saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
saarCevno kampaniebis momzadeba da Catareba
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
ga<strong>da</strong>satani <strong>da</strong>febi<br />
saWiroa Tu ara ga<strong>da</strong>satani <strong>da</strong>febis gamoyeneba? is kandi<strong>da</strong>tebic ki, visi saxelic<br />
sakmaod popularulia, mainc iyeneben ga<strong>da</strong>satan <strong>da</strong>febs.<br />
veraferi ise Zlierad ver STaagonebs Tqvens amomrCevlebs an Tavad Tqven, vidre<br />
Tqveni kandi<strong>da</strong>turis mxar<strong>da</strong>saWerad yvela quCaze <strong>da</strong>yenebuli ga<strong>da</strong>satani <strong>da</strong>fis Sexedva –<br />
Tqven geCvenebaT, rom am quCebze uamravi xma gaqvT.<br />
mas Semdeg, rac yvela ga<strong>da</strong>satani <strong>da</strong>fa mzad iqneba, organizeba gaukeTeT ga<strong>da</strong>satani<br />
<strong>da</strong>febis blic-<strong>da</strong>yenebis dRes. SabaTs, diliT SekribeT Tqveni nebayoflobiTi TanaSemweebi<br />
erTad, moawyveT maTTvis patara sauzme yaviTa <strong>da</strong> funTuSebiT, instruqcia mieciT <strong>da</strong><br />
gaagzavneT misamarTebze siis Tanaxmad, sa<strong>da</strong>c saWiroa <strong>da</strong>febis <strong>da</strong>yeneba (nu <strong>da</strong>gaviwydebaT<br />
madlobis ga<strong>da</strong>xa<strong>da</strong> yovelive maTganisTvis).<br />
araferi iseT STabeWdilebas ar moaxdens Tqvenze (<strong>da</strong> araferi ise imeds ar<br />
gaucruebs Tqvens mowinaaRmdeges), rogorc uecrad gaCenili asobiT sareklamo <strong>da</strong>fa.<br />
bamperuli etiketebi<br />
bamperuli etiketebis gavrcelebis kargad gaazrebuli programa xels uwyobs<br />
Tqveni saxelis popularizacias, <strong>da</strong> agreTve Tqveni kandi<strong>da</strong>turis mxar<strong>da</strong>Weris xarisxs<br />
uCvenebs.<br />
amomrCevelTa Semovlisas iqonieT manqanaSi etiketebis garkveuli maragi. ga<strong>da</strong>eciT<br />
Tqveni partiis saolqo komitetis TanamSromlebs/Tavmjdomares etiketebis garkveuli<br />
raodenoba gasavrceleblad.<br />
imisaTvis, rom ufro organizebulad CaataroT es, gaakeTeT Semdegi:<br />
<strong>da</strong>avaleT nebayoflobiT TanaSemweebs (mSvenieri <strong>da</strong>saqmebaa mozardebisTvis)<br />
mimarTon partiis wevrebs, romlebic eswrebian <strong>saarCevno</strong> kampaniis RonisZiebebs, TxovniT,<br />
ganaTavson TavianT avtomobilis bamperze Tqvens mier SeTavazebuli etiketi. Tumca,<br />
bamperuli etiketebis xarisxi bolo wlebSi mniSvnelovnad gaumjobes<strong>da</strong>, zogierTi<br />
a<strong>da</strong>miani SiSobs, rom isini mere ver SeZleben TavianT avtomobilebis bamperebi<strong>da</strong>n amis<br />
waSlas. maSin, SeiZleba SesTavazoT moaTavson etiketi ukana SuSis qve<strong>da</strong> marjvena<br />
kuTxeSi.<br />
CaatareT `bamperuli etiketebis blic-<strong>da</strong>yenebis~ ramodenime dRe, gansakuTrebiT es<br />
mizanSewonilia SabaTobiT. es kargi saqmea mozardTagan SerCeul nebayoflobiTi<br />
TanaSemweebisaTvis, romlebsac acviaT maisurebi <strong>saarCevno</strong> kampaniis emblemiT.<br />
moZebneT adgilebi, sa<strong>da</strong>c Cveulebriv kviraobiT ikribebian olqis amomrCevlebi –<br />
sasursaTo maRaziebi, mTavari quCebi, supermarketebi <strong>da</strong> <strong>da</strong>avaleT nebayoflobiT<br />
TanaSemweebs TxovniT mimarTon mflobelebs, maT avtomobilebze bamperuli etiktebis<br />
mosaTavseblad.<br />
114
Change language