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italian fashion defines luxury - Italy-America Chamber of Commerce ...

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Business Lounge<br />

Cesare Paciotti's Unmistakable<br />

Style Shines in Bal Harbour<br />

In July 2009, Cesare Paciotti opened his boutique in Bal Harbour Shops,<br />

the upscale, open-air shopping mall that features all the most exclusive<br />

and <strong>fashion</strong>able brands, most <strong>of</strong> which exclusively made in <strong>Italy</strong> like Dolce<br />

& Gabbana, Ermenegildo Zegna and Max Mara, just to name a few. The<br />

space dedicated to Cesare Paciotti’s boutique is outfitted in white marble,<br />

glass display cases and scorching red accents. A new touch <strong>of</strong> <strong>Italy</strong> has<br />

thus landed in Miami. Men will now be able to show a renewed form <strong>of</strong><br />

elegance, coming from an accessory that no longer plays just a functional<br />

role, but is almost attention-catching and representative <strong>of</strong> the man’s<br />

character. Women, on the other hand, will be expected to score towering<br />

heels <strong>of</strong> superb design and superior craftsmanship, plus glam accessories<br />

that will materialize the stylist’s idea about the woman, who has to be<br />

attractive, strong, sophisticate and modern.<br />

Paciotti’s unmistakable style comes from his experience in many artistic<br />

fields, as well as in many countries all over the world, which highly enriched<br />

his creativity and refined his artistic sensitivity. In his shoes, quality and<br />

elegance are perfectly mixed with a contemporary feel. This has made <strong>of</strong><br />

the Paciotti brand one <strong>of</strong> the best representatives <strong>of</strong> <strong>Italy</strong>’s hand crafted style<br />

since the beginning, and has granted it also a great international success.<br />

The King <strong>of</strong> Italian Cashmere<br />

Warms Up Cold South Florida<br />

Nights<br />

Another great representative <strong>of</strong> refined Italian craftsmanship, Brunello<br />

Cucinelli is expected to be coming soon to Bal Harbor Shops. Brunello<br />

Cucinelli Spa, under the Cucinelli Group, is a leading company in the<br />

cashmere knitwear sector. Its <strong>luxury</strong> and highly <strong>fashion</strong>able products are<br />

tailored to a global market, and in fact, over 60 percent <strong>of</strong> its revenues<br />

come from its exported products. Cucinelli’s product <strong>of</strong>ferings are based<br />

on core values such as hand-crafted production and pure quality, attained<br />

through continuous research and innovation efforts.<br />

Brunello Cucinelli is also known as the “Ethical Entrepreneur” or the<br />

“Philosophic-Entrepreneur,” who treats all his employees equally and<br />

equally grants them high working conditions. He contends that working<br />

improves the human being’s conditions, and he puts this belief into<br />

action by providing his employees with a high quality <strong>of</strong> life, maintaining<br />

a human relationship with them, and making them feel at home in the<br />

workplace. Today he is the king <strong>of</strong> Italian cashmere around the world,<br />

with stores in Paris, New York, Moscow, Japan, Switzerland and Northern<br />

Europe.<br />

The Highly Sought After Crisp Italian Look<br />

Nara Camicie has recently opened on South Beach. The company produces and distributes high-quality, high-<strong>fashion</strong> shirts and knits. Greatly spread<br />

over the Italian territory, Nara Camicie has been expanding internationally for over 25 years. Its first store in North <strong>America</strong> opened in New York City.<br />

Now, the company has 450 stores worldwide, 300 <strong>of</strong> which are located in <strong>Italy</strong>, and 150 abroad. Throughout all its stores, it aims at <strong>of</strong>fering goods<br />

made exclusively in <strong>Italy</strong>, where good quality is combined with a highly dressy image. Products are both for a male and female target, and styles range<br />

from ultra classic to avant-garde.<br />

Thanks to its easily replicable selling formula, based on a franchise network, Nara Camicie is now spreading its renowned stores all over the world,<br />

particularly in North <strong>America</strong>. The company’s promise is to tailor an impeccable, <strong>luxury</strong> shopping experience to all its customers worldwide.<br />

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