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Publication 20 years of Delta Holdinga

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Potvrda da hrabrost i vizija daju rezultat stigla je u još jednom<br />

biznisu - sa celulozom. <strong>Delta</strong> Holding je sredinom devedesetih<br />

godina postao većinski vlasnik Bajkalskog celuloznog kombinata<br />

i veliki prodavac te robe, iako je jasno da se kompanija nije ranije<br />

bavila ovim poslom.<br />

Kad je prvi brod s celulozom krenuo ka kupcima u Italiji, dok je<br />

roba još plovila, cena celuloze na svetskim berzama povećana je<br />

tri puta. Kasnije su sve količine ove robe prodavane samo Kini<br />

koja je na svetskom tržištu kupovala sve raspoložive količine<br />

tog proizvoda. Tako je počeo jedan od najpr<strong>of</strong>itabilnijih poslova<br />

<strong>Delta</strong> <strong>Holdinga</strong> u prvoj deceniji postojanja Kompanije.<br />

// 65<br />

<strong>20</strong> GODINA YEARS<br />

PRVI SKOK 1991/<strong>20</strong>00. THE FIRST LEAP 1991/<strong>20</strong>00<br />

a bigger company in Russia than in its own country, Serbia,<br />

for several <strong>years</strong> <strong>of</strong> the first decade <strong>of</strong> its existence. The<br />

confirmation that courage and vision could bring results came<br />

back in the form <strong>of</strong> another business - that <strong>of</strong> cellulose. In the<br />

mid 1990s <strong>Delta</strong> Holding became the majority owner <strong>of</strong> Baikal<br />

Cellulose Integrated Plant and a big seller <strong>of</strong> its products,<br />

although the Company had never dealt with such products<br />

before.<br />

When the first ship left the harbor with a cellulose cargo for<br />

the customer in Italy, the price <strong>of</strong> cellulose (goods afloat) in the<br />

world markets tripled. Thereafter all quantities <strong>of</strong> cellulose were<br />

sold only to China that used to buy as much <strong>of</strong> that product as<br />

was supplied. And thus began the most pr<strong>of</strong>itable business <strong>of</strong><br />

the first decade <strong>of</strong> <strong>Delta</strong> Holding’s existence.

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