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Pdf version (3.2 MB) - Kesko

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REspONsIbIlITy<br />

MaNagEMENT<br />

IMpaCTs OF KEsKO's<br />

OPERaTIONs 44<br />

The impacts of <strong>Kesko</strong>'s operations can be divided into economic, social<br />

and environmental impacts. We develop and offer trading sector services,<br />

we employ directly and indirectly and we have products manufactured<br />

and we sell them.<br />

MaTERIalITy assEssMENT<br />

OF KEsKO's CORPORaTE<br />

REsPONsIBILITy 46<br />

In our responsibility work, we concentrate on the material: matters which<br />

concern our stakeholders and have a present or a potential future impact<br />

on <strong>Kesko</strong>'s business operations.<br />

KEy pERFORMaNCE INDICaTORs<br />

FOR 2011 47<br />

In terms of materiality, we have determined the most significant key performance<br />

indicators discussed in the report.<br />

OppORTUNITIEs aNd RIsKs 48<br />

Responsible operations provide opportunities for improved competitiveness<br />

and growth, but also requires risk identification.<br />

REspONsIbIlITy IN day-TO-day<br />

OPERaTIONs 50<br />

<strong>Kesko</strong>'s responsibility work is based on <strong>Kesko</strong>'s values and vision. It is guided<br />

by the management system, stakeholder analysis, operating principles<br />

and the guide 'Our Responsible Working Principles'. We identify management<br />

approaches to material aspects.<br />

<strong>Kesko</strong> Corporate Responsibility Report 2011 43

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