1 | rate BrOCHUre 2010 - Landelijke Media

mobile advertising.
mobile aDvertising
Mobile Internet is growing at a whirlwind pace.
This growth is driven primarily by improved mobile
telephones, faster connections and flat-fee contracts.
Currently, 15% of Dutch consumers are active users in
the Netherlands. This level of growth is expected to
accelerate to 47% by 2013.*
Telegraaf Media Nederland | Landelijke Media boasts a
large audience in the field of mobile telephone news.
The mobile sites Telegraaf.mobi and M.Spitsnieuws.nl
receive more than 340,000 and 40,000 unique visitors
each month, and generate more than 12 million and
425,000 page views respectively.**Make the most
of our various sites, sections and themes to tap into
specific interests. Furthermore, our network also allows
you to take advantage of unique user recognition and
analysis technology.
Mobile Advertising means your advertisement is
placed directly in the consumer’s palm. Anytime and
anywhere. In the train, in between appointments at
work, or before bedtime.
* Source: Forrester report “Western European Mobile Forecast, 2009 to 2014”
** Source: Stats Service2Media and Sharewire, August 2009
54 | rate BrOCHUre 2010
aDvertising position
• Banner
targeting options
• Context (at section level, for example DFT,
Vrouw, sport, cars etc.)
• Time (for example during office hours, rush hour, etc.)
• Brand and type of telephone (for example, all
Nokia devices)
• Mobile operator (for example, only
Vodafone callers)
• Country (for example, only visitors from Spain)
rates
Description CPM rate
Run of Sites:
Telegraaf.mobi & m.spitsnieuws.nl 20.00
Surcharge for targeting and Rich Media 5.00
neeD a mobile Website?
If you would like a mobile site to complement your
Internet site, don’t hesitate to get in touch. We are only
too happy to oblige. We will make sure your mobile site
is up and running in no time.