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CEE in 2020 – Trends and perspectives for the next ... - Roland Berger

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A SPECIAL LOOK AT AUSTRIA<br />

Austria has to redef<strong>in</strong>e its role as a gatekeeper to Eastern<br />

Europe<br />

Austria<br />

COUNTRY FACTS<br />

> Population (millions) 8.4<br />

> GDP/capita (USD) 45,989<br />

> Unemployment rate 4.8%<br />

> GDP composition<br />

<strong>–</strong> Agriculture 1.5%<br />

<strong>–</strong> Industry 29.8%<br />

<strong>–</strong> Services 68.7%<br />

Source: Rol<strong>and</strong> <strong>Berger</strong> <strong>–</strong> <strong>CEE</strong> <strong>2020</strong> study; CIA World Factbook, WEF GCR 2010<br />

MANAGER ASSESSMENT<br />

Above <strong>CEE</strong> average Below <strong>CEE</strong> average<br />

> Political <strong>and</strong> social<br />

stability<br />

> Legal framework<br />

> Infrastructure<br />

> Geographical position<br />

> Cultural similarity to<br />

Western countries<br />

> Primary education<br />

> Corruption<br />

> Higher education <strong>and</strong><br />

tra<strong>in</strong><strong>in</strong>g<br />

> Fiscal framework<br />

> Innovation, R&D<br />

> Language skills<br />

> Work<strong>for</strong>ce resources<br />

> Bureaucracy<br />

> Labor costs<br />

CONCLUSIONS<br />

> Due to <strong>the</strong> economic crisis,<br />

Austria has lost <strong>the</strong> benefit of<br />

<strong>the</strong> boom<strong>in</strong>g <strong>CEE</strong> region<br />

> Austria's economy will see only<br />

moderate economic development<br />

<strong>–</strong> bus<strong>in</strong>ess volume will stagnate<br />

<strong>and</strong> <strong>the</strong> number of jobs will decl<strong>in</strong>e<br />

> Especially <strong>the</strong> stable markets of<br />

Central Europe will be <strong>the</strong> ma<strong>in</strong><br />

markets until <strong>2020</strong><br />

> The ag<strong>in</strong>g society will be <strong>the</strong> ma<strong>in</strong><br />

challenge over <strong>the</strong> <strong>next</strong> decade<br />

<strong>CEE</strong>_<strong>in</strong>_<strong>2020</strong>_Study.pptx<br />

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