saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
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10. miwodebuli informacia swored isaa Tu ara, raze<strong>da</strong>c xalxi laparakobs?<br />
Tu adgilobriv kafeSi xalxi ar laparakobs imaze, rasac Tqven ambobT, maSin Tqveni<br />
sityva SeiZleba arc ki moxvdes gazeTebSi. re<strong>da</strong>qtorebsa <strong>da</strong> axali ambebis ganyofilebebis<br />
direqtorebs gansakuTrebuli `ynosva~ aqvT imaze, Tu ras ambobs xalxi. gaesaubreT<br />
profesionalebs masobrivi sainformacio saSualebebi<strong>da</strong>n, an Tavad SebrZandiT adgilobriv<br />
kafeSi <strong>da</strong> pira<strong>da</strong>d gaigeT adgilobrivi axali, Tavbru<strong>da</strong>mxvevi ambebi: `gaigeT im ZaRlis<br />
ambvi, henri glikmansa <strong>da</strong> doris jonsons rom ukbina pigli viglis quCaze?~<br />
gaxsovdeT:zemoT CamoTvlili xerxebi erTmaneTs ar gamoricxaven. yvela am elements<br />
mxolod reportaJebis mcire ricxvi Seicavs. rac ufro met maTgans aamoqmedebT, miT<br />
ufro meti geqnebaT Sansi, rom Tqveni RonisZieba an gancxadeba axal ambad iqces <strong>da</strong><br />
presis furclebze moxvdes.<br />
muSaoba reportiorebTan<br />
reportiorebi iseTive a<strong>da</strong>mianebi arian, rogorc yvela sxva. maTi umetesoba, ubralod,<br />
cdilobs patiosnad Seasrulos Tavisi saqme - miawodos axali ambebi sazogadoebas.<br />
reportioprebs Zalian rTuli, zogjer ki metad winaaRmdegobrivi urTierTobebi aqvT<br />
maTTan, vinc axal ambebs qmnis. es gansakuTrebiT politikas exeba. reportiorebTan Tqveni<br />
urTierTobebis gasaumjobeseblad, <strong>da</strong>icaviT qvemoT CamoTvlili rCevebi:<br />
1. ar moeqceT reportiors ise, TiTqos igi Tqveni mteri iyos.<br />
gansakuTrebiT mniSvnelovania TvalTaxedvis masStabebi. imis miuxe<strong>da</strong>vad, Tu warsulSi<br />
ramdenad usamarTlo iyo reportiori Tqvens mimarT, masobriv sainformacio saSualebebSi<br />
ufaso politikuri reklamis programis SemuSavebis dros <strong>da</strong>iviwyeT Zveli wyenebi. Tu<br />
saqmianobas <strong>da</strong>iwyebT masmediasTan mtruli <strong>da</strong>mokidebulebiT, isinic analogiurad<br />
mogeqcevian.<br />
nacvlad imisa, rom presisagan mtrul <strong>da</strong>mokidebulebas elodeT, SeecadeT mokavSiris<br />
saxiT warmoidginoT reportiori <strong>da</strong> amgvarad miitanoT sazogadoebis yuramde Tqveni<br />
informacia. presasTan <strong>da</strong>amyareT profesionaluri urTierTobebi. winaaRmdeg SemTxvevaSi<br />
Tqven SeiZleba aRmoCndeT situaciaSi, rodesac reportiorTan gatarebuli TqvenTvis<br />
Zvirfasi drois Semdeg, meore dRes, gazeTebSi veraferi ver waikiTxoT Tqvens Sesaxeb.<br />
bolos <strong>da</strong> bolos, nebismieri investicia SeiZleba anazRaurdes.<br />
2. iyaviT profesionali.<br />
Tu gsurT, rom reportiorebi pativiscemiT gepyrobodnen Tqven <strong>da</strong> Tqvens kampanias, un<strong>da</strong><br />
imoqmedoT profesionalurad. arasodes ar moitanoT mizezad pres-relizebSi <strong>da</strong>Svebuli<br />
orTografiuli Secdomebi. presas mkafio Setyobinebebi gaugzavneT im RonisZiebaTa<br />
Sesaxeb, romelTa gaSuqebac Tqven presaSi gsurT. Tu am mizniT reportiorebi gewvevian,<br />
<strong>da</strong>ixsomeT, rom isini Tqveni stumrebi arian <strong>da</strong> maT Sesabamisad moeqeciT. uzrunvelyaviT<br />
sakmarisi moculobis <strong>da</strong>matebiTi informaciis miwodeba pres-konferencis Temis Sesaxeb.<br />
Tu Tqven reportiors SepirdiT, rom <strong>da</strong>ukavSirdebiT mis SekiTxvaze pasuxis gacemis<br />
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