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36 year old female before Tx<br />

36 year old female two weeks after <strong>Bocouture</strong> Tx<br />

Photos courtesy <strong>of</strong> David Eccleston, M.D., M.B., Ch.B.,<br />

M.B.A.C.D., M.S.C.P.S.<br />

36 year old female before Tx<br />

36 year old female two weeks after <strong>Bocouture</strong> Tx<br />

Photos courtesy <strong>of</strong> David Eccleston, M.D., M.B., Ch.B.,<br />

M.B.A.C.D., M.S.C.P.S.<br />

3 THE European Aesthetic Guide Spring 2011 www.miinews.com<br />

treatment regimes. “You can’t have a<br />

1:1 conversion with other neurotoxin<br />

products, and there is no fixed dosage<br />

conversion ratio,” explained<br />

David Eccleston, M.D., M.B., Ch.B.,<br />

M.B.A.C.D., M.S.C.P.S., clinical director<br />

<strong>of</strong> MediZen, Ltd. (Mere Green,<br />

Sutton Coldfield, U.K.). “Most physicians<br />

are using a 2.5:1 or 3:1 ratio<br />

with other neurotoxins versus <strong>Bocouture</strong><br />

or Vistabel. There is no proven<br />

equivalence.”<br />

David Eccleston, M.D., M.B.,<br />

Ch.B., M.B.A.C.D., M.S.C.P.S.<br />

Clinical Director<br />

MediZen, Ltd.<br />

Mere Green, Sutton Coldfield, U.K.<br />

Dr. Eccleston also noted that an experienced<br />

injector can easily begin using<br />

<strong>Bocouture</strong> and can expect results<br />

similar to those achieved with other<br />

neurotoxins on the market. “I’ve been<br />

using neurotoxins for 16 years and I<br />

believe that <strong>Bocouture</strong> is a useful tool<br />

to have in my arsenal. In my opinion, it<br />

delivers equivalent efficacy and tolerability<br />

to Vistabel; therefore, I believe<br />

<strong>Bocouture</strong> is here to stay,” he said.<br />

Other advantages <strong>of</strong> <strong>Bocouture</strong> include<br />

a fast onset <strong>of</strong> effect from day<br />

one onwards. 3 As well; its ability to<br />

maintain stability at room temperature<br />

for three years means that it does not<br />

require a cold chain and does not<br />

have to be stored in a refrigerator.<br />

To date, for aesthetic use, <strong>Bocouture</strong><br />

is marketed in Germany, the U.K.,<br />

France, Spain, Italy, the Netherlands<br />

and Belgium. The product is marketed<br />

as Xeomin in Russia and Argentina,<br />

and as Xeomeen in Mexico. Botulinum<br />

toxin type A preparations from Merz<br />

have been used in therapeutic and aesthetic<br />

indications in more than 120,000<br />

patients worldwide and in more than<br />

1,500 patients in clinical trials. Safety<br />

and efficacy have been successfully<br />

demonstrated in both indications.<br />

According to experts there is a<br />

growing trend for full-face treatments 5 .<br />

This trend is supported by the Merz<br />

Aesthetics Face Value Beauty Survey<br />

conducted by Harris Interactive among<br />

2,900 women 6 located in France, Italy,<br />

Spain, Russia and the U.K. The survey<br />

revealed that patients most <strong>of</strong>ten see<br />

their physician for multiple problem areas.<br />

Additionally, approximately one in<br />

two patients decided to treat other areas<br />

after consulting with their physician<br />

or aesthetic practitioner.<br />

Given that nearly half <strong>of</strong> women want<br />

to improve or change wrinkles around<br />

their eyes, mouth or in their forehead,<br />

it can be expected that botulinum toxin<br />

will maintain its position as a core<br />

tool in aesthetics with interest also<br />

continuing to increase in other therapeutic<br />

areas.<br />

*<strong>Bocouture</strong> is indicated for the temporary<br />

improvement in the appearance <strong>of</strong> moderate<br />

to severe vertical lines between the eye brow<br />

seen at frown, in adults

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