Ticketing and Concessionary Travel on Public Transport - United ...
Ticketing and Concessionary Travel on Public Transport - United ...
Ticketing and Concessionary Travel on Public Transport - United ...
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Ev 174 <strong>Transport</strong> Committee: Evidence<br />
Where bus-based readers have not been installed smartcards could simply be shown to the driver like<br />
ordinary “flash-passes”. But as full smart ticketing is rolled out it would provide much more detailed<br />
informati<strong>on</strong> about c<strong>on</strong>cessi<strong>on</strong>ary travel. This would also help in the <strong>on</strong>-going reform of the existing system<br />
to address, for example, disagreements over reimbursement.<br />
The Use of Smart Card Technologies<br />
Is the industry taking up modern smartcard technologies adequately <str<strong>on</strong>g>and</str<strong>on</strong>g> appropriately?<br />
26. Early smartcard implementati<strong>on</strong>s were bespoke systems, the largest of which was L<strong>on</strong>d<strong>on</strong>’s<br />
Oystercard. Others include Local Authority c<strong>on</strong>cessi<strong>on</strong>ary schemes, Nottinghamshire, Hertfordshire <str<strong>on</strong>g>and</str<strong>on</strong>g> a<br />
few commercial operati<strong>on</strong>s <str<strong>on</strong>g>and</str<strong>on</strong>g> trials, for example First Bradford <str<strong>on</strong>g>and</str<strong>on</strong>g> the Cheshire County Council stored<br />
value scheme. These developments raised the awareness of the potential that smartcard based technologies<br />
could oVer public transport ticketing but highlighted the need to work together to deliver an integrated<br />
ticketing system.<br />
27. The development of the harm<strong>on</strong>ised ITSO smartcard st<str<strong>on</strong>g>and</str<strong>on</strong>g>ard enables the potential for a wider<br />
deployment of the technology with greater competiti<strong>on</strong> of supply <str<strong>on</strong>g>and</str<strong>on</strong>g> interoperability of equipment,<br />
smartcards <str<strong>on</strong>g>and</str<strong>on</strong>g> services to passengers. However, in the short term, the process may have delayed potential<br />
scheme promoters who wished to avoid bespoke soluti<strong>on</strong>s.<br />
28. The first implementati<strong>on</strong>s of ITSO have been by local authorities, with support from the Department<br />
for <strong>Transport</strong>. The NoWcard scheme in Cumbria <str<strong>on</strong>g>and</str<strong>on</strong>g> Lancashire began live ITSO roll-out in September<br />
last year. Cheshire, the first of the three “legacy” schemes migrating to ITSO began incremental live ITSO<br />
rollout last November. Nottinghamshire <str<strong>on</strong>g>and</str<strong>on</strong>g> Southampt<strong>on</strong> will follow. The Yorcard pilot in South<br />
Yorkshire, which is expected to start by the end of the year, will include the main bus operators in the area<br />
al<strong>on</strong>g with train services between D<strong>on</strong>caster <str<strong>on</strong>g>and</str<strong>on</strong>g> SheYeld. The project will also investigate the issues<br />
surrounding new innovative ticketing products <str<strong>on</strong>g>and</str<strong>on</strong>g> citizens’ cards.<br />
29. All new rail franchises include a requirement to introduce ITSO smartcard technologies <str<strong>on</strong>g>and</str<strong>on</strong>g> the<br />
Department for <strong>Transport</strong> is discussing with the rail industry through ATOC <str<strong>on</strong>g>and</str<strong>on</strong>g> RSP the optimal approach<br />
to achieving smart card ticketing across the entire rail network.<br />
30. Wales <str<strong>on</strong>g>and</str<strong>on</strong>g> Scotl<str<strong>on</strong>g>and</str<strong>on</strong>g> are both developing nati<strong>on</strong>al ITSO schemes, initially for c<strong>on</strong>cessi<strong>on</strong>ary travel.<br />
In Scotl<str<strong>on</strong>g>and</str<strong>on</strong>g>, 1.4 milli<strong>on</strong> cards have been issued <str<strong>on</strong>g>and</str<strong>on</strong>g> a network of 7,000 buses <str<strong>on</strong>g>and</str<strong>on</strong>g> 50 ferries will be equipped<br />
within the coming m<strong>on</strong>ths. The first part of the full scheme went live in Shetl<str<strong>on</strong>g>and</str<strong>on</strong>g> in November 2006. In Wales<br />
the four Welsh <strong>Transport</strong> C<strong>on</strong>sortia are at varying stages of development. Procurement for a Welsh back<br />
oYce is currently underway with implementati<strong>on</strong> <str<strong>on</strong>g>and</str<strong>on</strong>g> testing expected during 2007.<br />
31. In c<strong>on</strong>trast to the situati<strong>on</strong> a few years ago, the development of open st<str<strong>on</strong>g>and</str<strong>on</strong>g>ards has opened the market<br />
to greater competiti<strong>on</strong>. New bus ticketing equipment suppliers are entering the UK market, reinvigorating<br />
the competiti<strong>on</strong> for bus equipment. In the smartcard back oYce <str<strong>on</strong>g>and</str<strong>on</strong>g> retail services sector, new players are<br />
bidding for a share of the new smartcard schemes.<br />
Does the ITSO system cater for the needs of all passengers <str<strong>on</strong>g>and</str<strong>on</strong>g> travel providers?<br />
32. The ITSO st<str<strong>on</strong>g>and</str<strong>on</strong>g>ard opens the way to simple through ticketing <str<strong>on</strong>g>and</str<strong>on</strong>g> seamless travel for the individual<br />
<str<strong>on</strong>g>and</str<strong>on</strong>g> far more flexible <str<strong>on</strong>g>and</str<strong>on</strong>g> wide-ranging products for suppliers. The st<str<strong>on</strong>g>and</str<strong>on</strong>g>ard covers cards, back oYce<br />
communicati<strong>on</strong>s <str<strong>on</strong>g>and</str<strong>on</strong>g> a framework licence between operators to ensure that passengers can travel seamlessly<br />
between neighbouring schemes <str<strong>on</strong>g>and</str<strong>on</strong>g> competing operators.<br />
33. ITSO worked with the transport industry to underst<str<strong>on</strong>g>and</str<strong>on</strong>g> the existing <str<strong>on</strong>g>and</str<strong>on</strong>g> likely future needs for<br />
ticketing in public transport <str<strong>on</strong>g>and</str<strong>on</strong>g> bey<strong>on</strong>d. This formed the first phase of the ITSO development to gather<br />
objective data <strong>on</strong> the functi<strong>on</strong>al <str<strong>on</strong>g>and</str<strong>on</strong>g> business requirements of the industry. The resultant ITSO<br />
specificati<strong>on</strong>s include details of products ranging from simple single or return tickets, c<strong>on</strong>cessi<strong>on</strong>ary<br />
products, complex flexible seas<strong>on</strong> tickets <str<strong>on</strong>g>and</str<strong>on</strong>g> dem<str<strong>on</strong>g>and</str<strong>on</strong>g> management products. These sophisticated ticketing<br />
products oVer the opportunity to introduce pay-as-you-go style tickets with daily, weekly or l<strong>on</strong>ger capping,<br />
account based products akin to mobile ph<strong>on</strong>e c<strong>on</strong>tract services, loyalty schemes <str<strong>on</strong>g>and</str<strong>on</strong>g> links to parking or road<br />
pricing. The ITSO system also encourages the introducti<strong>on</strong> of new retailing portals of tickets, enabling<br />
greater use of web <str<strong>on</strong>g>and</str<strong>on</strong>g> potentially ph<strong>on</strong>e based sales.<br />
34. Today the ITSO organisati<strong>on</strong> supports live operati<strong>on</strong>al ticketing schemes by maintaining the<br />
specificati<strong>on</strong>s; managing the registrati<strong>on</strong> of schemes <str<strong>on</strong>g>and</str<strong>on</strong>g> ticketing products to ensure c<strong>on</strong>sistency across the<br />
country; managing a comprehensive security management service delivering a trusted system to the<br />
operators <str<strong>on</strong>g>and</str<strong>on</strong>g> authorities; <str<strong>on</strong>g>and</str<strong>on</strong>g> providing a certificati<strong>on</strong> service ensuring the competitive supply of<br />
smartcards, card readers <str<strong>on</strong>g>and</str<strong>on</strong>g> back oYce services.<br />
35. The ITSO Specificati<strong>on</strong>s also cater for European st<str<strong>on</strong>g>and</str<strong>on</strong>g>ards which specify user requirements.<br />
Examples here include enabling gate lines to remain open for l<strong>on</strong>ger if a passenger requires more time to pass<br />
through; changing the language, f<strong>on</strong>t or background colour <strong>on</strong> electr<strong>on</strong>ic ticket machines to suit pers<strong>on</strong>al<br />
requirements or special needs; <str<strong>on</strong>g>and</str<strong>on</strong>g> encouraging c<strong>on</strong>sistency of the passenger experience when c<strong>on</strong>fr<strong>on</strong>ted<br />
by the smartcard reader.