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Magazine BEAST #16 2019

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8 #Business | Human Capital<br />

From candidate to employee experience<br />

In fact, the concepts of candidate and employee experience<br />

have become extremely important in a context of «competition<br />

for talent.»<br />

As explained by Valentina Brysina, «Companies worldwide are<br />

facing the same challenge of increasing demand. Therefore,<br />

the importance of candidate experience is bigger than most<br />

of us realize. It starts from the first contact of the recruiter,<br />

the very first word!”<br />

In this respect, she highlights several aspects, among them<br />

communicating with candidates as humans and with decent<br />

attention through all recruitment process, delivering to<br />

each candidate feedback, giving clear explanation of the<br />

assessment process to the candidate and more.<br />

Docler narrates its employee experience in the web dimension<br />

called «#LifeatDocler,» so that future talents can get a glimpse<br />

of what happens on a daily basis and feel the atmosphere<br />

– and the culture – at the company before they are hired.<br />

“It is more than just «employer branding.» We at Docler share<br />

real stories and fragments of our daily experience.” When it<br />

comes to employee experience, «among others, we also put in<br />

place a new L&D – Learning & Development – related program,<br />

allowing talents to develop their skills, learn new technologies<br />

and seize new opportunities. They can also express themselves<br />

through surveys, and Docler provides them with well-being<br />

initiatives such as a daily breakfast, private cinema sessions,<br />

access to the gym, and more. Docler is about feeling good<br />

within the company.”<br />

Also, Docler created an office space that is comfortable and<br />

that allows employees, including tech experts, to be creative.<br />

Teams work within agile methodology, which encourages<br />

them to collaborate with one another, but also with other<br />

departments. A flat organization gives a motivating opportunity<br />

to take the responsibility and solve complex tasks.<br />

Finally, speaking about women in the tech environment,<br />

Valentina Brysina insisted on the uniqueness of today’s<br />

digital world: “Women in Tech bring the critical creativity<br />

and diversity to solutions and the decision-making process.<br />

It’s proven that organizations, who encourage diversity, create<br />

better user experiences and end product. The challenge is to<br />

attract females to tech and to make sure that they bring their<br />

knowledge into action”.<br />

Tech does not only mean coding. “Sure, I know exceptionally<br />

talented female coders, but I also know female business<br />

analysists, project managers, data scientists, machine learning<br />

engineers, QA engineers, UX experts, designers, even technical<br />

recruiters. ICT opportunities are close to being endless.»<br />

As explained by the Lead Recruiter, “and it keeps on evolving<br />

with new technologies. The majority of industries need to<br />

involve IT already today; our world is changing, offering us all<br />

captivating tasks and intriguing problems to solve.<br />

<strong>BEAST</strong> MAGAZINE <strong>#16</strong>

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