at Otago - School of Business, University of Otago, New Zealand ...

GRADUATE PROFILE
Emma Wyeth
Assistant Brand Manager - Nestlé
BCom (Hons)
Emma Wyeth says the introduction
to the core tenets of commerce
she received while studying for
her BCom(Hons) ensures she can
apply a broad range of concepts
in her role as Nestlé New
Zealand Assistant Brand Manager
(Beverages).
The Otago Business School’s
reputation as the best business
school in New Zealand, combined
with Otago’s ‘work hard, play hard’
ethos and the ease of living in a city
which embraces student culture
made Otago the obvious choice for
study.
Emma felt confident specialising in
marketing after exposure to a wide
range of commerce disciplines in
the first year of her degree.
“I liked the breadth of options a
BCom provides. Once you are
out in the workplace, there are so
many different paths it can take
you down. I also liked the extensive
options within a chosen major;
within marketing alone there were
a plethora of different papers that
focussed on their own individual
territory under the broader
umbrella.”
Emma’s first job after graduation
was working as a category assistant
at Nestlé, a position that stemmed
from a scholarship she received
at the end of her third year of
study. She has since moved into
a marketing role as the Assistant
Brand Manager on Nestlé’s
beverages portfolio, working
on the MILO brand.
This involves a range of product
marketing tasks, from media briefs
to in-store activations, liaising
with the sales team and sampling
programmes.
Emma absolutely recommends
studying Marketing at Otago.
“You meet a great group of
people, get a great degree and get
to experience the best student
culture of any university in New
Zealand! I think employers respect
the fact that in addition to gaining
your degree you also gain life
experience when you study at
Otago.”
29