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Dealer Info nummer 10 in pdf formaat.

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Dell: bumpy ride <strong>in</strong>to retail<br />

Shipment delay problems plagu<strong>in</strong>g Dell<br />

may be worse than expected, with a<br />

shortage for the company’s consumer<br />

notebook models likely to last <strong>in</strong>to<br />

October or November. Retail channels<br />

<strong>in</strong> the Asia-Pacific region are all caught<br />

<strong>in</strong> a shortage of the consumer models,<br />

<strong>in</strong>dicat<strong>in</strong>g that Dell’s <strong>in</strong>itial thrust <strong>in</strong>to<br />

the channel market is rather bumpy.<br />

With the company <strong>in</strong>dicat<strong>in</strong>g pa<strong>in</strong>t<strong>in</strong>g<br />

problems as one of the ma<strong>in</strong> reasons for<br />

the long delays <strong>in</strong> the shipp<strong>in</strong>g of its<br />

XPS M1330 models, Dell Taiwan recently<br />

<strong>in</strong>vited media <strong>in</strong> Taiwan to visit<br />

its lab to expla<strong>in</strong> its quality control <strong>in</strong><br />

the pa<strong>in</strong>t<strong>in</strong>g of the notebooks.<br />

It is a difficult task for Dell to try to offer<br />

a range of eight colors for the cases,<br />

as compared to Sony’s latest CR-series<br />

notebooks, which are available only <strong>in</strong><br />

four colors. Dell’s Asia-Pacific headquarters<br />

said that the company is focus<strong>in</strong>g<br />

on improv<strong>in</strong>g the situation and will<br />

deliver the products to customers as<br />

soon as possible.<br />

ASRock pushes low price<br />

motherboard<br />

ASRock has launched its<br />

ConRoe1333-series motherboards<br />

featur<strong>in</strong>g FSB support up to 1333MHz.<br />

ASRock adopts the Intel 945GC A2<br />

stepp<strong>in</strong>g chipset for the series. Although<br />

Intel’s official maximum FSB support<br />

for the chipset is only up to 800MHz,<br />

ASRock has been able to reach<br />

1333MHz allow<strong>in</strong>g the motherboards to<br />

support the new Core 2 Duo<br />

E6050-series processors. The<br />

ConRoe1333-series have channel prices<br />

<strong>in</strong> Ch<strong>in</strong>a around US$58-65.<br />

Asus rated as most<br />

valuable Taiwan brand<br />

Asus, the brand owned by Asustek<br />

Computer, has been appraised to be the<br />

largest Taiwan-based global brand with<br />

a brand value of US$1.196 billion, accord<strong>in</strong>g<br />

to the government-sponsored<br />

Taiwan External Trade Development<br />

Council (TAITRA) at a ceremony to<br />

award the top-<strong>10</strong>. The top-<strong>10</strong> Taiwan-based<br />

global brands this year have<br />

a total value of US$6.74 billion, grow<strong>in</strong>g<br />

by 31% from 2006. While the government<br />

has set a goal of creat<strong>in</strong>g at least<br />

five Taiwan-based global brands<br />

each worth over US$1 billion <strong>in</strong> 2012,<br />

there are four such brands this year. The<br />

appraisal of brand value is based on Bus<strong>in</strong>ess<br />

Week’s brand evaluation system<br />

for the world’s top-<strong>10</strong>0 brands.<br />

Asus snatched the top-spot position<br />

from Trend Micro which had held the<br />

title for three consecutive years<br />

Intel to push new<br />

technology with X38<br />

Intel is develop<strong>in</strong>g two new technologies<br />

which will be <strong>in</strong>troduced along<br />

with the high-end X38 chipset, accord<strong>in</strong>g<br />

to motherboard makers. Both technologies<br />

target the enthusiast market.<br />

The two new technologies are named<br />

Extreme Memory and Extreme Tun<strong>in</strong>g<br />

Utility. Both new market<strong>in</strong>g lead architectures<br />

will be <strong>in</strong>troduced with the<br />

X38 <strong>in</strong> October. Extreme Memory<br />

will function similar to nVidia’s SLI<br />

Memory allow<strong>in</strong>g specially branded<br />

and certified memory modules to operate<br />

at higher performance levels<br />

when <strong>in</strong>stalled <strong>in</strong> a support<strong>in</strong>g motherboard.<br />

Extreme Memory technology<br />

will only be available for DDR3 modules<br />

and will not support DDR2. In addition<br />

to X38 and P35 chipsets for desktops,<br />

the next-generation Intel 3-series<br />

notebook Centr<strong>in</strong>o platform will also<br />

support Extreme Memory. Intel’s Extreme<br />

Tun<strong>in</strong>g Utility technology will provide<br />

an <strong>in</strong>terface to enable the chang<strong>in</strong>g<br />

of BIOS sett<strong>in</strong>gs directly from with<strong>in</strong><br />

the operat<strong>in</strong>g system, mak<strong>in</strong>g it easier<br />

to tweak sett<strong>in</strong>gs and overclock the system.<br />

Intel partners have the option to<br />

customize the <strong>in</strong>terface of the software.<br />

Inf<strong>in</strong>eon divests<br />

<strong>in</strong>terest <strong>in</strong><br />

Qimonda<br />

Inf<strong>in</strong>eon Technologies<br />

has specified the divestiture<br />

of its <strong>in</strong>terest <strong>in</strong><br />

Qimonda. Accord<strong>in</strong>gly,<br />

Inf<strong>in</strong>eon aims to reduce<br />

its stake <strong>in</strong> Qimonda to<br />

significantly below<br />

50%. Any cash <strong>in</strong>flow<br />

from such sales is to be<br />

used for selective acquisitions<br />

to strengthen<br />

Inf<strong>in</strong>eon’s bus<strong>in</strong>ess or to repurchase<br />

Inf<strong>in</strong>eon shares. ‘Carv<strong>in</strong>g-out and list<strong>in</strong>g<br />

our memory bus<strong>in</strong>ess <strong>in</strong> 2006 created<br />

two focused companies, each with clear<br />

prospects. With today’s decision, we are<br />

ga<strong>in</strong><strong>in</strong>g another option to reduce our stake<br />

and are <strong>in</strong>creas<strong>in</strong>g the flexibility regard<strong>in</strong>g<br />

the speed of the reduction. At<br />

the same time we are strengthen<strong>in</strong>g both<br />

companies and accommodat<strong>in</strong>g the <strong>in</strong>terests<br />

of our shareholders,’ said Dr Wolfgang<br />

Ziebart, president and CEO of Inf<strong>in</strong>eon.<br />

Quanta and Compal:<br />

strong notebook<br />

shipments<br />

Quanta and Compal both saw their revenues<br />

grow over 50% on year <strong>in</strong> the first<br />

seven months of this year on strong notebook<br />

shipments. Quanta revenues totaled<br />

NT$365.99 billion (US$11.1 billion),<br />

up 53.6% on year, whereas Compal<br />

revenues expanded 58% on year to<br />

NT$233.89 billion. Quanta shipped 2.8<br />

million notebooks <strong>in</strong> July, br<strong>in</strong>g the total<br />

notebook shipments for the first seven<br />

months to 16.4 million units. Compal<br />

shipped over two million notebooks <strong>in</strong><br />

July, a monthly shipment, notebook<br />

shipments climbed 83% on year to more<br />

than <strong>10</strong> million <strong>in</strong> the first half of the<br />

year.<br />

ICT<br />

vakhandel<br />

96 31 augustus 2007

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