28.05.2014 Views

Comportamento do Consumidor em Super e Hipermercados ... - Apas

Comportamento do Consumidor em Super e Hipermercados ... - Apas

Comportamento do Consumidor em Super e Hipermercados ... - Apas

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Tipos de Lojas vs Praças<br />

Tipos de Lojas<br />

(%)<br />

Total Nordeste BH RJ SP Cap. SP Int. Sul<br />

Base: Amostra (1860) (270) (240) (240) (390) (330) (390)<br />

% % % % % % %<br />

• <strong>Super</strong> (05 a 19 check-outs) 47 44 63 38 31 55 54<br />

• Hiper (20 a 49 check-outs) 48 33 38 63 69 45 38<br />

• Hiper (50 e +check-outs) 5 22 - - - - 8<br />

5 9<br />

48<br />

100<br />

91<br />

47<br />

Total <strong>Super</strong> Hiper<br />

<strong>Super</strong> (05 a 19 check-outs) Hiper (20 a 49 check-outs)<br />

Hiper (50 e +check-outs)<br />

Q.E - Tipo Loja

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!