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Archaeological Museography: Presentation<br />
and Representation<br />
david Pérez garcía<br />
Good morning. I am going to try and speak in English, but for<br />
me, this is difficult. It is not easy because my heart, my soul and the<br />
right side of my brain speak Spanish. Only the left side of my brain<br />
sometimes tries to speak in English; rarely do I manage. That is why<br />
I will try not to talk for long. I am going to use lots of pictures and a<br />
few key words that will appear on the screen.<br />
Before I begin, I would like to thank the Archeoshow organizational<br />
committee for their invitation to speak at this conference. For<br />
me, it is an honour to share the stage and this round table with these<br />
wonderful professionals. I would like to express special appreciation<br />
to Clara Ruggieri for the interest she has shown in my work, as well<br />
as to Professor Marco Vaudetti for his determination and patience.<br />
My name is David Pérez and I am an exhibition designer. This<br />
term, in English, can be a play on words, so taking advantage of<br />
PowerPoint, I can convert the term “exhibition designer” into a<br />
contraction to create “ex-designer”. Ex-designer began in 2001 as a<br />
definition of Martí Guixé’s work in the context of design, emerging<br />
as a consequence of the de-contextualization attributed to his work.<br />
This concept is the first thing I explain to my students taking their<br />
Masters in Museography: an exhibition designer must forget, almost<br />
all the time, that he/she is a designer.<br />
I have devoted the past 15 years to creating spaces for encounters<br />
between an audience and objects, between an audience and ideas.<br />
My hands have touched thousands of objects that someone wanted<br />
to show, and hundreds of ideas that someone wanted to express. The<br />
first five years, I worked in a large company, perhaps one of the best<br />
in Europe. It is called GPD. At that time, in the mid 1990s, museums<br />
in Spain were undergoing an exhibition design transformation<br />
process due to the influence of the World’s Fair held in Seville.<br />
While working for that company, I worked on a number of interesting<br />
projects. Some of them were linked to things that could be found<br />
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