01.06.2013 Views

ITALIANA - AIC Associazione Italiana Autori della Fotografia ...

ITALIANA - AIC Associazione Italiana Autori della Fotografia ...

ITALIANA - AIC Associazione Italiana Autori della Fotografia ...

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

<strong>AIC</strong><br />

Ciò che si vede<br />

"Parliamo, ovviamente, di ciò che<br />

si vede.<br />

E che senso avrebbe discutere di<br />

ciò che non si vede,<br />

e che dunque non si può<br />

conoscere?"<br />

Fondato è il dubbio che noi<br />

possiamo presentarci<br />

impreparati ad integrarci<br />

attivamente nel contesto<br />

economico, politico e culturale<br />

europeo del '93, quando la<br />

nostra realtà nazionale dovrà<br />

adeguarsi sotto il profilo<br />

normativo, economico ed<br />

organizzativo al nuovo regime di<br />

libera concorrenza. Ma lasciarsi<br />

indurre all'apprensione, ogni<br />

qualvolta che se ne ipotizza un<br />

confronto, è esagerato, mentre è<br />

d'uopo diffidare di chi,<br />

intimorendoci, cerca solo<br />

consenso a favore d'iniziative<br />

che, spesso solo in apparenza,<br />

sono finalizzate a temerne meno<br />

gli esiti in futuro.<br />

Dietro una sempre ostentata e<br />

ipocrita vocazione europea, nel<br />

settore delle comunicazioni<br />

audiovisuali, di operatori<br />

economici, amministratori<br />

pubblici e politici, si intravede un<br />

più ampio scenario. Questi,<br />

abbinandosi di volta in volta con<br />

grandi imprese, con<br />

multinazionali e con autorevoli<br />

gruppi editoriali nazionali ed<br />

esteri, danno vita a potenti lobby.<br />

La loro strategia di fondo mira<br />

all'integrazione dell'editoria con i<br />

network televisivi e i nuovi mezzi<br />

dell'informazione in generale.<br />

Solo attraverso il controllo di<br />

questi "mezzi" si<br />

determineranno e compiranno i<br />

destini sociali e culturali oltre<br />

che politici ed economici di tutti.<br />

Il settore <strong>della</strong> comunicazione<br />

sta assumendo un valore di<br />

guida e di volano dell'economia<br />

di tutti i paesi, come<br />

precedentemente era avvenuto<br />

"We speak, obviously, about that which we can see.<br />

For what sense would there be in discussing that<br />

which we cannot see and which, therefore, cannot be known?"<br />

One does well to doubt that the current unprepared state in which we<br />

find ourselves will enable iis to participate economically, politically and<br />

culturally in Europe '93; especially when, as a nation, we still have to<br />

organize ourselves, and adapt our laws and economy, to be able to<br />

compete in this new "free market".<br />

Even though it may be a little exaggerated to allow ourselves to be seized<br />

by apprehension every time we find ourselves having to face competition,<br />

we must necessarily be suspicious of people who, fearing what the future<br />

might hold, seek approval for undertakings, which are only capable of<br />

dealing with it superficially.<br />

Economists, public administrators and politicians have always<br />

vigorously sustained their hypocritical European "vocation", but a wider<br />

scenario is now coming into view. These people, associating alternately<br />

with large companies, multinationals and influential publishing groups<br />

both in Italy and abroad, are becoming powerful lobbyists.<br />

Their principal strategy is to integrate the world of publishing with the<br />

television networks, and the new informative media in general.<br />

It is only by controlling these media that the political and economical, as<br />

well as the social and cultural, destinies of everyone can be determined<br />

and realized<br />

The Communications industry is becoming an economic leader in all<br />

countries, like the chemical, and iron and steel industries before it, and<br />

the latest discoveries circulate with an incredible rapidity.<br />

Last January, in Milan, an impressive "group " of private and public<br />

organizations, from both Italy and abroad, formed an association to<br />

RENATO<br />

TAFURI<br />

per la chimica prima e la<br />

siderurgia poi.<br />

Nel gennaio scorso, a Milano un<br />

grosso "cartello" misto, pubblico<br />

e privato, italiano ed estero, s'è<br />

consorziato per dare vita ad un<br />

centro per la ricerca e lo studio<br />

delle nuove tecnologie<br />

dell'informazione e i vincoli con<br />

l'elettronica, l'informatica e<br />

telematica. Ad erigere questa<br />

technocity concorrono assieme<br />

al comune di Milano, la regione "Metropoli'<br />

create a centre dedicated to the study and research of the new<br />

informative technologies, and the possible tie-ups with electronics,<br />

informatics and telematics.<br />

The actual organizatons that combined to build this "Technocity" were:<br />

the Milan City Council, the Lombardy County Council, the Polytechnic,<br />

the State University, Assolombardia, Italtel, Pirelli, Telettra, IBM and Bull.<br />

Another of these "technocities" is about to be built in Milan, this time by<br />

Fininvest. All the most advanced activity in the field of information,<br />

publicity and communications in general will be concentrated in this<br />

"Communications Citadel".<br />

In the name of confrontation, association and competition, and the<br />

necessity of having to compete in a 'free market", a great deal of pressure<br />

is being brought to bear on the audiovisua l market to speed up the<br />

re-conversion and renewal of its technologies.<br />

The "technological centrality" of the system which creates and<br />

communicates images, in which enormous interests are at stake and<br />

renewal has to be constant, increasingly requires more space and<br />

investment, above all, in the new, widespread audiovisual industry.<br />

It is Milan, once more, that towards the end of the third trimester of '89<br />

boasts the highest production levels and concentration of the audiovisual<br />

industry, and which is authoritatively setting itself up as leader of a<br />

technological revolution in this industry, presumably destined to have a<br />

considerable effect on the way its products are created, communicated<br />

and enjoyed.<br />

In 1986, the RAI Production Department in Milan, faithfully following<br />

market trends, made a film ("Giulia e Giulia"), for which they became<br />

famous throughout the world Unfortunately, this megaproduction had no<br />

sequel. The RAI, in association with Sony, perfected a High Definition

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!