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FEATURE: DATA PERSPECTIVES<br />

warehouses. Legacy systems are also finite by<br />

design, meaning with scaleup additional<br />

storage is required; business growth, therefore,<br />

comes with the problem of increased<br />

hardware investment. At the time these systems<br />

were built when green initiatives were not<br />

commonplace either, so hardware cannot be<br />

significantly optimised for sustainability goals.<br />

They are also more costly to maintain, with<br />

breakdowns the sole responsibility of the<br />

business. Hardware systems represent a single<br />

point of failure, if severe breakdowns or<br />

external issues such as damage occur,<br />

business operations come to a standstill.<br />

Considering this, businesses must seek<br />

modern data-driven solutions, to decide<br />

which strategy is most applicable a whole host<br />

of technologies must be explained.<br />

THE SYSTEMS OF DATA-DRIVEN<br />

EVERYTHING<br />

Cloud systems often form the base of a<br />

company's digital transformation. When<br />

compared to legacy systems, cloud is a more<br />

resilient, cost-effective, faster, greener solution.<br />

Cloud providers place connected data houses<br />

in various locations, nullifying breakdown or<br />

damage risks. Cloud can also be optimised<br />

quicker and more minutely, meaning<br />

optimisations for speed of processing are<br />

more easily made. Cost efficiency is a key<br />

component, cloud providers such as AWS<br />

scale cloud computing costs based entirely on<br />

usage, meaning businesses only pay for what<br />

they need and are ready for scale-up at any<br />

given moment. Providers also cover all<br />

optimisation and problem fixes internally.<br />

Most cloud providers also run operations on<br />

green energy, aiming for carbon neutrality by<br />

2050, benefitting cloud-based businesses'<br />

green credentials.<br />

All of these benefits provide a foundation for<br />

faster data collation and access, allowing<br />

businesses to act on data insights in real time.<br />

Cloud systems are also exceptional at<br />

removing unnecessary manpower resources<br />

away from maintaining IT systems, meaning<br />

resources can instead be directed toward<br />

diligent data analysis.<br />

DATA LAKES<br />

Businesses reliant on legacy systems collect<br />

data from various siloed systems, the adverse<br />

effect of this is data mismanagement and an<br />

overall lacking of the 'bigger picture'.<br />

Naturally, storing data in siloed systems<br />

reduces the speed and accuracy of which<br />

data can be acted on. A data lake removes<br />

these issues by collating structured and<br />

unstructured data regardless of scale. From<br />

here, the now-centralised data can be utilised<br />

for machine learning, big data processing<br />

and real-time analytics.<br />

The effect of implementing a data lake on<br />

bottom lines can be considerable, with<br />

research showing companies with data lakes<br />

boasted 9% more organic growth revenue<br />

compared to competitors that had siloed data<br />

systems. The reasons for this are likely that<br />

data lakes offer speedier, more accessible and<br />

accurate insights; research details that 87% of<br />

companies with a data lake believe decisionmaking<br />

markedly improved. Additionally, 92%<br />

of leaders trust data lakes to be the most<br />

effective solution for centralising data. In<br />

comparison to data warehouses - data lake's<br />

predecessor - the modernised solution also<br />

comes with a lower cost of ownership.<br />

Ultimately, data lakes are a foundational<br />

component for businesses realigning to a<br />

data-driven perspective. The centralised data<br />

system enables quicker reactivity to market<br />

changes, synergised collaboration between<br />

separate departments and more informed,<br />

impactful business decisions.<br />

AI AND ML<br />

With AI and Machine Learning (ML) you get<br />

what you put in, literally. The more a business<br />

gears itself toward AI and ML the stronger data<br />

outcomes will be. Likely, businesses are already<br />

leveraging AI in back-end and customer-facing<br />

applications, but the importance of continuous<br />

efforts toward ML can be neglected. Once<br />

businesses have a firm grasp on centralised<br />

data collation and analysis, they can begin to<br />

input this data into ML. As this process<br />

continues, ML becomes intelligent enough to<br />

impact the sophistication of AI because data<br />

interpretation can be used to create highquality<br />

insights.<br />

Businesses that produce an effective databased<br />

system to nurture ML and AI will<br />

produce a high detail analysis of how a<br />

business is operating and how clientele utilise<br />

the company's service. Ultimately, this allows<br />

businesses to accurately optimise areas they<br />

have identified as inefficient.<br />

A DATA-DRIVEN FUTURE<br />

The opportunities available to businesses<br />

willing to realign to data-first systems and ways<br />

of working are clearly demonstrated. Efficiency,<br />

accuracy and future-proofing are key benefits<br />

of data-driven investment. Businesses shouldn't<br />

focus on adopting the whole breadth of digital<br />

transformation technologies, but a carefully<br />

curated digital transformation plan will give<br />

them the best chance of market<br />

competitiveness, the edge over more stubborn<br />

competitors, and an overall more effective and<br />

diligent operation. The technology and<br />

expertise are in place to transform whole<br />

sectors in <strong>2023</strong> - businesses leveraging data<br />

to empower decisions will gain advantages in<br />

the immediate future and beyond. <strong>NC</strong><br />

WWW.NETWORKCOMPUTING.CO.UK @<strong>NC</strong>MagAndAwards FEBRUARY/MARCH <strong>2023</strong> NETWORKcomputing 25

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