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THE HISTORY OF BLANCPAIN

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SHORT TAKES FROM <strong>THE</strong> <strong>BLANCPAIN</strong> NEWS WIRE<br />

<strong>BLANCPAIN</strong> MARKS ITS NINTH YEAR AT <strong>THE</strong> MONACO YACHT SHOW<br />

Blancpain’s affiliation with the Monaco Yacht<br />

Show has always gone beyond the prestige<br />

and glitter that the public associates with the<br />

principality. Charity and the support of<br />

Monaco’s crusade against muscular dystrophy<br />

have been hallmarks of Blancpain’s<br />

close association as a sponsor over the<br />

past nine years. A new dimension was<br />

added this September, a sponsorship<br />

aimed at youth education and developing<br />

better awareness of marine flora and<br />

fauna for future generations.<br />

At the 2008 show, which took place<br />

September 24th-27th, Blancpain announced<br />

that it will sponsor 50 young students for a<br />

diving program conducted by l’Ecole Bleue.<br />

Headed by world champion free diver Pierre<br />

Frolla, l’Ecole Bleue is dedicated to teaching<br />

Left to right: Luc Pettavino, H.S.H. Prince Albert II, Alain Delamuraz, Marc A. Hayek, Pierre Frolla and Gianluca Genoni.<br />

not only fascinating details about undersea<br />

life, but respect for the ocean’s fragile ecosystem.<br />

This year Blancpain’s presence at Monaco<br />

was aboard the yacht Over the Rainbow.<br />

Joining Blancpain’s CEO Marc Hayek and<br />

Vice President Alain Delamuraz on the yacht<br />

were H.S.H. Prince Albert II of Monaco and<br />

world free diving champions Gianluca<br />

Genoni, and Pierre Frolla.<br />

As it has done for nearly a decade,<br />

Blancpain creates a special limited edition<br />

timepiece in honour of Monaco which is<br />

unveiled at the show. This year’s Monaco<br />

Yacht Show wristwatch is based on the Fifty<br />

Fathoms Flyback Chronograph, done in a<br />

white colour motif, with a white dial, bezel<br />

and strap. This limited edition of but<br />

20 pieces marks the first time that Blancpain<br />

has created a white-themed Fifty Fathoms.

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