Publication 20 years of Delta Holdinga

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Dve decenije uspeha Navedene tri informacije, citirane iz nezavisnih izvora, saopštene u jesen 2010. godine sumirale su u najkraćem obliku dve decenije poslovanja kompanije Delta Holding. Toliko vremena trebalo je jednoj od prvih privatnih kompanija u nekadašnjoj SFRJ da (zajedno sa državom u kojoj je nastala i poslovala) prođe period sankcija, međunarodne izolacije, demokratskih reformi i tranzicije i da izraste u srpskog i regionalnog biznis lidera. Da bi se to postiglo morali su da postoje mnogi preduslovi. Pre svih preduzetnička ideja, vizija, hrabrost i dobri temelji sa ugrađenim sistemom vrednosti koji počiva na izboru kadrova, saradnji sa najuglednijim partnerima iz sveta, prenošenjem najboljih svetskih iskustva u Srbiju i uvažavanjem tržišta kao jedinog pravog merila uspeha. Posle dve decenije poslovanja, a na osnovu podataka nezavisnih ocenjivača Delta Holding se kvalitativno izdvaja iz sredine u kojoj posluje. Osnova ovog uspeha su: potpuna orijentisanost ka privatnom preduzetništvu, efikasno i brzo prilagođavanje novim procesima, spremnost da se osluškuje stanje na tržištu i odmah prilagođava poslovanje, da se efikasno i brzo donose poslovne odluke. Principi poslovanja usvajani su od vodećih zapadnih kompanija, a sa najboljima od njih uspostavljana je dugoročna saradnja. Ti principi bili su presudni za poslovanje Kompanije devedesetih godina prošlog veka, od njenog osnivanja 1991. godine, do 2000. godine, kada su započete demokratske reforme. Vreme sankcija i međunarodne izolacije države u kojoj je Delta Holding poslovao u prvoj deceniji svog rada, nisu predstavljali dovoljno dobar, ali jesu bili izazovan ambijent za razmah preduzetništva. Ono što je krasilo kompaniju Delta Holding od njenog nastanka, to su principi rada slični onima na kojima počivaju veliki nemački koncerni. Na samom početku postojala je svest da Delta ne može da se razvija bez tehnološkog napretka i primene savremene inostrane tehnologije. // 10 20 GODINA YEARS DVE DECENIJE USPEHA TWO DECADES OF SUCCESS Two decades of success Two decades of Delta Holding’s business can be summed up by three pieces of publicly-sourced information. Along with the state in which it was founded, and as one of the first private companies of the former Yugoslavia, it took a long time to get through the period of sanctions, international isolation and democratic reform and transition, and to become a business leader not just in Serbia but regionally. The market is the only real measure of success, and this success derived in the first place from entrepreneurial creativity, vision, courage and strong foundations, coupled with choosing the most suitable personnel, cooperation with leading international partners and importing the best working practices available into Serbia. According to data issued by an independent rating agency, after two decades in business Delta Holding has created its leading position based on quality in the environment in which it operates. This success is the result of complete orientation towards private entrepreneurship, efficient and effective adaptation to new processes, closely monitoring the market situation, effectively adapting to the market, accompanied by efficient and effective decision making. The Company has adopted business principles from leading western companies and established long-term business cooperation with the best of them. These principles were crucial for the company’s business during the last decade of the 1990s, ie.from its founding in 1991 to 2000, the year in which democratic transition commenced. The period of sanctions and subsequent isolation of the country in which Delta Holding had been doing business during the first decade of its existence was not ideal but it did prove to be a challenging environment in the arena of developing entrepreneurships. Since its inception Delta Holding has based itself on similar operating principles to a variety of leading German businesses. At this point it discovered that without technological advances and using up-to-the-minute technology no development would be possible.
11 “Da bi se postigao uspeh koji je za dve decenije postigao Delta Holding, bili su potrebni preduzetnička ideja, vizija, hrabrost i jasan sistem vrednosti.” 20 GODINA YEARS DVE DECENIJE USPEHA TWO DECADES OF SUCCESS “To achive such success as Delta Holding has achieved for two decades of its existence, there must have been entrepreneurial creativity, vision, courage and a clearly defined system of values.”
Page 5 and 6: Znati trajati Knowing how to last
Page 7 and 8: Dve decenije uspeha Two decades of
Page 9: Delta Holding poklanja Beogradu Cen
Page 13 and 14: Chronology 1991/1993 • 1994/1999
Page 15 and 16: Kompanija Delta osnovana je 4. febr
Page 17 and 18: 17 “Devedesete godine nisu pogodo
Page 19 and 20: 2000/2007 In the autumn of 2000 wit
Page 21 and 22: Korporativna kultura Svoju poslovnu
Page 23 and 24: On a mission to modernize Quality s
Page 25 and 26: “Kompanija je uvodila svetske sta
Page 27 and 28: 27 20 GODINA YEARS U MISIJI MODERNI
Page 31 and 32: Global G.A.P. ISO 9001:2008 ISO 220
Page 34: Maloprodaja kakvu niste znali U obl
Page 39: 39 “Delta City najbolji šoping-m
Page 42 and 43: Delta kao primer Delta as a model J
Page 44 and 45: Delta Sport - pouzdan partner Delta
Page 46 and 47: Sigurno osiguranje Secure insurance
Page 48 and 49: Novi kadrovski standardi New person
Page 50 and 51: Novi milenijum New millennium Delta
Page 52 and 53: 52 20 GODINA YEARS
Page 54 and 55: 54 20 GODINA YEARS PRVI SKOK 1991/2
Page 56 and 57: Izvozom do deviza Devedesetih godin
Page 58 and 59: Ništa bez dobrih kadrova Izbor kad
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Sa Fiatom do kvaliteta Upravo zato
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Prvi ušli u bankarstvo Tražeći s
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Na “istočnom frontu” On the
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Svetska praksa prilagođena lokalni
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68 20 GODINA YEARS
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70 20 GODINA YEARS DRUGI SKOK 2001/
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Nova uloga trgovine The new role of
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Synovate je anketirala 3.200 studen
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Veliki zaokret, izlazak iz bankarst
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Sistemsko širenje kroz privatizaci
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Na principu lokalnih prednosti uspe
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Izlazak na internacionalno tržišt
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“Kriza je iskorišćena za unapre
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Third leap 2011
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Krajem druge decenije rada i na po
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Communication is everything... Mark
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Devedesete godine prošlog veka u S
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Snaga PR-a Power of PR Isti preduze
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CSR kao temeljni princip Kao novi p
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Objedinjene korporativne komunikaci
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108 20 GODINA YEARS
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110 Organizaciona shema Organisatio
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Publikaciju priredio Sektor za korp
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