gogi aleqsi-mesxiSvili
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istoria 100 cxeli Sokoladi li, mogvianebiT ki Cemi usayvarlesi ufrosi megobari, nodar injia damxvda. es iyo ubralod kargi adamiani, Tavis saqmeze Seyvarebuli kaci, romelic saaTobiT gvejda da gvesaubreboda yvelaferze _ konstruqciebze, modelebze, cxovrebaze. 2002 wels, roca “peJosgan” meore SekveTa miviRe, nodari gardaicvala. ukve meored moxda ase. Cemi didi warmateba da paralelurad, usayvarlesi adamianis dakargva _ droSi erTmaneTs daemTxva. 2001 wels, rodesac aseTi seriozuli SekveTa pirvelad miviRe da “peJom” seriuli warmoebisTvis axali modelis eqsterieri damikveTa, mama gardamecvala. es ori adamiani Cemi saukeTeso Semfaseblebi iyvnen, visi azric yvelaze metad mainteresebda da visac marTla vendobodi.” raRac ucnaurad muSaobda. ar iyo Tanmimdevruli, principi _ “Tavidan martiviT daiwye da nel-nela gaarTule” _ misTvis ar arsebobda. pirvelad qaRaldis manqanis modeli gaakeTa, mere iyo orwliani pauza da uceb didi modeli gaakeTa, gamofenaze gaitana da prizic moipova. aseTi iyo. didi fiqris da orWofobis mere, apolon quTaTelaZis saxelobis saxelmwifo samxatvro akademiis dizainis fakultetze Caabara. erTxans msaxiobobac undoda. deda, medea buxraZe, msaxiobi gaxldaT _ mucliT molaparakeebs rom eZaxdnen, Tu gaxsovT (pirs rom ar aReben da laparakoben). scenaze TojinebiT gamodioda. mama reJisori iyo. magram zviadma nodar injias rCeviT, mainc dizaineroba arCia. swored rom moiqca, amas mogvianebiT dagidasturebT. Tumca vin icis, egeb misgan msoflioSi ganTqmuli msaxiobi damdgariyo. is periodi, romelsac qarTuli depresiis xana hqvia da yvelas kargad gvaxsovs, cikoliebis ojaxmac gamoiara. zviads virtualuri eskizebis gasakeTeblad da teqnologiuri siaxleebis asaTviseblad kompiuteri dasWirda. erT-erT gamomcemlobaSi mivida da barteri SesTavaza: Tu erT kompiuters dauTmobd

nen, samagierod wignebis, broSurebis _ mokled, maTi publikaciebis dizains gaakeTebda. isinic daTanxmdnen. mere iyo aerografebi. aerografebi sabWoTa saqarTveloSi didi deficituri produqti gaxldaT. mxolod spekulantebs CamohqondaT, isic xandaxan. zviadi megobrebs aerografebis Carxebis gakeTebas sTavazobs. erTi aerografi 11 maneTi ujdebaT, 500-ad ki yidian. biznesic amas hqvia! vinme amerikeli biznesmeni interesdeba, magram am marTlac saocari cifrebis da, Sesabamisad, maTi mogebis wilis ar sjera, axalgazrdebs ki cbier saqmosnebad naTlavs da uariT midis. male irkveva, rom gamomcemlobas abreSumis badiT beWdvis aparatura aqvs, magram ar hyavT specialisti, visac misi amu- Saveba SeuZlia. zviadi swavlobs teqnologias da aamuSavebs. male ki abreSumis badeze fotogamosaxulebasac iRebs. es ukve didi siaxlea da gamomcemlobac mraval axal klients iZens. “ici ras vakvirdebi? cxovrebaSi razec vocnebobdi, nelnela yvelaferi misruldeba. Cemi sayvareli manqana Mini Cooper iyo da pirveli manqanac mini kuperi myavda. Cemze ufrosi qalebi mainteresebda da Cemi coli Cemze 10 wliT ufrosia, aviaciaze vgiJdebodi da 1993 wels Air Georgia-s mTavari dizaineri gavxdi, ase iyo sul. Air Georgia-s ambavs mogiyvebiT. sabWoTa kavSiri axali daSlilia da vambob, ra magari iqneba, qarTuli aviakompania rom daaarson da magaliTad, Air Georgia daarqvanmeTqi. davjeqi mere CemTvis da raRac eskizebi gavakeTe, rogori SeiZleboda yofiliyo kompaniis simbolika. sul male ki televiziiT sareklamo gancxadebas vismen: aviakompania trans ear jorjia acxadebs reisebs Tbilisi _ frankfurti _ Tbilisis mimarTulebiT. va, qarTuli aviacia! viReb telefons da vrekav. Tqveni kompaniis simbolikis eskizebi maqvs, xom ar gainteresebT, vekiTxebi. irkveva, rom Air Georgia-s dizaineris vakansiaze konkursi aqvs gamocxadebuli, vada ki male iwureba. zviad cikolia ivan SiSkinTan (`ruso-baltis~ direqtori) erTad vila d’estes gamofenaze ivan SiSkini, zviad cikolia da `rols roisis~ mTavari dizaineri alan Separdi istoria cxeli Sokoladi 101

istoria<br />

100 cxeli Sokoladi<br />

li, mogvianebiT ki Cemi usayvarlesi ufrosi megobari, nodar<br />

injia damxvda. es iyo ubralod kargi adamiani, Tavis saqmeze<br />

Seyvarebuli kaci, romelic saaTobiT gvejda da gvesaubreboda<br />

yvelaferze _ konstruqciebze, modelebze, cxovrebaze.<br />

2002 wels, roca “peJosgan” meore SekveTa miviRe, nodari gardaicvala.<br />

ukve meored moxda ase. Cemi didi warmateba da paralelurad,<br />

usayvarlesi adamianis dakargva _ droSi erTmaneTs<br />

daemTxva. 2001 wels, rodesac aseTi seriozuli SekveTa pirvelad<br />

miviRe da “peJom” seriuli warmoebisTvis axali modelis<br />

eqsterieri damikveTa, mama gardamecvala. es ori adamiani Cemi<br />

saukeTeso Semfaseblebi iyvnen, visi azric yvelaze metad mainteresebda<br />

da visac marTla vendobodi.”<br />

raRac ucnaurad muSaobda. ar iyo Tanmimdevruli, principi<br />

_ “Tavidan martiviT daiwye da nel-nela gaarTule” _ misTvis<br />

ar arsebobda. pirvelad qaRaldis manqanis modeli gaakeTa,<br />

mere iyo orwliani pauza da uceb didi modeli gaakeTa, gamofenaze<br />

gaitana da prizic moipova. aseTi iyo.<br />

didi fiqris da orWofobis mere, apolon quTaTelaZis saxelobis<br />

saxelmwifo samxatvro akademiis dizainis fakultetze<br />

Caabara. erTxans msaxiobobac undoda. deda, medea buxraZe,<br />

msaxiobi gaxldaT _ mucliT molaparakeebs rom eZaxdnen, Tu<br />

gaxsovT (pirs rom ar aReben da laparakoben). scenaze TojinebiT<br />

gamodioda. mama reJisori iyo. magram zviadma nodar<br />

injias rCeviT, mainc dizaineroba arCia. swored rom moiqca,<br />

amas mogvianebiT dagidasturebT. Tumca vin icis, egeb misgan<br />

msoflioSi ganTqmuli msaxiobi damdgariyo.<br />

is periodi, romelsac qarTuli depresiis xana hqvia da yvelas<br />

kargad gvaxsovs, cikoliebis ojaxmac gamoiara. zviads virtualuri<br />

eskizebis gasakeTeblad da teqnologiuri siaxleebis<br />

asaTviseblad kompiuteri dasWirda. erT-erT gamomcemlobaSi<br />

mivida da barteri SesTavaza: Tu erT kompiuters dauTmobd

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