saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
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1. sadResaswaulo, sazeimo atmosfero<br />
Tqvenma komitetma un<strong>da</strong> Seuqmnas momsvlelebs iseTi aRmavlobisa <strong>da</strong> aRtacebis<br />
ganwyobileba, rogorc holivudis kinofilmebma. amisaTvis gamoiyeneT:<br />
- wiTeli, TeTri <strong>da</strong> lurji lentebi;<br />
- saqarTvelos droSa;<br />
- haerburTebi;<br />
- kampaniis plakatebi;<br />
- sxva qmedebebi.<br />
2. sainformacio uzrunvelyofa<br />
komiteti – is adgilia, sa<strong>da</strong>c a<strong>da</strong>mianebi movlenaTa SuagulSi imyofebian.<br />
komitetSi mimsvlelma informacia un<strong>da</strong> miiRos `pirveli xeli<strong>da</strong>n~. (ra Tqma un<strong>da</strong> es un<strong>da</strong><br />
iyos is informacia, romlis gavrcelebac Tqven gsurT. am mizniT SegiZliaT gamoiyenoT<br />
Semdegi:<br />
- rukebi;<br />
- sxva<strong>da</strong>sxva monacemebis amsaxveli grafikebi, magaliTad, xmaTa raodenoba,<br />
romlis miRebasac Tqven gegmavT arCevnebze, amomrCevelTa Semovlis Sedegebi <strong>da</strong><br />
a.S.;<br />
- sazogadoebrivi azris gamokiTxvis Sedegebi;<br />
- analitikuri masalebi, politikur metoqeTa Sesaxeb;<br />
- sxva qmedebebi.<br />
Tqvens komitetSi mosvlisas, a<strong>da</strong>mianebma yovelTvis raime axali un<strong>da</strong> gaigon.<br />
ra SeuZliaT nebayoflobiT TanaSemweebs?<br />
zogierT wina<strong>saarCevno</strong> kampaniaSi nebayoflobiTi TanaSemweebi TiTqmis ar imyofebian<br />
komitetis SenobaSi, radgan kampaniis xelmZRvanelobam ar icis, rogor moeqces maT. sxva<br />
SemTxvevebSi, nebyaflobiTi TanaSemweebi gamoiyeneba mxolod korespondenciis<br />
ga<strong>da</strong>samuSaveblad. es aSkarad ar aris sakmarisi. qvemoT moyvanilia im amocanaTa nusxa,<br />
romelTa <strong>da</strong>kisreba SeiZleba nebayoflobiT TanaSemweebze dumaSi an xelisuflebis<br />
adgilobriv organoebSi wina<strong>saarCevno</strong> <strong>kampaniebis</strong> Catarebis komitetebSi.<br />
1. kampaniis agitacia-propaganduli masalebis <strong>da</strong>kompleqteba <strong>da</strong> aRricxva.<br />
2. telefoniT Setyobineba kandi<strong>da</strong>tis momavali gamosvlis Sesaxeb. savaraudo<br />
auditoriis ramodenime tipiur warmomadgenelTan ga<strong>da</strong>rekva im mizniT, rom gamovlenil<br />
iqnas maTi STabeWdilebebi wina<strong>saarCevno</strong> kampaniis msvlelobaze <strong>da</strong> masze wamoweuli<br />
sakiTxebis Sesaxeb. <strong>da</strong> bolos, kandi<strong>da</strong>tisaTvis cnobis Sedgena miRebuli Sedegebis Sesaxeb.<br />
3. adgilobriv sazogadoebriv organizaciebsa <strong>da</strong> jgufebSi ga<strong>da</strong>rekva im mizniT,<br />
rom gaarkvioT, romel adgilobriv RonisZiebaze kandi<strong>da</strong>ts <strong>da</strong>/an mis nebayoflobiT<br />
TanaSemweebs SeuZliaT kampaniis agitacia-propaganduli masalebis gavrceleba.<br />
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