Raport privind posibilitatile de dezvoltare a ecoturismului in ... - FPDL
Raport privind posibilitatile de dezvoltare a ecoturismului in ... - FPDL
Raport privind posibilitatile de dezvoltare a ecoturismului in ... - FPDL
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Ecoturismul, turismul <strong>in</strong> natura si turismul rural s<strong>in</strong>t alternative <strong>de</strong> <strong>de</strong>zvoltare a turismului <strong>de</strong> masa sau a<br />
turismului <strong>de</strong> tip case <strong>de</strong> vacanta, aducand pe langa conservarea capitalului natural si cultural si resurse<br />
f<strong>in</strong>anciare mai mari si pe teremen mai lung.<br />
2.5 Programele existente <strong>in</strong> zona <strong>de</strong> turism <strong>in</strong> natura si ecoturism<br />
Majoritatea turistilor care sosesc <strong>in</strong> zona stau <strong>in</strong> medie 2-3 zile si nu v<strong>in</strong> pr<strong>in</strong> <strong>in</strong>termediul unui program organizat<br />
<strong>de</strong> catre o agentie sau un touroperator. In acest moment zona nu este “vanduta” <strong>in</strong> mod organizat <strong>in</strong> nici un<br />
program turistic coerent si pe nici o piata t<strong>in</strong>ta. Turistii care v<strong>in</strong> <strong>in</strong> zona practica activitati <strong>de</strong> speoturism (vizite <strong>de</strong><br />
pesteri amenajate), drumetie (mai ales <strong>in</strong> zona Parcului National Buila Vanturarita), escalada (Cheile Oltetului,<br />
Cheile Galbenu, Cheile Bistritei, Parcul National Buila Vanturarita), vizite culturale <strong>de</strong> scurta durata (manastirile<br />
Hurezi, Bistrita, Arnota, Polovragi, culele d<strong>in</strong> Maldaresti, schitul Pahomie, Patrunsa, mestesuguri: olarit <strong>in</strong><br />
Horezu sau rudarii, etc).<br />
Programul <strong>de</strong> turism <strong>de</strong> aventura Romania Gorj Adventure (www.turismaventura.ro ), at<strong>in</strong>ge zona t<strong>in</strong>ta partial,<br />
limitandu-se <strong>de</strong>ocamdata doar la zona gorjeana si cu accent pe activitati <strong>de</strong> aventura si team build<strong>in</strong>g, activitatile<br />
“soft” <strong>de</strong> turism <strong>in</strong> natura sau ecoturism fi<strong>in</strong>d promovate doar tangential, ca si activitati complementare pentru<br />
cele <strong>de</strong> aventura.<br />
Avand <strong>de</strong>ja o imag<strong>in</strong>e pozitiva si un portofoliu consistent <strong>de</strong> clienti, programul RGA, <strong>in</strong> cazul <strong>in</strong> care ar <strong>in</strong>troduce<br />
si activitati <strong>de</strong> turism <strong>in</strong> natura si ecoturism care sa cupr<strong>in</strong>da pe langa arealul Gorj si cel valcean, ar putea <strong>de</strong>veni<br />
un <strong>in</strong>strument activ pentru <strong>de</strong>zvoltarea turismului <strong>in</strong> zona, oferirea <strong>de</strong> oportunitati economice comunitatilor locale<br />
d<strong>in</strong> zona si sprij<strong>in</strong> pentru conservarea naturii.<br />
2.6 Promovarea turistica existenta<br />
In acest moment zona turistica Horezu si imprejurimi beneficiaza <strong>de</strong> promovare turistica pr<strong>in</strong> urmatoarele<br />
<strong>in</strong>strumente:<br />
- pe site-urile www.horezuonl<strong>in</strong>e.ro, www.valcea-turism.ro, www.valceaturistica.ro cat si portalurile <strong>de</strong><br />
turism nationale : www.turism.ro, www.<strong>in</strong>foturism.ro, www.antrec.ro, www.ici.ro, etc<br />
- <strong>in</strong> cadrul publicatiilor <strong>de</strong> promovare turistica a Romaniei, publicate <strong>de</strong> catre Autoritatea Nationala <strong>de</strong><br />
Turism (aici s<strong>in</strong>t promovate doar cateva atractii turistice, nefi<strong>in</strong>d promovata zona <strong>in</strong> <strong>in</strong>tregul ei, ca<br />
<strong>de</strong>st<strong>in</strong>atie turistica)<br />
- pr<strong>in</strong> publicatii realizate <strong>de</strong> catre ONG-uri locale (<strong>in</strong> general pliante si brosuri) <strong>in</strong> cadrul unor proiecte <strong>de</strong><br />
<strong>de</strong>zvoltare: pliante <strong>de</strong> promovare realizate <strong>de</strong> catre <strong>FPDL</strong> sau <strong>de</strong> catre Asociatia Kogayon, etc<br />
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