saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
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dros safosto gzavnilebi SeiZleba gamoiyenoT agreTve sacxovrebeli adgilebis mixedviT<br />
kenWisyris an sxva iniciativebisTvis.<br />
ra saSualebebi un<strong>da</strong> gamoviyenoT mimarTvebis gagzavnisas?<br />
Tqvens mier SerCeuli strategiisa <strong>da</strong> arsebuli biujetis gaTvaliswinebiT SeusabameT<br />
erTmaneTs amomrCevlisadmi mimarTvebis gagzavnis sxva<strong>da</strong>sxva saSualeba.<br />
1. piradi baraTi . piradi baraTi aris patara suraTi, romelsac winaswar ga<strong>da</strong>scemT<br />
amomrCevels Tqveni personis popularizaciis mizniT. masSi un<strong>da</strong> Sevides kandi<strong>da</strong>tis<br />
mokle biografia (imijis Seqmna) <strong>da</strong> misi Sexedulebebi (mokled) ama Tu im problemis<br />
Sesaxeb.<br />
2. broSura. broSura Seicavs ufro detalur, TumcaRa zogadi xasiaTis informacias<br />
kandi<strong>da</strong>tis Sesaxeb. ramdena<strong>da</strong>c Tqveni auditoria sakmaod farToa, broSura xSirad<br />
iZleva ufro <strong>da</strong>wvrilebiT biografiul monacemebs <strong>da</strong> wina planze swevs kandi<strong>da</strong>tis<br />
pirad <strong>da</strong>msaxurebasa <strong>da</strong> olqisaTvis gakeTebul sasargeblo saqmeebs. broSura xSirad<br />
gamoiyeneba amomrCevelTan uSualo kontaqtis dros gamofena-gayidvebze <strong>da</strong> sxva<br />
RonisZiebebze, romlebsac amomrCevelTa didi raodenoba eswreba.<br />
3. mza blankebi. mza blankebi SeiZleba gamoyenebuli iyos yvela formis - miznobriv<br />
Tu Cveulebriv mimarTvaSi: popularizaciis, imijis Seqmnis, problemis wamowevis,<br />
kontrastis Seqmnis, Tav<strong>da</strong>sxmebis mogeriebis, xmis micemis Sesaxeb mowodebebis dros.<br />
4. werilebis miznobrivi paketi. werilebis paketi gamoiyeneba zustad iseve, rogorc mza<br />
blankebi - amomrCevelTa konkretul jgufTan urTierTobebis dros. magaliTad, Tu<br />
gsurT, rom gansakuTrebulad mimarToT ufrosi Taobis moqalaqeebs, moifiqreT<br />
SesaZlebloba, rom werilebi gaugzavnoT 65 welze meti asakis yvela amomrCevels.<br />
5. werili meuRlisagan. meuRles SeuZlia sul sxvagvarad ilaparakos Tqveni<br />
kandi<strong>da</strong>turisa <strong>da</strong> piradi Tvisebebis Sesaxeb, vidre Tqven TviTon. meuRleebis, rogorc<br />
mamakacebis, ise qalebis, werilebi, SeiZleba efeqturad iqnes gamoyenebuli Semdegi<br />
miznebisaTvis: imiji, problemebi, kontrasti, <strong>da</strong>cva <strong>da</strong> mowodeba, rom Tqven mogcen<br />
xma.<br />
6. CanarTebi. CanarTebi, rogorc wesi, ibeWdeba ofsetis furcelze <strong>da</strong> gamoiyeneba<br />
mravali mimarTvis erTdroulad gasagzavnad. ramdena<strong>da</strong>c maTi warmoeba iafia, isini<br />
xSirad gamoyeneba amomrCevelTan uSualo kontaqtebis dros an gazeTebSi <strong>da</strong>matebebis<br />
saxiT.<br />
7. safosto Ria baraTebi. safosto Setyobinebebis yvela sxva saxeobis msgavsad, Ria<br />
baraTebi gamoiyeneba kandi<strong>da</strong>tis personis popularizaciis, imijis Seqmnis, <strong>saarCevno</strong><br />
kampaniis axali amocanebis <strong>da</strong>saxvis, kontrastis Seqmnis, Tav<strong>da</strong>sxmebis mogeriebis<br />
miznebiT. isini gansakuTrebiT sasargebloa, rogorc saboloo Sexseneba, rom<br />
amomrCevelma Tqven mogceT xma.<br />
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