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Serengeti General Management Plan

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E. Community Outreach Programme<br />

Target 1.3: Conservation education programme improved and expanded<br />

to be more accessible and relevant to local needs<br />

Education has been a core part of Community Outreach activities since extension programmes<br />

were initiated over a decade ago. The department currently carries out conservation<br />

education in neighbouring villages, which involves showing conservation films to both<br />

school and adult audiences, providing teacher support as well as supporting and helping to<br />

promote environmental and socially beneficial projects, such as tree-planting and improved<br />

fuel stove technology projects.<br />

However, this education programme needs to be reinvigorated and expanded through the<br />

provision of up-to-date equipment and materials and increased capacity. In order to meet this<br />

management target, the following management actions have been formulated:<br />

Action 1.3.1: Improve the scope and content of education materials<br />

Desktop publishing facilities, which were available within SENAPA in the 1990’s, are no<br />

longer functional and this management action will re-establish these facilities through acquiring<br />

the necessary equipment and providing user training. This will enable local newsletters<br />

and educational materials to be written, published in-house and disseminated. Where possible<br />

this management action will source new materials, both written or filmed, from relevant<br />

conservation and development organisations and, where appropriate, write new or adapt existing<br />

materials.<br />

Videos are a key educational media used by the Outreach Department; however, in recent<br />

years it has not been possible to show films due to non-functioning equipment. This management<br />

action will re-establish the ability of the department to show films, through the provision<br />

of a functioning vehicle and up-to-date audiovisual equipment (e.g. a DVD/ video/ computer<br />

projector and screen, with a generator to provide power).<br />

Action 1.3.2: Scale-up education programme to all park-adjacent districts<br />

The educational activities have generally been carried out only in selected villages and districts,<br />

but there is scope to extend these activities to all the districts around the Park; tailored<br />

to local cultural and social situations. However, given the large number of villages surrounding<br />

the Park and the limited human and other resources of the Outreach Department, providing<br />

sufficient outreach educational services is a substantial challenge. This management action<br />

will develop new strategies to increase the amount of outreach occurring in the villages<br />

by making it as cost-effective as possible. This will free up extra resources to gradually expand<br />

the education activities to other prioritised areas.<br />

Action 1.3.3: Expand the scope of environmental education activities in selected<br />

areas<br />

In recent years, the SENAPA Outreach Department has supported the formation and revival<br />

of environmental conservation groups in some villages, or supported indigenous groups.<br />

These groups only occur in a limited number of villages around SENAPA and thus there is<br />

great potential to increase their number. Seedlings have been provided for community members<br />

as part of the greening campaign, which has proved a partial success. This management<br />

action will scale-up the provision of seedlings and work to ensure greater success<br />

rates.<br />

The Outreach Department will also develop a demonstration plot in the next three years to<br />

test the success of indigenous species of both trees and flowers. With invasive and exotic<br />

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