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Sheraton Hotel Redding At Sundial Bridge - Redding Record ...

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Conclusion<br />

the subject’s leasehold position. Sale #4, which occurred prior to 2010, was<br />

adjusted upward by 15.0% and sale #3, which occurred in early 2010, was<br />

adjusted upward by 5%. Further adjustments have been applied based on the<br />

characteristics of each property, as compared to the subject property. Sales #1 and<br />

#2 were adjusted downward by 10% and 15%, respectively, to account for the<br />

subject’s inferior location. The adjustments for property characteristics include a<br />

RevPAR adjustment. <strong>Hotel</strong>s are purchased and sold based on their ability to<br />

generate revenue and net income. RevPAR inherently reflects each comparable<br />

sale’s relative revenue-producing ability, the primary consideration of hotel<br />

purchasers. The best way to adjust comparable hotel sales is to calculate the<br />

difference between a comparable hotel’s RevPAR at the time of sale and the<br />

subject property’s RevPAR. We have adjusted the per-room sales price for each<br />

sale by the percentage differential between the subject property’s stabilized<br />

RevPAR and that of each property at the time of its sale.<br />

Prior to adjustments, the comparable sales transacted for amounts ranging from<br />

$72,000 to $332,000 per room. Following quantitative and qualitative<br />

adjustments, the comparables ranged from $109,000 to $141,000 per room. we<br />

have concluded a value of $135,000 per room, or $17,600,000, for the 130-room<br />

subject property.<br />

February-2011 Sales Comparison Approach<br />

<strong>Sheraton</strong> <strong>Hotel</strong> <strong>Redding</strong> <strong>At</strong> <strong>Sundial</strong> <strong>Bridge</strong> – <strong>Redding</strong>, California 105

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