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framework for the implementation of a virtual design studio model in ...

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just an hour be<strong>for</strong>ehand with <strong>the</strong> <strong>for</strong>mal <strong>in</strong>volvement <strong>of</strong> <strong>the</strong> Head <strong>of</strong> <strong>the</strong><br />

Department. The <strong>studio</strong> coord<strong>in</strong>ators expected 50 participants and only<br />

34 arrived on <strong>the</strong> first day. There<strong>for</strong>e all <strong>virtual</strong> requirements were<br />

compromised but improvised at a later date dur<strong>in</strong>g <strong>the</strong> <strong>studio</strong>. Also, due<br />

to <strong>the</strong> nature <strong>of</strong> <strong>the</strong> coord<strong>in</strong>ators‟ role and lack <strong>of</strong> support from <strong>the</strong> staff<br />

at The University <strong>of</strong> Sharjah <strong>the</strong> MSN identification was abandoned by<br />

<strong>the</strong> students and <strong>the</strong>y chose to use <strong>the</strong> Facebook chat facility as <strong>the</strong>ir<br />

ma<strong>in</strong> method <strong>of</strong> communication.<br />

Written approvals were also required <strong>in</strong> case <strong>of</strong> us<strong>in</strong>g any facilities<br />

<strong>in</strong>side <strong>the</strong> campus.<br />

Collaboration <strong>in</strong> <strong>the</strong> above-mentioned culture was limited to<br />

collaborative work among <strong>the</strong> lecturers <strong>in</strong>side <strong>the</strong> departments (if<br />

exist<strong>in</strong>g) so it was even more difficult to pass this skill on to <strong>the</strong> students.<br />

The researcher was aim<strong>in</strong>g at some po<strong>in</strong>t to observe some collaboration<br />

between <strong>the</strong> different departments with<strong>in</strong> <strong>the</strong> university such as <strong>the</strong> civil<br />

eng<strong>in</strong>eer<strong>in</strong>g, and o<strong>the</strong>r non eng<strong>in</strong>eer<strong>in</strong>g departments but this was not<br />

achieved. The nature <strong>of</strong> <strong>the</strong> project also required <strong>the</strong> collaboration with<br />

outsiders, but this was a dream which was very difficult to fulfil as<br />

expressed by Dr Rado<strong>in</strong>e <strong>in</strong> an <strong>in</strong>terview:<br />

“There is no way to make <strong>the</strong>se people collaborate. They th<strong>in</strong>k more<br />

about competition ra<strong>the</strong>r than collaboration.”<br />

As <strong>for</strong> <strong>the</strong> creativity, <strong>the</strong> role culture practiced <strong>in</strong> <strong>the</strong> university worked as<br />

an important factor <strong>in</strong> limit<strong>in</strong>g <strong>the</strong> creative th<strong>in</strong>k<strong>in</strong>g. The nature <strong>of</strong> this<br />

culture has been described by Handy 320 as work<strong>in</strong>g on procedures and<br />

analysis on logical fashion which <strong>in</strong> turns limits <strong>the</strong> <strong>in</strong>spiration and <strong>the</strong><br />

impulse th<strong>in</strong>k<strong>in</strong>g. This was an obstacle to <strong>the</strong> <strong>in</strong>tegration <strong>of</strong> <strong>the</strong> project<br />

as <strong>the</strong> researcher had to do lots <strong>of</strong> pursu<strong>in</strong>g at <strong>the</strong> beg<strong>in</strong>n<strong>in</strong>g <strong>for</strong> <strong>the</strong><br />

adm<strong>in</strong>istration and with <strong>the</strong> full support and enthusiasm <strong>of</strong> <strong>the</strong> Head <strong>of</strong><br />

Department this <strong>in</strong>tegration went smoo<strong>the</strong>r.<br />

320 Handy, C. (2009). Gods <strong>of</strong> Management.: Souvenit Press Ltd.<br />

178

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