WELCOME RECEPTION - American Marketing Association
WELCOME RECEPTION - American Marketing Association
WELCOME RECEPTION - American Marketing Association
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8:00 AM – 8:30 AM COFFEE & DANISH<br />
Location: Piedmont Foyer, Lobby Level<br />
8:00 AM – 4:30 PM REGISTRATION<br />
Location: Piedmont Foyer, Lobby Level<br />
8:30 to 10:00 AM Session 5<br />
5.a Special Session: Social Justice in Transformative Service Research<br />
Chair: Sterling A. Bone, Brigham Young University<br />
Location: Piedmont, Lobby Level<br />
Consumer Xenophobia in Cross-Cultural Service Failure<br />
Guillaume Johnson, University of the Witwatersrand<br />
Jerome D. Williams, Rutgers University<br />
Yuvay J. Meyers, Howard University<br />
Preventing and Detecting Unfair and Abusive Practices in Financial Services<br />
Paul C. Lubin, Lubin Research<br />
The Camera Doesn’t Lie: A Video Content Analysis of Consumer-Banker Service<br />
Encounters<br />
Sterling A. Bone, Brigham Young University<br />
Glenn L. Christensen, Brigham Young University<br />
Jerome D. Williams, Rutgers University<br />
5.b Special Session: Privacy Protections and the 21st Century Consumer: Issues in Policy<br />
Development<br />
Chair: Jeanne M. Hogarth, Federal Reserve Board<br />
Location: Peachtree, Lobby Level<br />
SATURDAY, JUNE 9<br />
15 | P a g e