La Velocidad de la Confianza (2)
10. David Packard, The HP Way, op. cit., pág. 135. 11. Gary A. Gack, «Core Set of Effectiveness Metrics for Software and IT», iSixSigma.com. 12. W. Mark Crain, «The Impact of Regulatory Costs on Small Firms», Office of Advocacy of the U.S. Small Business Administration, septiembre de 2005. 13. European Movement in Serbia, «German EU Presidency to Fight Red Tape, says Merkel», EMinS.org, 26 de enero de 2006. 14. «USA wastes more on health care bureaucracy than it would cost to provide health care to all of the uninsured», Medical News Today , 28 de mayo de 2004. 15. Lawrence B. Macgregor Serven, The End of Office Politics as Usual: A Complete Strategy for Creating a More Productive and Profitable Organization, Nueva York, AMACOM, 2002, págs. 1-10 y 36-44. 16. «Be Nice: It’s Good for Business», Gallup Management Journal , 12 de agosto de 2004. 17. «Gallup Study Finds That Many Employees Doubt the Ethics of Corporate Leaders», Gallup Management Journal , 10 de octubre de 2002. 18. Ibid. 19. Buckingham y Coffman, First, Break All the Rules, op. cit., pág. 33. 20. Cathy Healy, «A Business Perspective on Workplace Flexibility: When Work Works, an Employer Strategy for the 21st Century», Families and Work Institute. 21. Gostick y Telford, The Integrity Advantage, op. cit., pág. 36. 22. Marchica, The Accountable Organization, op. cit., págs. 166-167. 23. Encuesta GartnerG2, «GartnerG2 says Retail Financial Services Companies Must Make Customer Retention No. 1 CRM Priority», 8 de agosto de 2002. 24. Association of Certified Fraud Examiners, «2004 Report to the Nation on Occupational Fraud and Abuse». 25. Watson Wyatt, WorkUSA study, 2002. 26. Great Place to Work Eistitute y Russell Investment Group, estudio de las «100 Best Companies to Work For» de Fortune, 15 de marzo de 2005.
27. Geoff Colvin, «The 100 Best Companies to Work For 2006», Fortune, 11 de enero de 2006. 28. Fred Reichheld, Loyalty Rules: How Today’s Leaders Build Lasting Relationships, Boston, Harvard Business School Press, 2001, pág. 29. 29. Jena McGregor, «The World’s Most Innovative Companies», BusinessWeek, 24 de abril de 2006, págs. 63-76. 30. John Marchica, The Accountable Organization, op. cit., pág. 135. 31. Robert Malone, «Collaboration as Opportunity», Forbes.com, 31 de enero de 2006. 32. Estudio de LogicaCMG/Warwick Business School. 33. Art Kleiner, «Our 10 Most Enduring Ideas», strategy+husiness, 12 de diciembre de 2005. 34. Estudio de Franklin Covey/Coca-Cola Retad Research Council, 2006. 35. Frederick F. Reichheld, Loyalty Rules; y Frederick F. Reichheld, The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value, Boston, Harvard Business School Press, 1996 (trad, cast.: El efecto lealtad: crecimiento, beneficios y valor último, Barcelona, Ariel, 2002). 36. Watchfire Inc. y Ponemon Institute, Privacy Trust Survey for Online Banking, 2005. 37. James Burke, Harvard Business School Working Knowledge, 27 de octubre de 2003. 1. Al Golin, Trust or Consequences: Build Trust Today or Lose Your Market Tomorrow, Nueva York, AMACOM, 2004, p á g . VIL 2. Comienzo del discurso de Robert Eckert para UCLA, 2004. 3. Larry Ponemon, «Opinion: When done right, targeted marketing can help budd trust», Computerworld, 3 de febrero de 2005.
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10. David Packard, The HP Way, op. cit., pág. 135.<br />
11. Gary A. Gack, «Core Set of Effectiveness Metrics for Software<br />
and IT», iSixSigma.com.<br />
12. W. Mark Crain, «The Impact of Regu<strong>la</strong>tory Costs on Small<br />
Firms», Office of Advocacy of the U.S. Small Business Administration,<br />
septiembre <strong>de</strong> 2005.<br />
13. European Movement in Serbia, «German EU Presi<strong>de</strong>ncy to<br />
Fight Red Tape, says Merkel», EMinS.org, 26 <strong>de</strong> enero <strong>de</strong> 2006.<br />
14. «USA wastes more on health care bureaucracy than it would<br />
cost to provi<strong>de</strong> health care to all of the uninsured», Medical News Today<br />
, 28 <strong>de</strong> mayo <strong>de</strong> 2004.<br />
15. <strong>La</strong>wrence B. Macgregor Serven, The End of Office Politics as<br />
Usual: A Complete Strategy for Creating a More Productive and Profitable<br />
Organization, Nueva York, AMACOM, 2002, págs. 1-10 y 36-44.<br />
16. «Be Nice: It’s Good for Business», Gallup Management Journal<br />
, 12 <strong>de</strong> agosto <strong>de</strong> 2004.<br />
17. «Gallup Study Finds That Many Employees Doubt the Ethics<br />
of Corporate Lea<strong>de</strong>rs», Gallup Management Journal ,<br />
10 <strong>de</strong> octubre <strong>de</strong> 2002.<br />
18. Ibid.<br />
19. Buckingham y Coffman, First, Break All the Rules, op. cit., pág. 33.<br />
20. Cathy Healy, «A Business Perspective on Workp<strong>la</strong>ce Flexibility:<br />
When Work Works, an Employer Strategy for the 21st Century», Families<br />
and Work Institute.<br />
21. Gostick y Telford, The Integrity Advantage, op. cit., pág. 36.<br />
22. Marchica, The Accountable Organization, op. cit., págs. 166-167.<br />
23. Encuesta GartnerG2, «GartnerG2 says Retail Financial Services<br />
Companies Must Make Customer Retention No. 1 CRM Priority»,<br />
8 <strong>de</strong> agosto <strong>de</strong> 2002.<br />
24. Association of Certified Fraud Examiners, «2004 Report to the<br />
Nation on Occupational Fraud and Abuse».<br />
25. Watson Wyatt, WorkUSA study, 2002.<br />
26. Great P<strong>la</strong>ce to Work Eistitute y Russell Investment Group, estudio<br />
<strong>de</strong> <strong>la</strong>s «100 Best Companies to Work For» <strong>de</strong> Fortune, 15 <strong>de</strong> marzo <strong>de</strong> 2005.