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The Green Economy in Bristol and the West of ... - Miguel Mendonça

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32<br />

Annex A<br />

service ra<strong>the</strong>r than <strong>the</strong> clean<strong>in</strong>g product; <strong>the</strong>ir<br />

expertise with <strong>the</strong> chemical molecule, ra<strong>the</strong>r than<br />

supply <strong>of</strong> <strong>the</strong> molecule, is be<strong>in</strong>g commercially<br />

exploited. Interface carpets have pioneered such<br />

Upcycl<strong>in</strong>g<br />

Upcycl<strong>in</strong>g is a process <strong>of</strong> mak<strong>in</strong>g new th<strong>in</strong>gs from old<br />

materials. <strong>The</strong> term was co<strong>in</strong>ed <strong>in</strong> 1994 <strong>in</strong> relation to<br />

treatment <strong>of</strong> waste streams, but is <strong>of</strong> course<br />

someth<strong>in</strong>g that humans have been do<strong>in</strong>g for<br />

thous<strong>and</strong>s <strong>of</strong> years. However, provid<strong>in</strong>g a new<br />

conceptual framework for <strong>the</strong> green economy context<br />

may be useful. A case <strong>in</strong> po<strong>in</strong>t is Tatty Gem’s. A<br />

<strong>Bristol</strong> woman has turned a hobby <strong>in</strong>to a bus<strong>in</strong>ess,<br />

work<strong>in</strong>g both alone <strong>and</strong> <strong>in</strong> partnership. She creates<br />

one­<strong>of</strong>f pieces <strong>of</strong> cloth<strong>in</strong>g <strong>and</strong> accessories from old<br />

materials, ei<strong>the</strong>r to her own design or through<br />

commissions, <strong>and</strong> describes her work as follows,<br />

“Most <strong>of</strong> my pieces are one­<strong>of</strong>fs, <strong>in</strong>spired by <strong>the</strong><br />

materials <strong>the</strong>mselves <strong>and</strong> embody a uniqueness that<br />

cannot be found on <strong>the</strong> high street. As a<br />

designer/maker I have a duty to our planet <strong>and</strong> to<br />

our children’s future. All my creations are made <strong>in</strong> a<br />

studio powered by 100% renewable energy. I use only<br />

reclaimed <strong>and</strong> recycled materials <strong>and</strong> endeavour to<br />

buy organic <strong>and</strong> fairtrade if ‘new’ is necessary. Each<br />

raw material is scrut<strong>in</strong>ised, planned <strong>and</strong> utilised to<br />

Materials Science<br />

<strong>The</strong> economy at large faces challenges <strong>in</strong> both<br />

cont<strong>in</strong>ued supply <strong>of</strong> f<strong>in</strong>ite resources, <strong>and</strong> <strong>in</strong><br />

produc<strong>in</strong>g new materials which are more<br />

environmentally­friendly <strong>in</strong> terms <strong>of</strong> <strong>the</strong>ir weight,<br />

embodied energy <strong>and</strong> ease <strong>of</strong> recycl<strong>in</strong>g. <strong>Bristol</strong> has<br />

two major centres dedicated to <strong>the</strong> development <strong>and</strong><br />

commercialisation <strong>of</strong> new materials: <strong>the</strong> Advanced<br />

Composites Centre for Innovation <strong>and</strong> Science<br />

(ACCIS) 83 based <strong>in</strong> <strong>the</strong> Faculty <strong>of</strong> Eng<strong>in</strong>eer<strong>in</strong>g at <strong>the</strong><br />

ideas with <strong>the</strong>ir ‘floor cover<strong>in</strong>g’ service model<br />

replac<strong>in</strong>g carpet sales. BskyB have long operated a<br />

rental model with <strong>the</strong>ir set top boxes <strong>and</strong> satellite<br />

dishes for television. 81<br />

create as little waste as possible. Off­cuts are used <strong>in</strong><br />

o<strong>the</strong>r creations <strong>and</strong> when eventually my scraps can<br />

get no smaller, <strong>the</strong>y are used for stuff<strong>in</strong>g or recycled.<br />

My prices reflect <strong>the</strong> love, time <strong>and</strong> effort that has<br />

been given to <strong>the</strong> creation to ensure a m<strong>in</strong>imum<br />

wage so that I can cont<strong>in</strong>ue to practice <strong>in</strong> an<br />

environmentally susta<strong>in</strong>able way. When buy<strong>in</strong>g<br />

‘Tatty Gem’s’ you can feel confident that you have<br />

chosen to buy ethically <strong>and</strong> own a piece <strong>of</strong> truly<br />

Susta<strong>in</strong>able Style. Tatty Gem's is closely l<strong>in</strong>ked with<br />

'<strong>The</strong> Fancy Tat Collective', a collective <strong>of</strong> eco­fashion<br />

designers <strong>and</strong> ethical bus<strong>in</strong>esses promot<strong>in</strong>g<br />

susta<strong>in</strong>able design <strong>and</strong> runn<strong>in</strong>g workshops with<strong>in</strong><br />

<strong>the</strong> local community, at festivals <strong>and</strong> privately<br />

teach<strong>in</strong>g <strong>and</strong> <strong>in</strong>spir<strong>in</strong>g people to work with recycled<br />

resources.” 82 This text displays many <strong>of</strong> <strong>the</strong> aims,<br />

values <strong>and</strong> processes at work <strong>in</strong> <strong>the</strong> ‘green’ sector.<br />

Sav<strong>in</strong>g resources, us<strong>in</strong>g renewable energy <strong>and</strong><br />

m<strong>in</strong>imis<strong>in</strong>g waste <strong>and</strong> environmental damage are<br />

central, <strong>and</strong> <strong>the</strong> “duty to our planet” <strong>and</strong> future<br />

generations is explicit.<br />

University <strong>of</strong> <strong>Bristol</strong>, <strong>and</strong> <strong>the</strong> National Composites<br />

Centre (NCC) 84 , based at <strong>the</strong> new <strong>Bristol</strong> <strong>and</strong> Bath<br />

Science Park. 85 Both centres are collaborative<br />

platforms for academia <strong>and</strong> bus<strong>in</strong>ess to develop new<br />

materials for use <strong>in</strong> areas such as transport,<br />

renewable energy <strong>and</strong> civil eng<strong>in</strong>eer<strong>in</strong>g. <strong>The</strong> centres<br />

work with partners such as Airbus UK, Rolls­Royce,<br />

GKN Aerospace, Agusta <strong>West</strong>l<strong>and</strong>, Vestas W<strong>in</strong>d<br />

Systems <strong>and</strong> Umeco. 86<br />

<strong>The</strong> <strong>Green</strong> <strong>Economy</strong> <strong>in</strong> <strong>Bristol</strong> <strong>and</strong> <strong>the</strong> <strong>West</strong> <strong>of</strong> Engl<strong>and</strong>

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