Publication 20 years of Delta Holdinga

Zašto ovaj govor predstavlja svojevrsnu viziju daljeg poslovanja?
“Cilj nam je da Delta ne bude kompanija koja se bavi samo
proizvodnjom, već pre svega organizacijom proizvodnje. U
tom smislu naš zadatak je da individualnim proizvođačima
u voćarstvu obezbedimo najkvalitetniji sadni materijal.
Neophodno je da imamo što više proizvođača koji će na bazi
našeg znanja i iskustva da unaprede svoju proizvodnju, povećaju
prinose i plasiraju sve što su proizveli. Mi sa naše strane
obezbeđujemo tehnologiju, repromaterijal i tržišta Evropske
unije i Rusije, koja zahtevaju isključivo visokokvalitetne
proizvode.
Stanovništvo se u svetu svake godine povećava a ukupne
obradive površine su ograničene, tako da će potrebe za hranom
biti sve veće. Srbija bi u tom smislu mogla da zauzme značajno
mesto u proizvodnji hrane, ali neophodno je da država proglasi
poljoprivredu za stratešku granu, odnosno da poljoprivreda
bude naša nafta,” rekao je ovom prilikom prvi čovek Kompanije.
Nastavljajući i ovom prilikom praksu da javno promoviše ne
samo sopstvenu poslovnu politiku, već i pravce poželjnog
razvoja nacionalne ekonomije, menadžment Delte je tako
ukazao i na moguće pravce nove nacionalne politike u
agraru. Prihvatanjem, ali i praktičnim sprovođenjem stava
da je poljoprivreda ključna privredna grana za Srbiju, država
bi dobila smanjenje trgovinskog deficita, što je jedan od
gorućih makroekonomskih problema; zatim smanjenje broja
nezaposlenih; zaustavljanje propadanja srpskog sela, kao jednog
od najvećih nacionalnih demografskih problema; stvaranje
sirovina za prehrambenu industriju, čime bi ona dobila
dodatnu komparativnu prednost nad snažnom međunarodnom
konkurencijom u proizvodnji hrane. U kupovinu preduzeća kroz
privatizaciju i investiranje u agrar, maloprodaju i nekretnine,
uložen je kapital dobijen od prodaje Kombinata celoloze u
Rusiji, Delta Banke i Delta Osiguranja, ali i značajna dodatna
sredstva obezbeđena od poslovnih banaka. Sve je to uloženo da
bi Delta Holding dostigao današnju veličinu i zapošljavao 24.500
radnika.
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20 GODINA YEARS
DRUGI SKOK 2000/2010. SECOND LEAP 2000/2010
Why is that speech a vision of the future of the activities of the
company?
“Our goal is to make Delta a company that is not only engaged
in production but at the first place in production management
and engineering. In this sense, our task is to provide individual
fruit growers the best quality fruit-growing seedlings. It
is necessary to have as many fruit growers as possible that
are going to improve their production on the basis of our
knowledge and experience, to increase yields and sell what
they have produced. We shall on our side provide technology,
intermediates, raw materials and markets in the EU and Russia,
markets that accept only high-quality products.
The world population increases from year to year, arable areas
are limited and the world is facing ever-growing demand
for food. Therefore Serbia could occupy an important and
dominant position in food production, but in the first place the
state must declare agriculture a strategic industry i.e. to declare
our agriculture like an oil well,” he said.
Continuing the practice of publicly promoting not only the
company’s business policy but also the desired developmental
directions of the national economy, Delta management pointed
in the direction of a possible new national policy in
The agriculture industry. By accepting through practical
implementation the view that agriculture is a key economic
sector for Serbia, the state would reduce itstrade deficit
which is one of its most pressing macroeconomic problems.
It would reduce unemployment, stop the deterioration of the
Serbian village as one of the greatest national demographic
problems, and provide production of primary products for the
food industry in what would provide additional comparative
advantages to strong and tough international competition in
food production. The company has invested the capital from the
sales of the Cellulose Integrated Plant in Russia, Delta Banka
and Delta Osiguranje into purchase of enterprises through the
privatization process , into agribusiness, the retail and real estate
businesses as well as significant additional means provided
by commercial banks. All the above has been invested with
one purpose in mind, to help Delta Holding reach its current
employment level of 24,500 employees.