2 - Metalmecánica

TABLE OF CONTENTS 

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Metalmecanica magazine and www.Metalmecanica.com... 

Professional trade media you can count on! 

The only metalworking publication in the region audited by BPA Worldwide. 

The only metalworking publication covering Latin America on a pan-regional basis: 12,300 + metalworking 

professionals in Mexico, Central and South America, and the Spanish-speaking Caribbean. 

Top quality technical and business content, relevant to keeping our readers competitive in the global 

marketplace. 

Technical and business content delivered 6X per year via Metalmecanica magazine, in both print and digital 

versions, and all-year-round our content-driven portal www.metalmecanica.com and our bi-weekly Newsletter. 

12-years of experience in the markets. 

PRINT MAGAZINE 

Table of Contents 

Permanent Editorial Features 

Special Metalforming Industry Segment Supplements 

Special Trade-Show Coverage 

E-SOLUTIONS 

Internet Advertising 

Why You Need Spanish Presence on the Web 

E-Showrooms 

E-Magazine 

E-Statistics 

Sample RFI’s from Clients 

ONE-TO-ONE MARKETING 

Personalized Covers 

Personalized Info-Letters 

Personalized CD/DVD insert mailings 

Special Report Sponsorships + Personalized Info-Letter 

Spanish Product Catalog Inserts 

ANNUAL BUYER’S GUIDE 

Platinum Listings & Gold Listings 

Silver Listings, Info-Files & Alphabetical listings 

INSTANT RESEARCH 

Customized Market Surveys 

REFERENCE MATERIALS 

Print & Internet 2008 Rates 

2008 Editorial Calendar 

BPA Worldwide Audit Statement 

Sales Reps and Company information 

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12-Years Experience 

American metalworking industry on a pan-regional basis, reaching 

20-countries including Mexico, Central and South America, and 

the Spanish-speaking Caribbean. The magazine publishes 6 issues 

per year and 4 special industry-segments supplements relaled with 

metalforming tecnologies. 

in Latin America! METALMECANICA is the only publication covering the Latin 

Volumen 12 / Edición 5 - Octubre/Noviembre 2007 

Permanent Editorial Features: 

INFORMACIÓN TÉCNICA Y DE NEGOCIOS PARA LA INDUSTRIA METALMECÁNICA EN AMÉRICA LATINA www.metalmecanica.com 

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Emphasis Topics: EDM Processes 

for Mold and Die Making, Grinding 

Processes, Machining Centers, 

Milling, Mold Machining, CAD/CAM 

for Molds, Turning Applications, Hole 

Making, Cutting Tools and 

Workholding Systems. 

Special Reports: Argentinean 

Automotive Industry, Brazilian 

Automotive Industry, Latin American 

Moldmakers, Mexican Automotive 

Industry and Latin American Autopart 

Manufacturers. 

Contact your Sales Representative at www.metalmecanica.com/mediakit/sales_reps 

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Special Metalforming Industry Segment Supplements 

For detailed information see the Editorial Calendar on page 31 

Special Trade-Show Coverage: 

■ Expo Manufactura 2008 ■ BIEMH 2008 

■ Mecanica 2008 

Volumen 12 / Edición 2 - Abril/Mayo 2007 

INFORMACIÓN TÉCNICA Y DE NEGOCIOS PARA LA INDUSTRIA METALMECÁNICA EN AMÉRICA LATINA www.metalmecanica.com 

■ Eastec 2008 

■ Fabtech 2008 ■ EuroBLECH 2008 

■ Apr/May 

■ Jun/Jul 

■ Aug/Sep 

■ Oct/Nov 

■ Westec 2008 

■ FIMAQH 2008 

■ IMTS 2008 

■ Corte y Conformaçao ■ Wire Expo 2008

E-SOLUTIONS 

INTERNET ADVERTISING 

E-Showrooms: 

Market your company in Spanish and customize your product 

offers, to cater specifi cally to Latin America! Our Showrooms 

include a presentation page listing your complete Latin 

American sales network, a calendar of events page, a 

supplier-news page to post up to fi ve press releases and a 

product catalog of up to 30 product references, including 

photos, brief descriptions and downloadable PDF spec-sheets, 

all in Spanish. Showrooms include a vertical side banner and 

various links/mentions in the site and print magazine to 

generate traffi c. 

Showrooms as low as $500.00 per month. 

E-Banners: 

Create brand-awareness, promote brand-recall, and generate 

traffi c at your site or Showroom with our animated or static 

banners. 

Vertical side banners as low as $125 gross per month for 

a year program. 

E-Mail Advertising: 

Reach your clients and prospects with personalized messages catering 

to the needs of each specifi c industry segment!!! Using our BPA Worldwide 

demographic breakdown, deliver 1:1 direct marketing messages and increase 

your response rate. E-mail replies will be delivered directly to you, facilitating 

the sales process. 

E-mail advertising starts as 45 cents gross per delivered message. 

Available email addresses: 12,340+ 

E-Newsletters: 

Reach 12,340+ registered e-mail recipients every two weeks with a banner in 

our E-Newsletter. Only 5 limited sponsorships available. Book yours before they 

are gone!!! 

Vertical side banners as low as $175 gross per month for a year program. 

Headline banners as low as $245 gross per month for a year program. 

Contact Contact your Sales your Representative Sales Representative at www.metalmecanica.com/mediakit/sales_reps 

at www.plastico.com/mediakit/sales_reps 5 

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Why You Need Spanish Presence on the Web 

Do you still think English will suffi ce for your Global Communications Strategies? 

Globalization is forcing companies to revisit their communications strategies to 

take a closer look at multilingual communication, which must include the Internet. 

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Not convinced yet ? 

Check these hard facts… 

If your company is to succeed 

in the Latin American marketplace, 

Spanish presence on 

the Web is a must 

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The volume of e-commerce business will grow from $2.5 

trillion in 2004 to $7 trillion in 2007. 

By 2007, the Internet population is expected to top 1.1 

billion. 

By 2010, the English language will account for fewer than 

20% of Internet users. Over the next four years, on-line 

users will become on-line buyers at a ratio of 2:1, compared 

to 3:1 at present (Source: IDC, Internet Commerce 

Market Model). 

Spanish, next to Chinese, Russian and Portuguese, is 

the most important language populating the Internet, 

according to the research company Byte Level’s Internet 

Language Index. 

The Showroom services at www.metalmecanica.com 

enable us to create your own Spanish mini-site in record 

time, with the following features and benefi ts: 

Product catalog with up to 30-products, including photos, 

brief description, downloadable spec-sheets, and 

RFI capabilities. 

Presentation page, calendar of events page and directory 

of sales network, including full contact information and 

live links to emails and web sites. 

Vertical banner rotating in www.metalmecanica.com to 

capture traffi c. 

Preferential listing in both search engines of our 

web-site: Buyer’s Guide and Global Search functions. 

Unique URL so your company can display a Spanish fl ag 

in your corporate site, facilitating access to your own 

Showroom, bypassing the www.metalmecanica.com 

home page. 

Additional exposure in our 12-year old print media 

Metalmecanica and our bi-weekly E-newsletters, via 

promotional messages oriented at building traffi c in your 

showroom. 

If you are ready to speak “Español”, we are ready to help you!

E-SHOWROOMS 

Interactive Communication that Works! 

The SHOWROOMS at www.metalmecanica.com 

enable your company to tailor its promotional 

message in Spanish to specifi cally meet the 

needs of the Latin American markets, via a highly 

effective and robust mini-site that includes the 

following functionalities: 

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Company logo, web-site link and company background 

information. 

Complete listings of local Latin American offi ces 

and distributor networks. 

Catalog of up to 30 different products, including a 

brief description of each product, a photograph and 

a downloadable PDF spec-sheet of each featured 

product. 

A supplier news page so you can upload up to 5 

press releases of interest to the Latin American 

markets. 

Calendar of all trade shows and events your company 

plans to attend. 

RFI (request for Information) feature, allowing 

clients to immediately inquire about prices or 

quotes, further product specs, or to requests 

personal meetings at trade shows. 

All Showroom advertisers will receive a complimentary 

banner with a privileged position 

designed to promote traffic. All Showroom 

banners have a distinct design, wich enables 

the visitor to differentiate Showroom banners 

from others. 

Also, your Showroom is highlighted on the 

homepage of the web-site. A special yellow 

and orange color highlighted section lists the 

current Showrooms available. 


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The “Productos” Tab 

(i.e. Products) allows your company to showcase up 

to 30 different products, including a brief description, 

a photograph and button for the download of a PDF 

spec-sheet per each featured product. 

The “Contáctenos” Section 

(i.e. Contact us) The Showroom displays your 

headquarters´ contact information at all times, 

facilitating the intiation of the interactive e-mail 

function from any section of your Showroom. 

The “Información de Oficinas y 

Distribuidores” Tab 

(i.e. Offices and Distributors Contact Information) 

allows your company to list its local office network 

in Latin America. This network could consist of 

your local offices and/or local distributors and/or 

representatives. You will receive a blind cc of any 

inquiries sent directly to your distributor network for 

follow-up purposes. This feature is optional. 

The “Contenido Relacionado” Tab 

(i.e. Related Content) allows your Showroom to display 

any press information featured in our portal. 

This enables potential clients to read both commercial 

messages and press information about your 

company, exploiting the communication synergies 

generated by both types of messages. 

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The “Noticias del Proveedor” Tab 

(i.e. Supplier News) allows your company to post 

press releases related to employee appointments, 

product launches and/or key installations taking 

place in Latin America, in order to keep visitors 

up-to-date regarding the latest news affecting their 

geographical areas. 

The “Ferias y Eventos” Tab 

(i.e. Shows & Events) offers a detailed listing of all 

the shows and events your company will attend, 

enabling Latin American visitors to pre-schedule 

meetings prior to these events. Your booth # and 

trade show management contact information may 

be included. 

The “Reseña General” Tab 

(i.e. General Description). This area is reserved to 

describe your company´s background, in order to 

position it as a strong and reliable supplier in this 

market. A photo of your facility or main product is 

allowed in this section. 

The “Solicitud de Información” Tab 

(i.e. Request For Information) is the interactive 

e-mail contact feature that is triggered by the 

system, whenever a visitor to your Showroom 

initiates a contact with your company. This preformatted 

e-mail contains all the contact information 

you need for proper lead follow-up, and it is 

automatically self-populated for registered users 

in the site. 

E-SHOWROOMS 


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GUARANTEED EXPOSURE 

Showroom advertisers receive a set of value 

added tools designed to increase exposure 

throughout our web-site to generate more 

traffic and more business for you! 

The “Servicio al Lector” Tab 

(i.e. Reader Service) allows visitors to enter the reader 

service numbers of the ads they are interested in, facilitating 

direct contacts between buyers and suppliers 

via email. The supplier contact information displayed 

includes Showroom links for current Showroom advertisers, 

increasing their possibilities of being selected 

as a preferred supplier by potential buyers. 

“Showrooms Relacionados” Link 

(i.e. Related Showrooms) Showroom advertisers featured 

editorially in our portal will be added to the 

“Showrooms Relacionados” (i.e. related showrooms) 

link, which grants visitors immediate access to the 

Showrooms of the supplier(s) mentioned in the editorial 

piece. 

“Búsqueda Google” 

(i.e. Google Search), allows visitors to search for a 

particular company, product or process among 

ALL the editorial sections of the site, including the 

Showroom section. Therefore, companies with active 

Showrooms in the site have a greater possibility of 

being contacted as a result of a Google Search. 

The “Guía de Proveedores” Tab 

(i.e. Global Search Engine), allows visitors to research 

suppliers by company name or product 

category. In the search results, Showroom advertisers 

will ALSO have top exposure by being listed 

FIRST, with a live link to their Showrooms. 

Companies with active Showrooms are not only 

listed first in alphabetical order, but they are also 

given live links to their respective Showrooms for 

easy visitor access. 

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METALMECANICA DIGITAL 

TOP CONTENT. INSTANT DELIVERY. 

METALMECANICA DIGITAL offers the same content available in the print magazine, but with the added value of an 

expanded circulation that reaches non-subscribers of the print version, as well as powerful audio, video and animation 

tools that add life to your print ads. 

Digital magazine sponsorships 

with audio welcome messages 

Theme tabs 

Audio Videos 

Live links 

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Flash animated ads with 

optional audio 

About the Product 

Available Advertising Products 

New in 2008! 


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METALMECANICA DIGITAL 

TOP CONTENT. INSTANT DELIVERY. 

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Product Portfolio and Prices 

LIVE LINKS 

URL’s, images, graphics or any other element could be activated to link to a client’s web site or desired address. 

GROSS RATES: Classified 

■ Display ad basic two link activation: (i.e. URL + email) 

■ Single (additional) link activation 

■ Multiple link activation (up to 6 links total) 

THEME TABS 

Place a digital thumb nail attached to your ad to route readers directly from any page of the digital magazine to 

your company’s advertisements 

■ Single thumbnail activation: (up to 5 tabs per even/odd page of the magazine) 

Flash animated ads that add exposure and dynamism to your advertising message. 

■ Embedded in the digital magazine: (file size 1 mega or less) 

Your company logo featured in the top-right-hand corner of the navigational bar for brand awareness throughout the 

entire visitor’s browsing experience, including sponsorship credits in the form of a voice message that “welcomes” 

visitors and an optional link to your featured advertisement or press release, both activated via clicks on your 

company logo. 

■ Logo + voice message + link to your ad or press release: (file size 1-5 mega) 

n/a 

$ 30 

$ 75 


FLASH ANIMATED DISPLAY/CLASSIFIED ADS 


DIGITAL MAGAZINE SPONSORSHIP 

$ 90 

$ 180 


VIDEO AND AUDIO 

■ Audio/Video - Embedded in the magazine (up to 1 mega) 

■ Audio/Video - Streamlined from publisher’s server (over 1 and up to 5 mega) 

■ Audio/Video - Streamlined from client’s server (over 1 and up to 5 mega) 

$ 500 

Display 

Value added 

$ 60 

$ 150 

Display 

$ 90 

Display 

$ 360 

Display 

Videos with or without audio could be placed within the client’s ads. The video could be embedded in the digital 

magazine or streamlined from the NXT Book Media or client servers. 


$ 240 

$ 360 

$180 

$ 500 

Display 

$ 240 

$ 360 

$ 180 

Gross Prices in US Dollars

E-STATISTICS 

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January-October 2007 Portal Activity * 

Portal 

Headline Banners 

Side Vertical Banners 

Showrooms 

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Total Hits: 11,459,402 

Total Page page-views: 3,959,609 

Total Unique visitors: 163,126 

Average page-views per visitor: 24 

Number of active banners: 10 

Total page-views: 389,102 

Average page-views per banner: 38,910 

Number of active banners: 31 

Total page-views: 1,443,504 

Average page-views per banner: 46,564 

Number of active showrooms: 5 

Total page-views: 23,561 

Average page-views per showroom: 4,712 

Total Requests for Information (RFIs) generated: 188 

Average RFIs originated per showroom: 37** 

Metalmecanica.com stats are based on actual activity from Jan ’07 – Oct ’07. 

The average fi gure includes showrooms that might have run fewer months than the total 

10-month period, meaning that the average RFIs per showroom is actually higher. 


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SAMPLE RFI’s FROM CLIENTS 

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“I urgently need 8-tooth Helicoidal milling machines 

Please send me the price list.” 

Ximena Vargas 

Ecolegno, Bolivia 

“I need to cut 100mm low-carbon and cast-iron. 

I would like to receive information about the most 

suitable disc fresas for the job. They should be no 

more than 7mm thick, Thank you.” 

Jose Luis Jamardo 

Indusmet, Argentina 

“I would like to learn more about this company, 

because in my country only other brands are known. 

I have heard positive comments, but it is diffi cult to 

fi nd their products in stock. Thanks in advance.” 

Ricardo Edwin Aquino Lopez 

Industrias Mecánicas R.A.F. S.A. de C.V., 

El Salvador 

”I request the following materials: rectangular Aisi 1020 

type steel, measurements 252x426x50; rectangular Aisi 

1020 type steel, measurements 296x150x37; rectangular 

Aisi 1020 type steel, measurements 296x150x37. 

Thank you.” 

Zuleyma Morales 

Morris Industrial, Venezuela 

”MegaSTec is an Ecuadorian company which sells 

CNC centers. In order to provide a wide range of 

services to our clients, we would like to venture into 

selling tools for these machining centers. We would 

like to obtain distribution from SECO Tools, please.” 

Beatriz Pazmiño 

MegaSTec, Ecuador 

”How long would they take in arriving to Honduras, 

what is the means of payment, and most importantly, 

what is the material’s guarantee?” 

Wilmer Bonilla 

Artesanos S.A. de C.V., Honduras 

”Please send me information about the 6” square 

prices, as well as where I can acquire it, o via which 

bank account I can make payment, and if you can 

mail me this.” 

Francisco Garduño 

Fragard´s Buffete & Co., México 

”I would appreciate it greatly of you help me as soon 

as possible via this media, about the product called 

caratula comparer/ gage” dial 0-100 model 196a1z. 

I require its price in order to provide a quote for a 

public works in the city of maturin.” 

Oscar Osorio 

Servicios Especializados Racso C.A., Venezuela 

”I am interested in knowing the specifi cations, prices, 

sales conditions, etc. of the travelling coil cars up to 10 

tonnes with a width of 1220mm.” 

Andres Felipe Ortiz Arango 

Galvaceros S.A., Colombia 

”I am looking for a 6 5/8” perforated saw, which I 

cannot fi nd in any stores here in Aguascalientes. 

For this reason, I am writing to you, to see if you can 

orientate me if you manufacture one, or know of 

anyone who does. Thank you.” 

Gilberto Gutierrez 

Miraplastek S.A. de C.V., México 

”How can I become one of your product distributors 

in El Salvador?” 

Nelson Adalberto Clímaco Orellana 

Sirveltsa S.A de C.V., El Salvador 

”I would like information about the accuracy levels, 

what distances it can measure, and all the information 

you can provide me with regarding these accuracy 

levels, Thank you. ” 

Hanny Yolima Matute Peñuela 

Tecnorotativos Ltda., Colombia

ONE-TO-ONE MARKETING: 

PERSONALIZED COVERS + PERSONALIZED INSIDE FRONT COVER AD 


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PERSONALIZED TWIN COVER WITH VARIABLE DATA 

INCLUDES PERSONALIZED INSIDE TWIN FRONT-COVER AD 

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General Description 

Package Description 

DESCRIPTION 

Total Gross 

Gross/unit 

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Rate 

*Creative covers different from the main-cover image could be allowed, based on 

approval by the magazine’s editorial team. 

The twin cover* resembles the real cover of the magazine 

with a catchy and personalized headline allusive to the advertiser’s 

name and technology, and a full-page advertisement 

in the inside front false cover that can also include 

variable data. 

Personalization via “digital variable data printing” can 

be applied to both the cover and the clients own inside 

front false cover ad. 

The false cover will be glued to the real magazine cover. 

The false cover could be delivered to the full-circulation 

run or specifi c target-groups based on the demographic 

breakdown of the BPA readership audit. 

QUANTITY 

2,500 5,000 10,000 

$6,900 

$2.76 

$12,150 

$2.43 

$21,550 

$2.16 

Gross Prices in US Dollars 

Please refer to the BPA Worldwide audit for details of readership size and demographic breakdown for 

possible selection of target groups. See page 32-35 for details.


PERSONALIZED INFO-LETTERS 

México 

HI-TEC DE MÉXICO, S.A. DE C.V. 

Ciudad de México, 52-55-5565-9008 

Monterrey, 818-145-0473 

Guadalajara, 333-810-2403 

Querétaro, 442-215-8829 

Honduras 

CORPORACIÓN SIGMA S.A. DE C.V. 

504-237-4360 

Servicio al Lector: 3 

Armando, 

LA VENTAJA EN PRODUCTIVIDAD 

Haas construye una gran variedad de productos rotatorios y unidades especializadas, 

diseñadas para una productividad máxima que incluyen una serie de mesas de doble eje con 

soporte giratorio y pueden convertir cualquier fresadora de tres ejes en un formidable centro 

de mecanizado de 5 ejes. El rango de indexadores Haas incluye desde el HA5C original y los 

multi-cabezal HA5C hasta los T5C inclinables. Las mesas rotatorias vienen en todos los 

tamaños y configuraciones: modelos estándar y de doble husillo HRT, modelos compactos SP 

con motores de enrollado automático, modelos de súper-alta velocidad y la serie TRT 

inclinable. La lista es larga. 

Chile 

PRINMEC CIA. LTDA 

56-2-556-6818 

Ecuador 

EMSAT ECUADOR 

571-258-0919 

Brasil 

SARTIEC 

55-11-4898-8582 

Venezuela 

D & W MAQUINARIAS C.A. 

58-212-963-0684 

www.dwcnc.com 

Colombia 

EMSAT LTDA 

571-633-0419 

571-633-0420 

www.emsatcolombia.com 

Argentina 

MOLINARI, S.A. 

54-11-4521-2001 

Peru 

GSS E.I.R.L. 

511-345-0163 

C E R T I F I E D 

www.HaasCNC.com 


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INFO-LETTER RATE SHEET 


The Info-Letter consists of a 4-color, single or double-sided 8 1/6” x 10 27/32” advertisement that 

includes personalization and variable data via the use of digital printing technology to produce the piece. 

The offer includes production and delivery of the letter polybagged with one issue of the magazine. 

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DESCRIPTION 

GROSS printing cost 

GROSS shipping & handling cost 

TOTAL IN US $ 

GROSS cost per unit 

DESCRIPTION 

Single-sided option: 

GROSS printing cost 

GROSS shipping & handling cost 

TOTAL IN US $ 

GROSS cost per unit 

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2 

Double-sided option: 

Detailed Description 

Size: 

Variable data fi elds: 

Colors: 

Paper: (in Grams) 

Printing process: 

Size: 

Variable data fi elds: 

Colors: 

Paper: (in Grams) 

Printing process: 

8 1/6” x 10 27/32” 

Variable data could include the following: contact 

name, title, company name, company activity, 

address, telephones, city and/or country 

4 x 0 

90 gram coated bond extra white paper 

100% digital printing technology 

QUANTITY 

2,500 5,000 10,000 

$ 3,470 

$ 330 

$ 3,800 

$ 1.52 

$ 6,090 

$ 660 

$ 6,750 

$ 1.35 

QUANTITY 

$ 11,630 

$ 1,310 

$ 12,940 

$ 1.29 

8 1/6” x 10 27/32” 

Variable data could include the following: contact 

name, title, company name, company activity, 

address, telephones, city and/or country 

4 x 4 

90 gram coated bond extra white paper 

100% digital printing technology 

2,500 5,000 10,000 

$ 4,190 

$ 330 

$ 4,520 

$ 1.81 

$ 7,350 

$ 660 

$ 8,010 

$ 1.60 

$ 13,570 

$ 1,310 

$ 14,880 

$ 1.49


Personalized CD/DVD Insert Mailings 

About the Product 

Want to send a CD/DVD with your product catalog and/or an audiovisual presentation of your company? 

Metalmecanica allows you to deliver any number of CD/DVD’s to our readers using the power of 

“personalization”. The personalization enables you to address each reader by name, making the 

communication personal and much more effective. 

Agosto de A 

PATRICIA POSADA 

B2Bportales Inc- El H 

BOGOTA, COLOMBI 

The photos shown here illustrate a personalized CD/DVD cover printed on 240 gram 

paper. For rates refer to PRICES below, under CD/DVD Cover Options, Option 3. 


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Personalized CD/DVD Insert Mailings 

This turn-key product consists of three services: (1) Burning the CD or DVD and printing its cover with full color 

images/texts; (2) printing in full color a plain 90-gram paper envelope or printing and personalizing a folding 

240-gram paper jacket; and (3) delivering the CD or DVD with either the 90-gram envelope or 240-gram jacket. 

Therefore, you must add the prices of each of these services to come up with the full quote. Please contact 

your sales representative if you need additional support. 

US $ 

Gross Prices 

20 

QUANTITY 

(# of copies) 

500 

1,000 

5,000 

10,000 

CD/DVD COPY + COVER PRINT CHARGES 

CD Copy DVD Copy 

$ 1,360 

$ 1,940 

$ 8,630 

$ 17,060 

$ 1,930 

$ 3,860 

$ 14,540 

$ 28,110 

Prices 

Note: Client must hand fi nal materials ready for duplication. 

PAPER ENVELOPE OR JACKET OPTIONS 

Paper jacket 

90 grams 

Full Color 

Non Variable 

Data 

$ 140 

$ 270 

$ 1,350 

$ 2,600 

Paper jacket 

(as shown in sample) 

240 grams 

Full Color 

Variable Data 

$ 2,140 

$ 4,230 

$ 20,870 

$ 40,050 

Shipped with the 

magazine 

(paper/90 

grams) 

$ 150 

$ 290 

$ 1,430 

$ 2,850 

POSTAGE 

Shipped with 

the magazine 

(paper/240 

grams) 

$320 

$630 

$3,130 

$6,250


SPECIAL REPORT SPONSORSHIP + PERSONALIZED LETTERS 

INFORME ESPECIAL CENTROS DE MECANIZADO 

Centros de 

mecanizado 

en marcha 

Ciertas mejoras relacionadas 

en los centros de mecanizado 

pueden representarse por 

completo en los números que 

aparecen en la hoja de 

especificaciones. Una máquina 

en particular puede tener una 

velocidad de husillo más alta, 

una mayor tasa de avance, 

un tiempo de cambio de 

herramienta más corto y, o, una 

especificación de repetibilidad 

más estrecha. Pero hay otras 

mejoras potenciales que no 

pueden capturarse con un 

número y, a pesar de su 

importancia, para el usuario 

correcto estas mejoras pueden 

ser drásticas. Muchas de las 

mejoras menos cuantificables 

tienen que ver con mover la 

máquina-herramienta de una 

forma mejor o más eficiente. 

“Centros de mecanizado en 

marcha” es el tema de los 

cuatro artículos de este informe 

especial. Cada uno describe una 

idea o una tecnología enfocada 

al movimiento más efectivo de 

un centro de mecanizado. Dos 

de los artículos tienen que ver 

con tecnología de control y otro 

con diseño de máquina; cada 

uno de estos artículos cubre 

características o conceptos 

relativamente nuevos. 

Finalmente, las máquinas más 

antiguas también obtienen un 

espacio en el último artículo, 

que ofrece una idea fresca 

sobre los patrones de 

herramienta que pueden hacer 

un centro de mecanizado más 

productivo cuando se trata del 

desbaste de bolsillos. 

Con esta característica de control, 

un CNC que realice la misma parte 

varias veces puede mecanizarla 

mejor y más rápido en cada intento. 

POR PETER ZELINSKI 

Solemos pensar en el equipo capital como 

un recurso cuyo desempeño se degrada 

con el tiempo. Pero, ¿qué pasa si una 

máquina-herramienta puede dejarse 

libre para aprender de nuestros propios errores y 

con ello mejorar su desempeño de un ciclo de 

mecanizado al otro? En otras palabras, ¿qué pasa 

si la máquina puede hacerse, ella misma, cada 

vez mejor? 

Los CNC disponibles de GE Fanuc (Charlottesville, 

Virginia, E.U.) ahora ofrecen una característica 

llamada “Control de Aprendizaje” que 

hace posible esta clase de automejora. Con el 

Control de Aprendizaje activado, el CNC rastrea 

el error de posición de la máquina comparando 

su movimiento real con el patrón programado. 

El CNC utiliza esta información para calcular 

factores de compensación que el control puede 

usar la próxima vez que se realice la misma parte. 

El objetivo no es sólo mejorar la precisión sino 

mejorar el tiempo de ciclo. Las características 

críticas pueden ser mecanizadas a tasas de avance 

más altas. Por ejemplo, un contorno fresado 

con precisión en 5 segundos, puede fresarse con la 

misma precisión en menos de la mitad de ese 

tiempo, una vez el CNC ha tenido la oportunidad 

de afinar su desempeño para esa parte. 

De hecho, este aprendizaje es acumulativo. 

Después de mejorar la efectividad de la primera 

pieza a la segunda, el CNC puede mejorar aún 

más su efectividad para la tercera pieza, y así sucesivamente. 

La recolección progresiva de esas 

mejoras de desempeño puede continuar hasta 

con 24 piezas consecutivas, pero en GE Fanuc se 

dice que el máximo beneficio se obtiene generalmente 

mucho antes (normalmente, después de 5 

a 8 piezas). 

Obviamente, de esta forma sólo se pueden 

atacar los errores repetibles. Esta capacidad no 

necesariamente permite que una máquina de bajo 

costo iguale el desempeño de una máquina diseñada 

para precisión a altas tasas de avance. Sin 

25 

20 

15 Aprendizaje 

10 

5 

1er intento 

0 

-5 

-10 

10µm/div. 

-45 -35 -25 -15 -5 -0 

embargo, cualquier máquina de bajo costo podría 

ser capaz de realizar contornos rápidos y 

precisos en ciertas aplicaciones, sólo si los errores 

que afectan consistentemente un corte en particular 

pueden ser detectados y evitados. Desarrollando 

este papel, la característica de Control de 

Aprendizaje hace posible que se migre hacia 

máquinas más económicas para algunos trabajos 

de precisión. 

Lo que el CNC aprende del mecanizado de 

una parte no aplica a una parte diferente. Cuando 

se realiza un número de parte diferente por 

primera vez, el control debe comenzar su curva 

de aprendizaje desde ese punto. Pero la compensación 

para un número de parte específica puede 

retenerse y llamarse de la memoria cada vez que 

se realice de nuevo la misma parte. 

6 Edición 4 - Vol. 11 - Agosto/Septiembre 2006 www.metalmecanica.com 

25 

20 

15 

10 

5 

0 

-5 

-10 

25 

20 

15 

10 

5 

0 

-5 

-10 

CON EL PATROCINIO DE 

Automejora CNC 

Aprendizaje 

8° intento 

10µm/div. 

-45 -35 -25 -15 -5 -0 

Modo de 

producción 

en masa 

-45 -35 -25 -15 -5 -0 

Una característica de aprendizaje permite que el control encuentre y 

ataque el error de posición de la máquina, permitiendo que la misma 

mejore progresivamente en el mecanizado de una parte específica. 


21

SPECIAL REPORT SPONSORSHIP 

Guaranteed Exposure! 

22 


Package Description 

Available Sponsorships 

Rate 

The Special Report sponsorships allow suppliers to 

be in front of top metalworkers in Latin America, by 

having a prominent participation in the report that 

reviews some of the most important companies in the 

region. 

The advertising package includes print advertising 

and personalized direct marketing pieces to enhance 

the supplier-buyer communication: 

■ Sponsorship mention and logo in the cover of the 

report. 

■ A full-page 4-color ad in the inside-cover of the 

report or in the right hand page should the report 

open on an even page. 

■ A 4-color PERSONALIZED LETTER (see sample 

on next page) delivered to each company listed in 

the report, polybagged with the next available issue 

of the magazine. 

■ Insertion of a 4-page company brochure with the 

personalized letter (optional). 

■ 

■ 

Latin American Moldmakers - Industry Performance, 

technology and market trends 

Jun/Jul ‘08. Closing 04/25/08 

Latin American Autopart Manufacturers - Industry 

Performance, technology and market trends 

Oct/Nov ‘08. Closing 08/22/08 

$5,640.00 gross/each

SPECIAL REPORT SPONSORSHIP: 

PERSONALIZED LETTER SAMPLE 

VDW-Generalkommissariat EMO Hannover 2005 

Corneliusstraße 4 D-60325 Frankfurt am Main Phone: +49-69/75 60 81-0 Fax: +49-69/74 11 574 

www.emo-hannover.de 

Septiembre de 2005 

59419 ARMANDO FLORES MARTINEZ 

TRANSMETALL 

MISION SAN ANTONIO 431, PLAZA GUADALUPE 

ZAPOPAN 

45050 – JALISCO 

MEXICO 


23

SPANISH PRODUCT-CATALOG INSERTS 

WITHIN METALMECANICA 

24 

General 

Description: 

Package 

Description: 

Rates including translation, layout, 

printing, postage and handling. 

Rates include postage and 

handling only. 

Feature your own company’s Spanish product-catalog 

within Metalmecanica magazine and showcase your 

customized product portfolio within the preferred 

technology and product reference guide of the 

industry in Mexico, Central and South America. 

Plus obtain a FREE online Spanish product-catalog 

or Showroom in www.metalmecanica.com for 

6-months, valued at $4,500.00. 

■ 

■ 

■ 

■ 

The Spanish product catalog could be saddle 

stitched to the folio of the magazine or polybagged 

with the magazine. 

The offer could include translation, layout and 

printing services in addition to postage and 

handling. 

Client could choose to print additional copies to 

use as printing collateral for international trade 

shows or other events. 

Paper stock 90 grams Standard format. 

Note: Rates are gross and in US $ 

Insertion to special circulation segments of the industry is allowed based on the BPA Worldwide demographic breakdown. See pages 32-35 for detailed 

description of the circulation demographic breakdown per the available criteria: Activity, Country, Title and/or Type of Reader. Please contact your Sales 

Representative for special quotes based on segments conformed by multiple demographic criteria. 

SIZE 

4 pages 

8 pages 

12 pages 

SIZE 

4 pages 

8 pages 

12 pages 

QUANTITY 

2,500 5,000 10,000 

$2,470 

$5,170 

$7,650 

$3,590 

$7,570 

$11,270 

$6,420 

$10,770 

$18,020 

QUANTITY 

2,500 5,000 10,000 

$ 1,235 

$ 2,585 

$ 3,825 

$ 1,795 

$ 3,785 

$ 5,635 

$ 3,210 

$ 5,385 

$ 9,010

AIDA está avanzando continuamente en tecnología de formado de metales con 

sus diseños de prensas troqueladoras y sistemas de producción. El nuevo 

modelo ServoPro® permite a los usuarios de prensas lograr velocidades más 

altas, mayor energía de trabajo y mejor control, exactitud y precisión. La 

experiencia de los ingenieros de aplicación de AIDA y el conocimiento de la 

empresa da acceso a los estampadores a opciones de producción flexibles que 

van desde prensas con sistema de transferecia y células multi-prensa 

automatizadas, hasta prensas de lados rectos de doble montante con bastidor 

de tirantes pre-tensados (tie-rods). En un sistema de dos o más prensas, la 

prensa SMX de lados rectos puede operarse individualmente o, cuando se 

requiere herramental extra, como una única prensa de transferencia grande, 

habilitando el dispositivo intermedio entre las prensas y operándolas en modo 

continuo. AIDA es el único fabricante de E.U.A. que ofrece una gama completa 

de prensas desde 30 hasta 4000 toneladas, y desde 15 hasta 2500 g.p.m. Con 

la red más grande de organizaciones de fabricación y ventas en la industria, 

AIDA ofrece prensas de bastidor tipo “C”, de lados rectos, para troqueles 

progresivos, de transferencia y de conformado en frío, así como 

automatización de prensas y sistemas “llave en mano”. Con más de 1400 

personas y una capacidad de manufactura que supera las 2000 prensas por 

año, AIDA es uno de los fabricantes más grandes de prensas en el mundo. 

AIDA-America Corp. 

Teléfono: 832-379-9123 

Fax: 832-379-1351 

E-mail: comments@aida-america.com 

Web: www.aida-america.com 


ANNUAL BUYER’S GUIDE 

Be a part of the most complete Industry Directory in Latin America. Enhance your basic company listings via 

multiple product-listing ads in the various Product Category Sections of the guide and via special features 

designed to highlight your company’s Alphabetical Listing. 

Important Notice: To register your company in the online Buyer’s Guide and in the print edition, or to review/update your current 

listings, please log-in to www.metalmecanica.com/sourcebook where you will fi nd an application form and instructions. Once 

completed, please email the form to buyersguide@metalmecanica.com. Please perform this process ASAP to guarantee your 

company will be listed in the next print edition of the Annual Buyer’s Guide. 

4 Color logo 

4 Color photo 

Text 

(max 180 

words) 

Tel + Fax, E-mail 

Contact, Web 

Site, Reader 

Service # 

Platinum Listings 

Prices 

1-2X : $840 

3-5X : $790 

6 X: $740 

Size 

71 X 140 mm or 

147 X 68 mm 

4 Color logo 

Text 

(max 100 

words) 


Contact, Web 

Site, Reader 

Service # 

Gold Listings 

La compañía fue fundada por Massa. En 1978 producía, principalmente, 

máquinas de una sola función: máquinas de propósito general y máquinas 

para alesar. Debido a la expansión de la planta, la compañía se trasladó a 

Kaohsiung County en 1981 y amplió el dominio de sus negocios, actualizándose 

con máquinas automáticas y sus accesorios, como máquinas transfer, 

cabezales para fresar, mesas deslizantes, maquinaria de pistón, entre otras. 

Por otro lado, la compañía empezó a concentrarse en la estandarización de 

máquinas y en la integración entre las máquinas You Ji y los sistemas 

automáticos de manufactura. Especialmente en términos de tornos CNC. 

Los tornos verticales CNC de la serie YV-500E2T2P son construidos de una 

manera innovadora, especialmente diseñados para la producción de ruedas 

de aleación en 2001. 

TORNO VERTICAL CNC 

Serie YV-500 

Minimiza las fuerzas gravitatorias y centrífugas para mantener cero 

movimiento elíptico y proporcionar redondez óptima. 

Excelente contacto superficial entre la pieza de trabajo y el mandril, lo que 

asegura un mecanizado de alta precisión en todas las máquinas de la serie 

YV. 

Fácil carga y descarga de piezas de formas irregulares y de trabajo pesado. 

Su montaje ocupa menos espacio en planta. 

Basado en un diseño ergonómico, fácilmente acoplable a la línea automática 

de producción. 

. 

Marque 56 en la tarjeta 

Prices 

Tel: 886-7-698-3068-9 

Fax: 886-7-698-3071 

Internet: http//www.youji.com 

E-mail: youji@ms15.hinet.net 

1-2X: $590 

3-5X: $550 

6X: $520 


Size 

71 X 90 mm 

25

26 

4 Color logo 


Contact, Web 

Site, Reader 

Service # 

Silver Listings 

1-2X: $270 

3-5X: $250 

6X: $240 

Prices Size 

Greenerd Press & 

Machine Co. 

Teléfono: (603) 889-4101 

Fax: (603) 889-7601 

E-mail: sales@greenerd.com 

Web: www.greenerd.com 

▼ 

Info-Files 

Soluciones para programación CNC 

Fresado en 2 y 1/2ejes Torneado en 2 

ejes Freso/torneado Fresado rotativo 

Fresado complejo en 4 y 5 ejes 

Fresado múltiple en 3 ejes de superficies 

y sólidos Modelado de sólidos y 

mecanizado Mecanizado multitarea 

Mecanizado tipo “Tombstone” 

Electroerosión por hilo 

Gibbs and Associates 

805-523-0004 

visite http://met.GibbsCAM.com 



34 X 38 mm 

Infofi le: Starts at $350 

Offer your product literature or showcase a picture of your 

website, with a color photo and 35 words (we translate them 

into Spanish free), as well as your companyinformation. 

Alphabetical Listings 

Hess Engineering Inc./AG. 191 Fir Road, Niles, MI, 

49120, E.U., Tel: 1 269 683 4182, Fax: 1 269 683 1775. 

Hi-Tec (División Transformación de Lámina). 

Blvd. Aeropuerto 4033, Apodaca, N.L., 66600, México, 

Tel: 52-81-81450473, Fax: 52-81-81450475. 

www.hitec.com.mx 

Hi-Tec de México - Monterrey. Blvd. Aeropuerto 

4033, Apodaca, N.L., 66600, México, Tel: 52-81-8145- 

0473, Fax: 52-81-81450475. www.hitec.com.mx 

Hi-tec de México S.A. de C.V. Antonio M. Rivera No. 

10. Centro Industrial Tlalnepantla, Tlalnepantla, Edo. 

de México, 54030, México, Tel: +52(55)556-59008, 

Fax: +52(55)5390-8888. www.hitec.com.mx 

Hiwin Technologies Corp. No. 46, 37th Road, Taichung 

Industrial Park, Taichung, 40707, Taiwan, Tel: 

886-4-2359-4510, Fax: 886-4-2359-4420. 

www.hiwin.com.tw 

Hobart Brothers. 400 Trade Square East, Troy, OH, 45- 

373, E.U., Tel: 1-937-332-4000, Fax: 1-937-332-5700. 

www.hobartbrothers.com 

Honeywell Chemical Specialties. P.O. Box 10 0262, 

Seelze GmbH, Seelze, D-30918, Alemania, Tel: +49-51- 

37-999-9411, Fax: +49-5137-999-186. 

www.specialtychem.com 

Horn U.S.A. Inc. 320 Premier Court, Ste. 205, Franklin, 

TN, 37067, E.U., Tel: 1-615-771-4100, Fax: 1-615- 

771-4101. www.hornusa.com 

Vea anuncio en página 36 

Horst Witte Geratebau. Horndorfer Weg 26-28, Bleckede, 

D-21354, Alemania, Tel: +49 5854-8947, Fax: 

+49 5854-89-40. 

Hougen Manufacturing Inc. 3001 Hougen Drive, 

Swartz Creek, MI, 48473, E.U., Tel: 1-810-635-7111, 

Fax: 1-810-635-8277. www.hougen.com 

HPI - Heartech Precision Inc. 1299 Lunt Avenue, 

Elk Grove Village, IL, E.U., Tel: 1-847-593-6000, Fax: 1- 

847-593-6005. www.hpi-heartech.com 

Huntingdon Fusion Techniques Limited. Stukeley 

Meadow, Burry Port, Carmarthenshire, SA16 0BU, Reino 

Unido, Tel: +44(1554)836836, Fax: +44(1554)83- 

6837. www.huntingdonfusion.com 

Hurco Companies Inc. One Technology Way, Indianapolis, 

IN, 46268, E.U., Tel: 1-800-634-2406, Fax: 1- 

317-328-2812. www.hurco.com 

Hurth Infer. Rudolf Dafferner Avenue, Sorocaba, SP, 

18085-005, Brasil, Tel: 55-15-32128500, Fax: 55-15- 

32282944. www.hurth-infer.com.br 

Hwacheon Machinery América Inc. 50 Lakeview 

4-Color logo: 

PRICE 

$170 

I 

Buyer´s Guide 

advertisers get 

extra attention 

with their 

directory listings 

Vea anuncio en página 35 

IBAG North America. 80 Republic Drive, North 

Haven, CT, 06473, E.U., Tel: 1-203-407-0397, Fax: 1- 

203-407-0516. www.ibagnorthamerica.com 

Iemca Advanced Feeding Systems. 11600 Adie 

Rd., St. Louis, MO, E.U., Tel: 1-314-432-4644, Fax: 1- 

314-993-0676. www.iemcausa.com 

Imas Transfer USA Inc. 1061 E. Main St., Suite 200, 

East Dundee, IL, 60118, E.U., Tel: 1-847-836-6892, 

Fax: 1-847-836-8920. www.imastransferusa.com 

Imat Ltda. Calle 13 No. 31-32, Bogotá, Colombia, Tel: 

57-1-277-0800. www.imat.com.co 

Imequipos Imetan S.A. Cr. 34 No. 19-16, Bogotá, 

Colombia, Tel: 57-1-3686858, Fax: 57-1-3379895. 

www.imetan.com 

IMOCOM de Venezuela C.A. C.E. Este Oeste, local 

25. Calle Este Oeste 2 con Av Norte Sur 3,Valencia, Carabobo, 

2002, Venezuela, Tel: 58-241-8325794, Fax: 

58-241-8385319. www.imoven.com 

Imocom S.A. Calle 16 No. 50-24, Bogotá, Colombia, 

Tel: 57-1-262-3800, Fax: 57-1-262-4982. 

www.imocom.com.co 

Imoler S.A. 462 Treinta y tres, La Paz, Canelones, 90- 

100, Uruguay, Tel: 598-2-3622348, Fax: 598-2-36- 

24995. www.imoler.com 

Impofer-Importadora de Ferreteria Ltda. Calle 

17 No. 27-39, Bogotá, Colombia, Tel: +57-1-2010111, 

Fax: +57-1-2370870. www.impofer.com 

IMTS - International Manufacturing Technology 

Show. 7901 Westpark Drive, McLean, VI, E.U., Tel: 1- 

703-430-8922, Fax: 1-703-893-1151. www.imts.org 

INA Brasil Ltda. Av. Independencia 3500, Sorocaba, 

SP, 18103-000, Brasil, Tel: 55-15-2351935. 

www.ina.com.br 

Index - Tornos Automáticos. Rua Joaquim Machado, 

250, Sorocaba, SP, 18087 - 280, Brasil, Tel: +55- 

15-2102 6041, Fax: +55-15-2102 6067. 

www.indextornos.com.br 

Index Corporation. 10572 Calle Lee # 126, Los Alamitos, 

CA, E.U., Tel: 1-714-995-1215, Fax: 1-714-995- 

1861. www.index-usa.com 

Indexing Technologies Inc. 37 Orchard Street, Ramsey, 

NJ, 07446, E.U., Tel: 1-201-934-6333, Fax: 1-201- 

934-6488. www.indexingtechnologies.com 

Indherpro S.A. de C.V. Tepotzotlán No. 4, Tlalnepantla, 

Edo. de México, 54070, México, Tel: +52(55)5397- 

1312, Fax: +52(55)5397-1312. 

Yellow Highlight 

PRICE 

$115


Customized Market Surveys 

From Branding to Market-Share to Buying Intention surveys, INSTANT RESEARCH can help you better 

understand the Latin American markets, while helping you identify companies ready to buy your solutions. 

Product Description 

Mechanics: 

INSTANT RESEARCH is composed of two elements: the 

Survey Instrument and the Target Audience. 

Survey Instrument & Findings Report: 

You can supply your own survey or you can work with our 

Editorial-Marketing departments to develop the right instrument 

for your company. The survey instrument accepts single 

or multiple-choice questions. Open-ended questions are also 

available, but nor recommended, as tabulation is not offered 

for such questions. A Findings Report refl ecting the results 

for each question will be generated at the end of the survey. 

Target Audience: 

You will identify the target audience using the circulation demographic 

breakdown provided by the BPA Worldwide audit 

statement, via any combination of the following criteria: 

■ Industry niche based on the company activity 

■ Geographical location based on country, state or city 

■ Company size based on the number of employees 

Survey Instrument: 

Once the survey instrument is approved by the client, it will be 

uploaded on the system and tested prior to implementation. 

Fieldwork: 

An email letter stating the objective of the survey and including 

a link to the online survey instrument will be sent to 

the selected target audience, inviting them to participate. 

The email letter can be sent two ways: 

■ 

■ 

Anonymously: When clients do not wish to be identifi ed 

by participants, the email letter will be co-written by the 

Client and the Editor. The Editor will sign the letter giving 

participants the impression the survey is being conducted 

by B2Bportales. The email will be delivered by the 

Circulation Department. 

Non-Anonymously: When clients want participants to 

know who is conducting the survey, they will write the 

content of the email and sign it. The email will be 

delivered by our Circulation Department. 


27


Pricing 

28 

Mechanics: 

+ 

Survey set up and Findings 

Report: US $1,500 net 

Fieldwork: 

US $6 net per response 

Data Tabulation and Findings Report: 

After a minimum of 2-weeks following the delivery of the 

email letter, the number of responses will be tabulated for 

the client to decide whether the number is suffi cient or if a 

second invitation email letter is warranted. B2Bportales will 

allow one FREE second invitation email letter delivery, should 

the response rate be fewer than 5% of the selected target 

audience. 

The Findings Report will be generated and handed to the 

client no more than 10-working days after the survey is 

taken off line. 

Selective Follow-Up Alternatives: 

Based on the FINDINGS REPORT, clients can follow-up on 

the various groups identifi ed via our one-to-one communications 

tools: Email blasts, Personalized Info-Letters, 

Personalized Covers, Inserts and/or Telemarketing Services. 

Please note the contact information from the survey 

participants will not be released to clients as this data is 

part of our protected database. B2Bportales, via its 

follow-up direct marketing tools, will facilitate direct contact 

between identifi ed prospects and the advertiser. 

Survey Response Incentives & Sample Quality 

Control: 

It is recommended to offer raffl es or gifts as a way to motivate 

survey participation in the cases where a higher than 

5% response rate is required. B2Bportales suggests using 

incentives of exclusive interest to industry professionals, 

such as trips to trade shows, trips to training centers, etc. 

Please note that all surveys require participants to validate 

their identity via their unique Subscriber ID, thus all records 

lacking the ID or records duplicated to increase the odds of 

winning a raffl e, will be deleted from the sample. 

The price is broken down between the two major components 

of the product: 

● 

● 

● 

● 

Special conditions: 

Surveys requiring Editorial/Marketing departments support: 

+20% mark-up on the Survey Set-Up and Findings Report 

fee. 

Only surveys of 10 or less questions will be accepted, with 

the sole intention of improving response rate. 

Surveys that do not reach a 5% response rate from the 

selected target audience will receive an additional FREE 

email invitation. 

Clients who obtain a higher than 5% response rate who 

wish to increase the response rate, via a second invitation 

email letter, must pay the value of an email blast as listed in 

the offi cial publication rate card.

Official 2008 Rates, 

Editorial Calendar and 

BPA Worldwide audit (June ’07) 

29

A. PRINT AD RATES (GROSS) 

4-COLOR DISPLAY RATES 6X 3X 1X 

Full page 

$3,920 $4,240 $4,560 

1/2 Page Island 

$2,630 $2,850 $3,050 

1/2 Page 

$2,480 $2,680 $2,870 

1/3 Page 

$1,830 $1,990 $2,140 

1/4 Page 

$1,580 $1,710 $1,810 

1/6 Page 

$1,330 $1,410 $1,500 

2 Page Spreads 

$7,210 $7,850 $8,490 

OTHER COLOR COMBINATIONS PMS 3C or less 

Applicable markup/discount +10% -10% 

SPECIAL POSITION RATES 

(Including 4-Color Charges) 

Inside Front Cover 

Inside Back Cover 

Back Cover 

Center Spread (Earned rate plus) 

Other positions (Earned rate plus) 

B. INTERNET AD RATES (GROSS) 

DIGITAL MAGAZINE 

Live link 

Theme Tab 

Flash animated ads 

Digital Magazine sponsorship 

HEADLINE BANNERS 

(468 x 60 Pixels / 12K) 

Web Only Advertisers 

Multimedia Advertisers 

(Rates per Issue per Unit) 

Audio/Video - Embedded in the magazine (up to 1 mega) 

Audio/Video - Streamlined from publisher’s server 

(over 1 and up to 5 mega) 

Audio/Video - Streamlined from client’s server 

(over 1 and up to 5 mega) 

6X 3X 1X 

$4,600 $5,190 $5,750 

$4,240 $4,770 $5,300 

$4,790 $5,380 $5,980 

$550 $610 $670 

$180 $200 $210 

SPECIAL METALFORMING SUPPLEMENT 

(Including 4-Color Charges) 4X 3X 1X 

Full - Page 

$2,940 $3,180 $3,420 

1/2 - Page 

$1,860 $2,010 $2,153 

CLASSIFIED RATES B&W 6X 3X 1X 

1col x 1” 

$140 $160 $170 

1col x 2”/ 2col x 1” 

$270 $310 $340 

1col x 3”/ 3col x 1” 

$390 $470 $490 

1col x 4”/ 2col x 2” 

$520 $550 $650 

CLASSIFIED RATES - COLOR 1 COLOR 2 COLORS 3 COLORS 4 COLORS 

Applicable markup 10% 15% 20% 25% 

Classifi ed 

Display 

$30 $60 

$90 $90 

$180 $360 

$500 $500 

$240 $240 

$360 $360 

$180 $180 

SHOWROOM (Monthly Rates) 

12Mo. 6Mo. 3Mo. 

Web Only Advertisers 

$1,000 $1,500 $1,750 


$500 $750 $875 

Set up Fee (one-time charge) $300 

12Mo. 6Mo. 3Mo. 

$600 $750 $900 

$300 $375 $450 

INFOFILES 

Current advertisers 

Non-Advertisers 

SPECIAL SOURCE BOOK/BUYER´S GUIDE ADS 

ALPHABETICAL LISTINGS 

Yellow Highlighting 

4-Color Logo 

SIDE BANNERS 

(150 x 60 Pixels / Animated = 6K / Static = 3K) 

Animated - Web Only Advertisers 

Static - Web Only Advertisers 

Animated - Multimedia Advertisers 

Static - Multimedia Advertisers 

NEWSLETTER ADVERTISING 

(Banner Sponsorship) 

Headline & Subject 

24X 18X 12X 

Web Only Advertisers $490 $630 $735 


Message Body 

$245 $322 $371 

Web Only Advertisers $350 $450 $525 

Multimedia Advertisers $175 $230 $265 

E-MAIL ADVERTISING 

Non-Contract Advertisers 

Contract Advertisers 

Set-up Fee (one-time): 

Distributor e-mail Blast 

12Mo. 6Mo. 3Mo. 

$300 $400 $500 

$250 $300 $350 

$150 $200 $250 

$125 $150 $175 

6X 

1X 

$115 

$170 

PRODUCT CATEGORY LISTINGS 

6+ Ads 3-5 Ads 2-1 Ads 

Platinum Listing Package $740 $790 $840 

Gold Listing Package 

$520 $550 $590 

Silver Listing Package 

$240 $250 $270 

SPECIAL REPORT SPONSORSHIP 

Includes sponsorship mention, logo, fi rst full-page 4C ad in the section, plus 

brochure and letter directed at each company featured in the sponsored report. 

DIRECT MARKETING PROGRAMS 

INCLUDING LIST RENTAL 

“Personalized” Magazine Covers + Inside Front Cover ad 

“Personalized” Info-Letter (2-sided): Standard / 4C / 

90 gram / 100% digital print & postage 

“Personalized” Info-Letter (1-sided): Standard / 4C / 

90 gram / 100% digital print & postage 

Inserts (turn-key): 4P / 4C / 90 gram / standard / 

translation / layout / printing / postage & handling 

Inserts (mailing only): 4P / 4C / 90 gram / standard / 

postage & handling 

CD/DVD INSERTS 

WITH OPTIONAL 

“PERSONALIZATION” 

OF PAPER JACKET 

500 copies 

CD/DVD PRODUCTION 

CD Copy 

& 

Cover Print 

$1,360 

DVD Copy 

& 

Cover Print 

$1,930 

Non 

Variable 

4C Jacket 

90 grams 

$140 

2500 

Units 

$5,640 

$6,900 $12,150 $21,550 

$4,520 

$3,800 

$2,470 

$1,235 

Variable 

4C Jacket 

240 grams 

$2,140 

5000 

Units 

10000 

Units 

$8,010 $14,880 

$6,750 $12,940 

$3,590 $6,420 

$1,795 $3,210 

JACKET PRODUCTION POSTAGE 

Non 

Variable 

90 grams 

Jacket 

$150 

each 

$350 

$430 

Variable 

240 grams 

Jacket 

1.000 copies $1,940 $3,860 $270 $4,230 $290 $630 

5.000 copies $8,630 $14,540 $1,350 $20,870 $1,430 $3,130 

3X 1X 

$320 

$840 $945 $1,050 

$420 $476 $525 

$600 $675 $750 

$300 $340 $375 

$0.55 Per e-mail delivered 

$0.45 

$150 

Per e-mail delivered 

$750 Includes set-up

2008 EDITORIAL 

CALENDAR 

31

2008 EDITORIAL CALENDAR 

Month/Issue 

Feb/Mar 

Vol. 13 Issue 1 

Apr/May 


Apr/May 

Special Supplement 


Jun/Jul 


Jun/Jul 



Aug/Sep 


Aug/Sep 



Oct/Nov 


Oct/Nov 



Dec ‘08 / Jan ‘09 

Buyers’ Guide 


A. PRINT 

AD SPECS 

Closing 

Date 

Jan 04/08 

Feb 22/08 

Apr 25/08 

Jun 20/08 

Aug 22/08 

Nov 07/08 

Resolution: 300 ppi (pixels per inch) 

Color: CMYK 

Fonts: Subset Embedded 100%. Natives Files should be 

sent with the fonts used or the fonts converted into curves. 

OPI: Do not use OPI (Open Prepress Interface) 

Aceptable software and fi le media: Photoshop, InDesign, 

QuarkXpress, Page Maker, Illustrator, Acrobat Professional. 

You can upload your fi les unto our FTP site, please compress 

the fonts, or send them in CD/DVD. 

For FTP instructions please contact: 

production@b2bportales.com 

AD SIZES 

Double page spread (Trim size) 

cm2 Inches 

41 x 27.5 cm 

16 5/16” x 10 27/32” 

1 Page (Trim size) 

20.5 x 27.5 cm 8 1/16” x 10 27/32” 

1/2 Vertical 8.6 x 25.5 cm 3 3/8” x 10 1/32” 

1/2 Horizontal 

18.5 x 12.7 cm 

7 1/16” x 5” 

1/2 Island 

11.4 x 19.1 cm 4 1/2” x 7 1/2” 

1/3 Vertical (1 column) 

5.7 x 25.5 cm 2 1/4” x 10 1/32” 

1/3 Horizontal (3 column) 18.5 x 8.6 cm 7 1/16” x 3 3/8” 

Internet & Magazine 

Emphasis Topics Special Report Product Focus Show Specials 

EDM processes for mold 

and die making 

Grinding processes 

Machining Centers 

Milling 

Mold Machining 

CAD/CAM for molds 

Turning applications 

Hole Making 

Cutting Tools 

Workholding Systems 

Argentinean Automotive Industry Machining Centers 

Brazilian Automotive Industry 

METALFORMING SUPPLEMENT: 

Forming: Press brakes - Fabricating: Laser cutting - Stamping: Tool & Die 

Tube & Pipe: Tube bending - Welding: Plate welding - Forming: Automation of the metalforming processes 

Latin American Moldmakers 

Industry performance, technology 

and market trends 

+++ Sponsorship Available 

EDM 

Measurement & Quality 

Cutting Tools 

Workholding 


Forming: Plate bending - Fabricating: Plasma cutting - Stamping: Presses 

Tube & Pipe: End Forming - Welding: Plasma arc welding - Forming: Automation of the metalforming processes 

Mexican Automotive Industry CAD/CAM Software 


Forming: Roll forming - Fabricating: Plate cutting & fabricating - Stamping: Coil processing 

Tube & Pipe: Cutting - Welding: Laser welding - Forming: Automation of the metalforming processes 

Latin American Autopart 

Manufacturers 

Industry performance, technology 

and market trends 

+++ Sponsorship Available 

Turning Centers 


Forming: Punching tooling - Fabricating: Waterjet cutting - Stamping: Press Feeding 

Tube & Pipe: Orbital welding - Welding: Resistance welding - Forming: Automation of the metalforming processes 

Safety Margins for Full Page bleed 

ads: Must be increased at least +1/4” 

(or +5 mm) from trim size on all sides. 

Texts must also be at least -1/4 (or 

-5 mm) from the trim size for a safety 

margins. 

Show Preview: 

Mecanica ‘08 

Show Preview: 

FIMAQH 2008 

Show Preview: 

IMTS Part I 

Show Preview: 

IMTS Part II 

Show Preview: 

EuroBLECH ‘08 

B. INTERNET 

AD SPECS 

Event Coverage and/ 

or Bonus Distribution 

Expomanufactura ‘08 

Monterrey, Mexico 

March 4-6, 2008 

BIEMH 2008 

Bilbao, Spain 

March 3-8, 2008 

Westec ‘08 

Los Angeles, California, USA 

March 31 - April 3, 2008 

Mecánica ‘08 

Sao Paulo, Brazil 

May (TBC) 2008 

EASTEC ‘08 

Springfi eld, MA, USA 

May 20-22, 2008 

FIMAQH 

Buenos Aires, Argentina 

May 30 - June 3, 2008 

Mecánica ‘08 

Sao Paulo, Brazil 

May (TBD) 2008 

FIMAQH 

Buenos Aires, Argentina 

May 30 - June 3, 2008 

Wire Expo ‘08 

Pittsburgh, Pennsylvania , USA 

June 7-8, 2008 

IMTS ‘08 

Chicago, E.U. 

Sep. 8-13, 2008 

Fabtech ‘08 

Las Vegas, USA 

October 6-8, 2008 

EuroBLECH 

Hannover, Germany 

October 21-25, 2008 

Corte y Conformaçao ‘08 

Sao Paulo, Brasil 

October (TBC) 2008 

2009 Source Book/Buyer’s Guide & 2009 Industry Forecast 

Directory of machinery, equipment and consumables for the Latin American metalworking industry 

Contact your sales representative for information regarding special advertising packages designed to highlight your company in the various product-category sections for which your company qualifi es 

AD SIZES cm2 Inches 

1/3 Square (2 column) 

11.8 x 12.7 cm 4 5/8” x 5” 

1/4 Vertical (1,5 column) 8.6 x 12.7 cm 

3 3/8” x 5” 


1/4 Horizontal (3 column) 

1/4 Square (2 column) 


1/6 Horizontal (2 column) 

5.7 x 19.1 cm 

18.5 x 6.5 cm 

2 1/4” x 7 1/2” 

7 1/16” x 2 3/8” 

11.8 x 9 cm 4 5/8” x 3 9/16” 

5.7 x 12.7 cm 

2 1/4” x 5” 

11.8 x 6.5 cm 4 5/8” x 2 3/8” 

Portal Headline Banner: 468x60 pixels, max 

weight 12K 

Newsletters Headline Banner: 468x60 pixels, 

max. weight 12K 

Regular or Newsletter Banner: 150x60 pixels, 

max. weight 6K 

Please include “clicktag” and “getURL” code 

For editorial information contact: 

Eduardo Tovar - Editor in Chief 

E-mail: etovar@metalmecanica.com 

Tel. +57 (5) 660 0007 

Cell: +57 (300) 602 0148

BPA Worldwide Audit As Of June ‘07 

32 

Two Corporate Drive, Ninth Floor 

Shelton, CT 06484-6259 

Phone: +1 203.447.2800 

Fax: +1 203.447.2900 

www.bpaww.com 

A not-for-profit organization since 1931, 

BPA Worldwide is governed by a tripartite 

board comprising media owners, 

advertising agencies and advertisers. 

Spanning 25 countries, BPA serves more 

than 2,000 B-to-B publications and 500 

consumer magazines, plus newspapers, 

events, Web sites, email newsletters, 

databases, wireless and other advertisersupported 

media—as well as more than 

2,600 advertiser and agency members. 

Visit www.bpaww.com for the latest audit 

reports, membership information and 

publishing and advertising industry news. 

AVERAGE NON-QUALIFIED CIRCULATION 

NON-QUALIFIED 

Not Included Elsewhere Copies 

Other Paid Circulation____________ - 

Advertiser and Agency ___________ 609 

Rotated or Occasional ___________ 

Allocated for Trade Shows 

- 

and Conventions ______________ 983 

All Other_______________________ 4 

TOTAL 1,596 

2. QUALIFIED CIRCULATION BY ISSUES WITH REMOVALS AND ADDITIONS FOR PERIOD 

2007 Issue 

Number 

Removed 

Number 

Added 

Qualified 

Non-Paid 

BUSINESS PUBLICATION CIRCULATION STATEMENT 

FOR THE 6 MONTH PERIOD ENDED JUNE 2007 

No attempt has been made to rank the information contained in this report in order of importance, since BPA Worldwide 

believes this is a judgment, which must be made by the user of the report. 

1 

B2Bportales Inc, 

901 Ponce de Leon Blvd Suite 601 

Coral Gables, Fl 33134 

Tel. No.: (305) 448-6875 

FAX No.: (305) 448-9942 

Official Publication of: None 

Established: 1996 

Issues Per Year: 6 

(See Paragraph 11) 

FIELD SERVED 

METALMECANICA INTERNACIONAL serves the field of furniture manufacturers, primary metal industry, 

fabricated metal products, non-electrical machinery, electric and electronic equipment, transportation 

equipment, instruments and related equipment, other manufacturing industries applying metalmechanical 

processing, machinery suppliers/distributors, associations, educational centers, libraries and 

others allied to the field. 

DEFINITION OF RECIPIENT QUALIFICATION 

Qualified recipients are titled personnel in corporate and general management (including upper, middle 

and lower management), operating personnel (including plant managers, workshop managers, laboratory 

managers, resident engineers, supervisors, designers, consultants, and salespeople), institutional 

personnel and other titled and non-titled personnel including company copies. 

Qualified 

Paid 

February/ 

March ________ 743 771 12,300 

April/ 

May __________ 456 457 12,301 

1. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD 

Total 

Qualified 2007 Issue 

Total Qualified Qualified Non-Paid Qualified Paid 

QUALIFIED CIRCULATION Copies Percent Copies Percent Copies Percent 

Individual______________________ 12,301 100.0 12,301 100.0 - - 

Sponsored Individually Addressed__ - - - - - - 

Membership Benefit _____________ - - - - - - 

Multi-Copy Same Addressee ______ - - - - - - 

Single Copy Sales _______________ - - - - - - 

TOTAL QUALIFIED CIRCULATION 12,301 100.0 12,301 100.0 - - 

Number 

Removed 

Number 

Added 

Qualified 

Non-Paid 

Qualified 

Paid 

Total 

Qualified 

June/ 

July __________ - - 12,301 

TOTAL 1,199 1,228 

www.bpaww.com 

No. NEC/06-07 

Metalmecanica Internacional / June 2007 

Fresh Subscriber 

Database: 

10% of the database 

was renewed between 

the 6-month period 

Dec ‘06-Jun ‘07, by 

deleting 1,119 names 

and adding 1,228 new 

ones.


Database 

segmentation by 

Business/Industry 

niche and Title: 

Deploy one-to-one 

print and electronic 

direct marketing 

campaigns by selecting 

targeted groups based 

on the subscriber 

Business/Industry, 

Title or both. 

3a. BUSINESS/OCCUPATIONAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF APRIL/MAY 2007 

This issue is –% or 1 copies above the average of the other 2 issues reported in Paragraph two. 

www.bpaww.com 

3a. Classification by Title 

2 


CLASSIFICATION BY TITLE 

Purchasing/ 

Commercial/ Other Titled/ 

Corporate Operations Operations Administrative Government/ 

TOTAL PERCENT Management Management Personnel Management Library Copies 

BUSINESS/INDUSTRY 

QUALIFIED OF TOTAL (A) 

(B) 

(C) 

(D) 

(E) 

25. Furniture _________________________________ 195 1.6 50 40 47 58 - 

33. Primary Metal Industry _____________________ 428 3.5 125 69 91 143 - 

34. Fabricated Metal Products __________________ 1,572 12.8 340 328 373 530 1 

35. Machinery, Except Electrical _________________ 4,204 34.2 917 791 1,051 1,436 9 

36. Electric and Electronic Equipment ____________ 1,089 8.9 241 152 266 420 10 

37. Transportation Equipment___________________ 2,010 16.3 259 261 451 1,037 2 

38. Instruments and Related Equipment __________ 212 1.7 51 31 58 72 - 

39. Miscellaneous Manufacturing Industries _______ 533 4.3 116 73 103 241 - 

40. Machinery Supplier ________________________ 1,923 15.6 460 201 397 857 8 

50. Education Center, Association and Libraries ____ 135 1.1 31 19 29 56 - 

99. Others Allied to the Field ____________________ - - - - - - - 

TOTAL QUALIFIED CIRCULATION 12,301 100.0 2,590 1,965 2,866 4,850 30 

PERCENT 100.0 - 21.1 16.0 23.3 39.4 0.2 

A. Corporate Management includes owners, presidents, partners and vice presidents. 

B. Operations Management includes, operations managers, production managers, creative service manager, development management, quality control manager, engineering manager. 

C-OPERATIONS PERSONNEL includes journalist, editor, writer, supervisors, publishers, designers consultants, workshop managers 

D-PURCHASING/COMMERCIAL/ADMINISTRATIVE MANAGEMENT includes administrators, district managers, directors, purchase managers, sales/marketing managers, systems managers. 

E. Other Titled/Government/Library Copies includes government dignitaries/officials, deans, faculty. 

Title Copies % 

A. CORPORATE MANAGEMENT_______ 2,590 21.1 

B. OPERATIONS MANAGEMENT ______ 1,965 16.0 

C. OPERATIONS PERSONNEL ________ 2,866 23.3 

D. PURCHASING/COMMERCIAL/ADMIN- 

ISTRATIVE MANAGEMENT_________ 

4,850 39.4 

E. OTHER 

TITLED/GOVERNMENT/LIBRARY 

COPIES________________________ 

30 0.2 

TOTAL 12,301 100.0 


D 

C 

A 

B 

33


34 

3b. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF APRIL/MAY 2007 

3 

Qualified Within 

QUALIFICATION SOURCE 1 year 2 years 3 years 


Qualified 

Non-Paid Qualified 

Paid 

Total 

Qualified Percent 

I. TOTAL – Personal direct request from the recipient: __________________________________________ 6,105 3,878 - 9,983 81.2 

a. Written ____________________________________________________________________________ 801 719 - 1,520 12.4 

b. Telecommunication __________________________________________________________________ - - - - - 

c. Electronic __________________________________________________________________________ 5,304 3,159 - 8,463 68.8 

II. TOTAL – Request from recipient’s company: ________________________________________________ - - - - - 

a. Written ____________________________________________________________________________ - - - - - 


c. Electronic __________________________________________________________________________ - - - - - 

III. TOTAL – Membership Benefit: ____________________________________________________________ - - - - - 

a. Individual __________________________________________________________________________ - - - - - 

b. Organizational ______________________________________________________________________ - - - - - 

IV. TOTAL – Communication from recipient or recipient’s company (other than request): ______________ - - - - - 

a. Written ____________________________________________________________________________ - - - - - 


c. Electronic __________________________________________________________________________ - - - - - 

V. TOTAL – Sources other than above (listed alphabetically): _____________________________________ 1,982 336 - 2,318 18.8 

*Association rosters and directories ______________________________________________________ 32 24 - 56 0.5 

*Business directories __________________________________________________________________ 250 195 - 445 3.6 

Independent field reports _______________________________________________________________ - - - - - 

Licensees – National, State or Local Government ___________________________________________ - - - - - 

Manufacturer’s, distributor’s and wholesaler’s lists __________________________________________ - - - - - 

*Other sources ________________________________________________________________________ 1,700 117 - 1,817 14.8 

VI. TOTAL – Single Copy Sales: ______________________________________________________________ - - - - - 

TOTAL QUALIFIED CIRCULATION 8,087 4,214 - 12,301 100.0 

*See Paragraph 11 

Paid Source Information can be reported at the option of the publisher. 

PERCENT 65.7 34.3 - 100.0 - 

3c. MAILING ADDRESS BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF APRIL/MAY 2007 

MAILING ADDRESS 

Qualified 

Non-Paid 

Qualified 

Paid 

Total 

Qualified Percent 

Individuals by name and title and/or function _________________________________________________________________ 12,272 99.8 

Individuals by name only ___________________________________________________________________________________ 5 - 

Titles or functions only ____________________________________________________________________________________ 4 - 

Company names only _____________________________________________________________________________________ 20 0.2 

Multi-Copy Same Addressee copies __________________________________________________________________________ - - 

Single Copy Sales _________________________________________________________________________________________ - - 

TOTAL QUALIFIED CIRCULATION 12,301 100.0 

4. GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF APRIL/MAY 2007 

COUNTRY 

TOTAL 

QUALIFIED 

PERCENT 

OF TOTAL 

NORTH AMERICA 

United States Of America___________________________________________________________________________ 23 0.2 

Mexico__________________________________________________________________________________________ 6,123 49.8 

Subtotal 6,146 50.0 

CARIBBEAN 

Cuba ___________________________________________________________________________________________ 46 0.4 

Dominican Republic _______________________________________________________________________________ 43 0.3 

Puerto Rico ______________________________________________________________________________________ 53 0.4 

Subtotal 142 1.2 

CENTRAL AMERICA 

Costa Rica_______________________________________________________________________________________ 99 0.8 

El Salvador ______________________________________________________________________________________ 47 0.4 

Guatemala ______________________________________________________________________________________ 67 0.5 

Honduras _______________________________________________________________________________________ 22 0.2 

Nicaragua _______________________________________________________________________________________ 10 0.1 

Panama_________________________________________________________________________________________ 17 0.1 

Subtotal 262 2.1 

SOUTH AMERICA 

Argentina________________________________________________________________________________________ 1,838 14.9 

Bolivia __________________________________________________________________________________________ 93 0.8 

Brazil ___________________________________________________________________________________________ 268 2.2 

Chile ___________________________________________________________________________________________ 519 4.2 

Colombia________________________________________________________________________________________ 1,395 11.3 

Equador_________________________________________________________________________________________ 221 1.8 

Paraguay ________________________________________________________________________________________ 26 0.2 

Peru____________________________________________________________________________________________ 709 5.8 

Uruguay_________________________________________________________________________________________ 138 1.1 

Venezuela _______________________________________________________________________________________ 544 4.4 

Subtotal 5,751 46.8 

TOTAL QUALIFIED CIRCULATION 12,301 100.0 

www.bpaww.com 

Database 

Segmentation by 

Country: 

Go deeper into your 

segmentation process 

by adding Country to 

the Business/Industry 

and Title criteria.


9. FIVE CALENDAR YEAR ANALYSIS: AVERAGE ANNUAL AUDITED QUALIFIED 

CIRCULATION AND CURRENT UNAUDITED CIRCULATION STATEMENTS 

11. ADDITIONAL DATA 

PARAGRAPH 3b: 

Association rosters and directories include 1 source of circulation for quantity of 32 copies or 0.3%. 

Business directories include 2 sources of circulation for quantities of 20 copies or 0.2% and 249 copies or 2.0%. 

Other sources include 10 sources of circulation for quantities of 1 copy or - to 743 copies or 6.0% 

PARAGRAPHS 5 THROUGH 8 ARE NOT REQUIRED. 

PUBLISHER’S AFFIDAVIT 

We hereby make oath and say that all data set forth in this statement are true. 

David Ashe, General Manager 

Holger Hilkinger, Circulation Manager 

(At least one of the above signatures must be that of an officer of the publishing company or its 

authorized representative.) 

IMPORTANT NOTE: 

This unaudited circulation statement has been checked against the previous audit report. 

It will be included in the annual audit made by BPA Worldwide. 

www.bpaww.com 

Audited 

Data 

Audited 

Data 

Audited 

Data 

Audited 

Data 

Circulation 

Claim 

2003 2004 2005 2006 *2007 

Total Audit Average Qualified: 12,156 12,161 12,172 12,215 12,301 

Qualified Non-Paid: _________ 12,156 12,161 12,172 12,215 12,301 

Qualified Paid:_____________ 

Post Expire Copies included in 

– - - - - 

Paid Circulation: ___________ **NC **NC **NC **NC **NC 

Average Annual Order Price:__ 

*NOTE: 2007 data is unaudited. 

**NC = None Claimed. 

**NC **NC **NC **NC **NC 

10. PAID CIRCULATION DATA 

Copyright � 2007 BPA Worldwide. All rights reserved. 

Date signed June 20, 2007 

State Cali – Valle 

County Colombia 

Received by BPA Worldwide June 20, 2007 

Type PD 

ID Number M246P0J7 


**NC Average Annual Subscription Order Price for the Period Required 

(includes promotional incentive value, if any) 

6 Issues Per Year 

**NC All Single Copy Sales Prices for the Period 

**NC Renewal Rate of Paid Subscribers (Optional) 

Recycled Paper 


35

SALES 

REPRESENTATIVES 

HEADQUARTERS 

UNITED STATES & CANADA 

B2BPORTALES 

901 Ponce de Leon Blvd. Suite 601 

Miami FL, 33134 USA 

Tel:+1 (305) 448 - 6875 

Toll Free: +1 (800) 622 - 6657 

Fax: +1 (305) 448 - 9942 

Terry Beirne, VP-Group Publisher 

Tel: +1 (305) 448 - 6875 

Toll Free: +1 (800) 622 - 6657 

E-Mail: tbeirne@b2bportales.com 

Alfredo Domador 

Operations VP 

Tel: +1 (305) 448 - 6875 

Toll Free: +1 (800) 622 - 6657 

E-mail: adomador@b2bportales.com 

Teri Rivas, Associate Publisher 

Tel: +1 (772) 219-7796 

Toll Free: +1 (800) 622-6657 

E-mail: trivas@metalmecanica.com 

Carmen Lake, Account Manager 

Tel: +1 (772) 344-6035 

Toll Free: +1 (800) 622-6657 

E-mail: clake@b2bportales.com 

Guillermo Fernández, Sales Coordinator 

Tel: +1 (305) 448 - 6875 

Toll Free: +1 (800) 622 - 6657 

E-mail: gfernandez@b2bportales.com 

Patricia Belledonne, 

Marketing Coordinator 

Tel: +1 (305) 448 - 6875 

Toll Free: +1 (800) 622 - 6657 

E-mail: pbelledonne@b2bportales.com 

LATIN AMERICA 

BRAZIL 

ORIGINAL BRASIL 

Ronilton Camara 

Teléfono: +55 (11) 6261 - 3116 

Fax: +55 (11) 6261 - 3116 

Celular: +55 (11) 7642 - 5271 

E-mail: rcamara@originaldobrasil.com.br 

For more information on Metalmecanica 

visit www.metalmecanica.com/mediakit/sales_reps 

CENTRAL AND SOUTH AMERICA 

(Except Mexico and Brazil) 

Sandra Lombana 

Tel. +57 (1) 410 - 6355 x12681 

Fax: +57 (1) 410 - 4916 

E-mail: slombana@b2bportales.com 

MEXICO 

Stella Rodríguez 

Tel. y Fax: +52 (55) 5393 2028 

E-mail: srodriguez@b2bportales.com 

EUROPE 

Eric Jund 

Tel: +33 (0) 493 58 77 43 

Fax: +33 (0) 493 24 00 72 

E-mail: ejund@b2bportales.com 

ASIA 

CHINA - SHANGHAI 

RINGIER TRADE PUBLISHING LTD. 

Bruno Wase Bailey 

Tel: +86 (2) 16289 - 5533 

E-mail: bruno@ringiertrade.com 

HONG KONG 


Michael Hay 

Tel: +85 (2) 2369 - 8788 

Fax:+85 (2) 2369 - 5919 

E-mail: mchhay@ringier.com.hk 

TAIWÁN 


Kelly Wong 

Tel: +886 (4) 2329 - 7318 

E-mail: kwong@ringier.com.hk 

METALMECANICA is a print/online publication 

of B2Bportales, Latin America’s largest trade publisher, 

with 13 magazines and web portals covering several 

sectors. B2Bportales’ Latin American BPA-audited 

databases reach over 250,000 key professionals from 

Mexico down to Argentina. Its parent company, 

Carvajal S.A., is a104 year-old Latin American 

multinational leader in publishing, printing 

and packaging, with over 15,000 

employees in17 countries. 

For more information, visit 

www.b2bportales.com. 

www.b2bportales.com

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