supplyof, graduates.)6. Service to community. (Please describe the potential opportunities for service to thecommunity which program faculty, students, or administrative staff could provide. Include asappropriate, opportunities for research, internships, or service.)Needs Assessment SurveysSample surveys are available which can be modified for individual programs. Surveys are availablein icrosoft Word or online. CAA will work with the department to design the appropriate surveyfor students and/or employers.Employer Survey in Word FormatPotential Student Survey in Word FormatEmployer Survey OnlinePotential Student Survey Online arket Needs Survey Procedures40CAA will do the following:• prepare the surveys and letters• mail or e-mail surveys to potential respondents• analyze the results• The department proposing the academic program will do the following:• determine the target audience for the surveys• provide a list with names and addresses of potential employers• provide a list with names and addresses of potential students• pay for the postage to do the initial mailing of the surveys and for the return postage-paidpostage.41

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