Curitiba - Centro Brasil Design

Adélia Borges
Jornalista, curadora especializada
em design e professora na FAAP-
SP. Autora de seis livros, entre eles
“Designer não é Personal Trainer”. Foi
diretora do Museu da Casa Brasileira.
Escreveu para várias publicações,
como a revista Design & Interiores.
Journalist, curator specializing in
design, and a professor at FAAP-
SP. Author of six books, including
“Designer não é Personal Trainer” (“A
Designer is not a Personal Trainer”).
She was the director of the Brazilian
House Museum and has written for
various publications, such as “Design
& Interiors magazine”.
Ed Hebblethwaite
Diretor da Seymourpowell, seus
projetos abrangem um amplo espectro
de disciplinas – publicidade,
marketing, design gráfico, design
para o segmento de varejo, grandes
empresas e produtos –, e sua
motivação é usar novas ideias e
estímulos para liberar o potencial das
marcas.
Director of Seymourpowell, his projects
cover a broad spectrum of disciplines
– advertising, marketing, graphic
design, design for the retail segment,
large companies and products – and
his source of inspiration is to use new
ideas and stimuli for unleashing the
potential of brands.
Darragh Murphy
Atua como consultor no National Centre
for Product Design & Development
Research (PDR) no Reino Unido.
Designer de produto, colaborou na
criação do prêmio Design Management
Europe (DME) e organizou a edição
2008 em Cardiff. É constantemente
convidado como palestrante em
conferências de inovação da Europa.
He acts as a consultant for the
National Centre for Product Design &
Development Research (PDR) in the UK.
A product designer, he collaborated on
the creation of the Design Management
Europe Award (DME) and organized the
2008 edition in Cardiff. He is regularly
invited as a speaker at innovation
conferences in Europe.
Emiliano Martus Barelli
Formado em engenharia mecânica pela
USP, pós-graduado com MBA pela
FGV em gestão empresarial. Há 10
anos na Natura, trabalhou nas áreas de
engenharia de processos, manufatura
e nos últimos 5 anos na área de
desenvolvimento de embalagens. Ocupa
atualmente o cargo de gerente geral de
Desenvolvimento de Embalagens.
Graduated in Mechanical Engineering
from USP, and did postgraduate studies
at the FGV where he received an MBA in
Business Management. During his ten
years at Natura, he has worked in the areas
of process engineering and manufacturing,
and during the last five years in the area
of packaging development. At present, he
holds the position of General Manager of
Packaging Development.
Elodie Ternaux
Engenheira e designer, atualmente
é diretora da matériO – biblioteca
de materiais de Paris, onde realiza
programas de treinamento e workshops.
É uma das autoras do novo livro
“da matériO’s: Materiology”. Como
consultora em materiais e tecnologias,
já atendeu Leroy Merlin, SEB,
Waterman, PSA, L’Oréal e Cartier.
Engineer and designer, she is currently
the director of “matériO – materials”
library in Paris where she conducts
training programs and workshops.
She is one of the authors of a new
book from matériO: “Materiology”.
As a consultant in materials and
technologies, she has provided services
for Leroy Merlin, SEB, Waterman, PSA,
L’Oréal and Cartier.
Fred Gelli
Sócio da Tátil Design de Ideias,
empresa de branding e design com
clientes como Natura, Nokia e
Coca-Cola. Conquistou mais de 80
prêmios de design, entre eles o iF
Design Award, IDEA–USA, D&AD,
Cannes Lions, Caboré. Professor
de ecoinovação e biomimética da
PUC-RJ.
Partner of Tátil Design de Ideias, a
Branding and Design firm, with clients
such as Natura, Nokia and Coca-Cola.
He has won over 80 design awards,
including the iF Design Award, IDEA
– USA, D&AD, Cannes Lions, Caboré.
Professor of Eco-innovation and
Biomimetics at PUC-RJ.
Bernadete Brandão
Ecodesigner, formada em design
industrial pela UFPR, e com
especialidade em administração
estratégica pela FAE/CDE. Foi
coordenadora do curso de Ecodesign
na Unindus/Fiepr, e professora da
Pós-Graduação em Gestão do Design
de Móveis da UTFPR. É diretora da
Uia Eco Design.
Ecodesigner, graduate in Industrial
Design from UFPR, with a specialization
in Strategic Administration from FAE/
CDE. She was the coordinator of the
Ecodesign course at Unindus/Fiepr, and
Professor for the Postgraduate program
in Furniture Design Management at
UTFPR. She is presently the director of
Uia Eco Design.
Henrik Otto
É vice-presidente sênior de Design
Global da Electrolux. Formado pela
Universidade de Gothenburg em 1990
e mestre em design industrial. Antes
de ingressar na Electrolux, em 2004,
Henrik foi vice-presidente de design
da Volvo Car Corporation, tendo sido
responsável pelos modelos Volvo S40/
V50.
He is the senior vice president of Global
Design at Electrolux. A graduate from
the University of Gothenburg, in 1990,
and a master in industrial design. Before
joining Electrolux in 2004, Henrik was
vice president of design at the Volvo Car
Corporation and was responsible for the
Volvo S40/V50 models.
John Thackara
Sócio da The Young Foundation
(Reino Unido); consultor sênior de
indicadores de sustentabilidade para a
Agência France Presse; autor de “The
Bubble: Designing In A Complex
World” e diretor do projeto Doors of
Perception.
Partner of the Young Foundation
(UK); senior consultant of
sustainability indicators for Agence
France Presse; author of “The Bubble:
Designing in a Complex World”
and director of the project, Doors of
Perception.
Kleber Celadon
Doutorando em gestão da inovação
- CENTRIM - Freeman Centre -
Universidade de Brighton. Membro
do Chartered Management Institute
do Reino Unido, é sócio-fundador
da empresa de consultoria Klock
Management.
PhD student in Innovation
Management - CENTRIM - Freeman
Centre - Brighton University. Member
of the Chartered Management
Institute in the UK, he is a founding
partner of the consulting firm, Klock
Management.
Gisele Raulik-Murphy
Além da experiência como designer
gráfica, atuou em centros de design no
Brasil e no Reino Unido. Atualmente
trabalha para o Design Wales na
coordenação do SEE project, rede
financiada pela Comissão Europeia
para o estudo de políticas de
design e inovação. Doutoranda pela
Universidade de Gales.
Besides her experience as a graphic
designer, she has worked in design
centers in Brazil and the United
Kingdom. She currently works for
Design Wales, in coordinating the SEE
project, a European Commission-funded
network for the study of design and
innovation policies. PhD student at the
University of Wales.
Lujan Cambariere
Jornalista, atua há quinze anos na
mídia especializada em design.
Editora do suplemento M2, da
revista Barzón e colunista de design
sustentável do programa de TV
Recurso Natural. Dirige o Satorilab –
Oficinas de Design Experimental com
Resíduos e o projeto de transferência
de design Marca Cárcel X Satorilab.
A journalist, she has worked for fifteen
years in specialized design media.
Editor of the M2 supplement, of Barzón
magazine, and sustainable design
columnist for the TV program, Natural
Resources. She directs Satorilab –
Workshops in Experimental Design
with Waste and the Marca Cárcel X
Satorilab design transfer project.
244 245
John Heskett
Professor catedrático da Escola de
Design da Universidade Politécnica
de Hong Kong. É autor de “Industrial
Design” (1980) e “Toothpicks and
Logos: Design in Everyday Life”
(2002). Trabalhou como consultor de
empresas e governos pelo mundo.
Professor at the Hong Kong
Polytechnic University School of
Design. Author of “Industrial Design”
(1980) and “Toothpicks and Logos:
Design in Everyday Life” (2002).
He has worked as a consultant for
companies and governments around
the world.
Mana Bernardes
Designer de joias e artista plástica.
Suas peças circulam do Chelsea Art
Museum, em Nova York, às ruas de
comércio popular. Seu trabalho faz
uso do tripé educação, arte e design.
Já realizou oficinas em todo o Brasil e
exposições na França, Londres, Paris
e Tókio.
Jewelry designer and plastic artist.
Her pieces can be found both at the
Chelsea Art Museum, in New York,
and on popular shopping streets. Her
work uses the tripodal foundation of
education, art and design. She has
held workshops throughout Brazil and
exhibitions in France, London, Paris
and Tokyo.
Julio Frias
PhD pela Nottingham University
Business School, atualmente é
presidente do Diseña Mexico,
organização que atuou na proposição
de uma política de design para o
México, e diretor do Centro de Design
no Instituto de Tecnologia Monterrey.
PhD from Nottingham University
Business School, he is currently
President of Diseña Mexico, an
organization that worked on a design
policy proposal for Mexico, as well as
the director of the Design Center at the
Monterrey Institute of Technology.
Kleber Puchaski
PhD (RCA) é diretor de design
da Feel the Future, Consultoria
de Design e Inovação focada no
desenvolvimento de produtos, serviços
e ambientes. Na UFPR é coordenador
de Transferência de Tecnologia da
Agência de Inovação e professor de
design de produtos.
With a PhD (from the RCA), he is the
Design Director of Feel the Future,
Design and Innovation Consultancy,
which is focused on developing
products, services and environments. At
UFPR, he is the Technology Transfer
coordinator of the Innovation Agency
and a professor of Product Design.
Palestrantes | Speakers