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THE HISTORY OF BLANCPAIN

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ART DE VIVRE<br />

until it became “Lindt & Sprüngli.” Today, it<br />

is a holding company encompassing 17 business<br />

units, including eight production sites in<br />

six countries on four continents. (See the<br />

sidebar entitled “Success story.”)<br />

The collection of architecture at the main<br />

headquarters on Seestrasse strikes the eye<br />

immediately. A happy marriage of the historical<br />

and the modern combines the fine red<br />

brick so typical of the early industrial era with<br />

glass and concrete. This architecture, which<br />

could have looked “hybrid” or disorganised<br />

after its many alterations and renovations,<br />

instead bears witness to perfectly controlled<br />

development. The harmony between the late<br />

19th-century structures and those of the second<br />

millennium resonates as a symbol of a<br />

present that has been built, with great respect,<br />

on the foundations of a solid tradition.<br />

Guided by press attachée Sarah Bouachir,<br />

we head straight to the R&D building, located<br />

about ten minutes’ walking distance<br />

from the main complex. While the eye is<br />

drawn to the architecture during this short<br />

walk, the nose is taken by surprise. Wafting<br />

through the air is an aroma of cacao, sometimes<br />

mild, sometimes intense, depending on<br />

atmospheric pressure – in other words, the<br />

weather: rain, fog or sun. Far from being an<br />

inconvenience to the residents of the opulent<br />

villas adjoining the chocolate-making infra-<br />

structures, this aroma can be savoured<br />

almost like a tantalising appetizer. The neighbourhood<br />

appreciates the presence of the<br />

factory, whose activities have become part of<br />

the landscape. The people of Kilchberg call<br />

it the “Schoggi”, a familiar nickname that<br />

shows their affection.<br />

At this stage of the tour, as we talk of<br />

odours, stones, walls, and windows, do not<br />

worry that we have lost track of the subject to<br />

which we intend to lead our visitor. The<br />

symbolism writ by the hand of time on the<br />

façades is repeated inside. So this is not a<br />

detour, but rather a gateway into the world<br />

of chocolate.<br />

<strong>THE</strong> HOLY <strong>OF</strong> HOLIES<br />

Our sceptical visitor is about to have a great<br />

privilege bestowed upon him. “We are<br />

standing in front of the door of the most<br />

secret, best-protected place in the whole<br />

company,” confides Sara Bouachir. “Very<br />

few visitors are allowed to enter this place.<br />

Here, our master chocolate makers work as<br />

craftsmen. It is only after long weeks and<br />

even years of tests that we move on to<br />

industrial production. It’s fascinating, you’ll<br />

see. But Urs Liechti will explain all that better<br />

than I can,” she adds. After these few<br />

words, the introductions are made.

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