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Pdf version (3.2 MB) - Kesko

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ENvIRONMENTal REsPONsIBILITy<br />

LED technology is used in the illuminated signs of all new stores.<br />

The resulting savings compared to ordinary neon and fluorescent<br />

tube solutions are 60–70%. LED technology is also used to light<br />

outdoor areas, for example, at K-supermarket Jalasjärvi and the<br />

Veturi shopping centre.<br />

ENERGy EFFICIENT OR RENEWABLE ENERGy-BASED<br />

PRODUCTS AND SERvICES, EN6<br />

Rautakesko's Energy Expert concept has been adopted by a total of 118<br />

K-rauta and Rautia stores. In the concept, solutions for higher energy<br />

efficiency are displayed at one in-store location where an Energy<br />

Expert sales assistant, familiar with house technology, serves customers<br />

by finding the solutions that best suit their needs. The Energy<br />

Expert concept also includes installation service from a K-rauta or<br />

Rautia store, if customers need it.<br />

The in-use CO 2 emission of car brands imported by <strong>Kesko</strong><br />

decreased in 2011 compared to 2010. Especially low-emission (less<br />

than 100 CO 2 ) Seat and Volkswagen models will be launched in 2012.<br />

Selections of the machinery trade also include models with lower<br />

emissions, for example, in agricultural machinery. The first hybrid<br />

engine machine, a forklift, has been sold.<br />

VV-Auto is a member of Finnish Car Recycling Ltd, through which<br />

it promotes car recycling.<br />

VV-Autotalot has adopted a voluntary energy labelling scheme for<br />

cars, in which the energy label indicates the car's emission category<br />

and fuel efficiency. The scheme corresponds to the energy labelling<br />

scheme adopted in the EU member countries for the energy<br />

consumption of household appliances.<br />

Read more about energy efficiency in construction activity on<br />

page 73.<br />

INITIATIvES TO REDUCE INDIRECT ENERGy<br />

CONSUMPTION AND REDUCTIONS ACHIEvED, EN7<br />

<strong>Kesko</strong> is building new, increasingly energy efficient stores in both<br />

Finland and its other operating countries. By using energy efficient<br />

building materials, we have gained good results in energy consumption,<br />

especially in the tightness of buildings. Read more on pages<br />

24–25.<br />

In 2011, air miles in business travel in <strong>Kesko</strong> totalled 10.3 million<br />

(9.5 million in 2010). The aim is to continue reducing emissions<br />

from air travel as part of the Group’s responsibility programme, for<br />

example, by increasing options for virtual meetings.<br />

At the end of 2011, there was 23 Videra distance meeting points<br />

in use within the Group and the total duration of video meetings<br />

arranged between two or several facilities was 4,438 hours (4,516<br />

hours in 2010). The total duration of distance meetings from employees’<br />

own terminals (Genesys Conference) was 1,117 hours (2,271 hours<br />

in 2010). The use of Genesys has been decreased by an increasing<br />

use of Videra and the Office Communicator instant messaging<br />

application.<br />

At the end of the year, <strong>Kesko</strong> had 651 company cars in Finland, of<br />

which 295 were petrol and 356 diesel engined.<br />

WATER<br />

WATER WITHDRAWAL, EN8<br />

Finland has abundant water resources. Due to virtual water associated<br />

with the import of processed goods, more than half of the water<br />

footprint of Finnish consumption falls outside Finland (Source:<br />

www. waterfootprint.org).<br />

The K-Group has recognised the importance of fresh water as a<br />

natural resource. In the K-Group's own operations, water is mainly<br />

used for cleaning. The level of hygiene and cleaning methods for<br />

food stores have been stipulated in the Food Act and the decree on<br />

food hygiene. Major consumers of water within the K-Group are car<br />

washes. All water used by <strong>Kesko</strong> comes from municipal supplies.<br />

74<br />

<strong>Kesko</strong> Corporate Responsibility Report 2011<br />

The total quantity of water consumed in the K-Group's operations<br />

in Finland (monitored by Energiakolmio) is 834,253 m 3 /year<br />

(795,338 m 3 /year in 2010). Water consumption monitoring is part<br />

of real estate consumption monitoring also in the other operating<br />

countries outside Finland. When needed, changes can be responded<br />

to quickly.<br />

The most significant impacts from water consumption are through<br />

the products we sell. With respect to the most material product<br />

groups in terms of water consumption, such as fruit and vegetables,<br />

most producers of imports have obtained the GlobalGAP certification<br />

for good agricultural production, including the use of water. The<br />

beverage industry products included in <strong>Kesko</strong>’s selections are mainly<br />

produced in Finland. The breweries and soft drink manufacturers<br />

used by <strong>Kesko</strong> have their own environmental criteria concerning the<br />

use of water. The optimisation of water consumption in the textile<br />

industry production begins from monitoring water consumption at<br />

the factory, coupled with the factory’s own measures.<br />

Property-specific statistics on water consumption in Finland are<br />

available at www.kesko.fi/responsibility.<br />

Water consumption in companies operating in countries outside<br />

Finland is of minor significance, totalling 117,881 m 3 (95,000 m 3 in<br />

2010) per year. The water consumption figures for 2011 also include<br />

Belarus for the first time. Read more on page 72.<br />

WATER RECyCLED AND REUSED, EN10<br />

<strong>Kesko</strong> does not recycle or reuse water. All wastewater from <strong>Kesko</strong>'s<br />

operations goes to municipal sewer systems.<br />

BIODIvERSITy<br />

LAND OWNED, LEASED AND MANAGED IN AREAS OF<br />

HIGH BIODIvERSITy vALUE OR IN PROTECTED AREAS,<br />

EN11, AND IMPACTS OF ACTIvITIES ON BIODIvERSITy<br />

IN PROTECTED AREAS AND AREAS OF HIGH<br />

BIODIvERSITy vALUE, EN12<br />

<strong>Kesko</strong> does not own or operate in areas close to areas with protection<br />

or high biodiversity requirements. <strong>Kesko</strong> only builds retail<br />

stores on areas zoned for business properties. Consequently, <strong>Kesko</strong><br />

does not have significant direct impacts on biodiversity and <strong>Kesko</strong>’s<br />

management operations are limited to individual actions and policy<br />

definitions. For indirect impacts, see EN15.<br />

HABITATS PROTECTED OR RESTORED, EN13<br />

<strong>Kesko</strong> does not have protected or restored habitats. Surveys of<br />

contaminated land are made annually in connection with construction<br />

work and real estate transactions. In 2011, an area of less than<br />

one hectare of land, located in the region of Central Finland, was<br />

restored. Read more about the restoration of contaminated land<br />

on page 77.<br />

STRATEGIES, ACTIONS AND PLANS RELATED TO<br />

BIODIvERSITy, EN14<br />

Mitigating climate change resulting from energy consumption is one<br />

of the key objectives in <strong>Kesko</strong>’s environmental work for preserving<br />

biodiversity. <strong>Kesko</strong> has signed the trading sector energy efficiency<br />

agreement. Read more on page 73.<br />

Read more about the principles for preserving biodiversity on page<br />

55 and about our product selections on page 78.<br />

IUCN RED LIST SPECIES IN AREAS AFFECTED By<br />

OPERATIONS, EN15<br />

Red List species are not affected by <strong>Kesko</strong>'s direct operations. Indirect<br />

impacts arise through products on sale.<br />

In line with <strong>Kesko</strong>’s sourcing recommendation, the garden furniture<br />

made of tropical wood and sold by the K-Group stores is<br />

either FSC (Forest Stewardship Council) certified or made of such

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