Comportamento do Consumidor em Super e Hipermercados ... - Apas
Comportamento do Consumidor em Super e Hipermercados ... - Apas
Comportamento do Consumidor em Super e Hipermercados ... - Apas
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Classes B e C pre<strong>do</strong>minam<br />
Classe Social<br />
(%)<br />
<strong>Super</strong> 2009<br />
10<br />
48<br />
38<br />
4<br />
Hiper 2009<br />
10<br />
55<br />
31<br />
4<br />
<strong>Super</strong> 2004<br />
11<br />
37<br />
38<br />
14<br />
Hiper 2004<br />
17<br />
48<br />
26<br />
8<br />
<strong>Super</strong> 1998<br />
27<br />
38<br />
26<br />
8<br />
Hiper 1998<br />
20<br />
42<br />
28<br />
10<br />
Classe A<br />
Classe C<br />
Classe B<br />
Classe D<br />
Base (1998): <strong>Super</strong> (1060) / Hiper (800)<br />
Base (2004): <strong>Super</strong> (1203) / Hiper (657)<br />
Base 2009 (SP /POA/BH/RJ) : <strong>Super</strong> (477) / Hiper (578)<br />
Q.B- Classe
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