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Conference Program - LOPE-C 2011

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BUSINESS CONF. | TUESDAY-JUNE 28, <strong>2011</strong><br />

Making it Happen, Technology Development to Manufacture (02:00 pm - 03:30 pm) | LOCATION SPEKTRUM / LEVEL C2<br />

03:40 pm Flexible and Printed Electronics Building an Ecosystem for Commercial Success<br />

Dr Janos Veres,<br />

PARC (Palo Alto Research Center), Area Manager, Printed Electronic Devices, United States<br />

- Identifying and addressing potential markets<br />

- Balancing the need to choose and focus on the right markets, while remaining flexible enough to change as market conditions dictate<br />

- Building an ecosystem for flexible and printed electronics<br />

- Working together and dialogue between technology opportunity, business opportunity, and market reality will enable new opportunities that cannot be created alone<br />

04:05 pm COFFEE BREAK<br />

What Do the Major Brands Want of the OE Industry? (04:30 pm - 05:45 pm) | LOCATION SPEKTRUM / LEVEL C2<br />

04:30 pm Lighting in Airbus Aircraft ? Design Aspects and Challenges for Novelties<br />

Mr Carsten Kohlmeier-Beckmann,<br />

Airbus Operations GmbH, Manager Cabin Lighting Systems Development , Germany<br />

- Airbus Cabin Lighting - Technologies<br />

- Aircraft environment - looking for a universal genius<br />

- LED today - what comes next?<br />

04:55 pm Promotional Marketing and the OE Industry<br />

Mr Warren Kronberger,<br />

The Marketing Store, Director of Research & Development, United States<br />

- Present technology in promotions<br />

- Challenges<br />

- Opportunities<br />

page 33

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