STUDY OF EUROPEAN SHOE MARKET

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Export Promotion for Micro, Small and Medium Enterprises El Salvador (USAID/EXPRO) Contract No.: PCE-I-00-98-00016-00 T/O 833 Project Period: July 2003 – March 2006 USAID Mission: USAID El Salvador Office of Economic Growth Project Contractor: Nathan Associates Inc. Project Summary: USAID/EXPRO aims to reactivate the economy of El Salvador by increasing income generated from exports of micro, small, and medium enterprises (MSMEs). Project objectives include (1) strengthening the Ministry of Economy’s institutional export and trade policy capacity; (2) improving access to trade and export information; (3) increasing the competitiveness of Salvadoran businesses; (4) expanding business contracts and sales; (5) strengthening the Salvadoran export services sector; and (6) establishing strategic business alliances. Nathan Associates, in collaboration with AG International, DAI, and JE Austin, is providing technical, commercial assistance, and training to support government and private sector export promotion efforts; improving the productive capacities of MSMEs striving to access international markets; and assisting Salvadoran companies in developing and increasing export sales by at least $20 million at project completion on March 31, 2006. USAID/EXPRO is also providing technical assistance and training to make export promotion initiatives more effective and to improve product development, operational efficiency, business development services, and the production scale of Salvadoran MSMEs so they can enter international markets, enjoy market continuity, maximize profitability, and face less risk of failure. Date of Publication: March 2006
ESTUDIOS USAID/EXPRO Estudio de la Industria del calzado salvadoreña Estudio de la Industria y Mercado del calzado en España Estudio de la Industria y Mercado del calzado en Francia Estudio de la Industria y Mercado del calzado en Italia Beatriz Cascos de Zacapa Especialista en Comercio Internacional para USAID/EXPRO
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Page 5 and 6: INDUSTRIA Y MERCADO DEL CALZADO EN
Page 7 and 8: INDUSTRIA DEL CALZADO EN EL SALVADO
Page 9 and 10: 64039900-01: SHOES INDUSTRIAS AMERI
Page 11 and 12: 3.- RESUMEN INDUSTRIA CALZADO SANTA
Page 13 and 14: Identification of Target Products F
Page 15 and 16: 3.- Comercio Exterior En 2004, el v
Page 17 and 18: Otra firma joven pero ya consolidad
Page 19 and 20: El Reglamento CEE 918/83 del consej
Page 21 and 22: 6. La zapatillas hechas de una piez
Page 23 and 24: Principales competidores del sector
Page 25 and 26: Gráfico b- Importaciones francesas
Page 27 and 28: En el sector del calzado la importa
Page 29 and 30: Tipología de los distintos canales
Page 31 and 32: Cifras clave de la industria italia
Page 33 and 34: Destinos Considerando el producto q
Page 35 and 36: 2.2.- ANÁLISIS CUALITATIVO Producc
Page 37 and 38: Los puntos fuertes de la empresa ha
Page 39 and 40: localidades y que distribuyen en to
Page 41 and 42: contempla seleccionar más los punt
Page 43 and 44: precio o de pronto moda. El consumi
Page 45: LINEAPELLE Via Brisa, 3 20123 Milan

STUDY OF EUROPEAN SHOE MARKET

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