Publication 20 years of Delta Holdinga

Publication 20 years of Delta Holdinga Publication 20 years of Delta Holdinga

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CSR kao temeljni princip Kao novi princip poslovanja pojavljuje se i društvena odgovornost (CSR) koji Delta, ponovo pionirski na srpkom tržištu, svrstava u temeljne principe svog poslovanja. Delta Holding postaje član prestižnog udruženja CSR Europe kao prva kompanija iz regiona jugoistočne Evrope, a na domaćem terenu ne samo da praktično sprovodi CSR, već i intenzivno radi na promovisanju nove poslovne filozofije u širem okruženju. Da ova aktivnost daje rezultat pokazuje i istraživanje međunarodne agencije Synovate iz 2010. godine, po kome je upravo Delta navedena kao prva asocijacija anketiranih građana Srbije kada se pomene društveno odgovorno poslovanje kompanija. Delta Holding je svoj društveno korisni rad organizovao kao institucionalnu, kontinuiranu i održivu aktivnost. U okviru kompanije radi i Delta Fondacija koja je usmerena na unapređenje humanitarnog rada investiranjem u trajne obrazovne, kulturne, zdravstvene i socijalne vrednosti. Briga o deci bez roditeljskog staranja sistemski je postavljena kroz program Fond za budućnost, koji stipendira decu iz domova, daje im dodatnu edukaciju i nudi mogućnost zapošljavanja u Kompaniji. Program Fonda za budućnost, po oceni Ministarstva za rad i socijalnu politiku, u potpunosti je u skladu sa Strategijom razvoja socijalne zaštite u Republici Srbiji. // 104 20 GODINA YEARS KOMUNIKACIJA JE SVE COMMUNICATION IS EVERYTHING CSR as a fundamental principle When the new business principle of Corporate Social Responsibility (CSR) was introduced Delta was, again, the first that added it to its fundamental principles of business and, once again, it pioneered this in the Serbian market. Delta Holding became a member of the prestigious Europe CRS Association, the first company from SEE to be so. In the local market the company not only effectively implemented the principle but it also worked hard to promote a new business philosophy to the wider environment. That the activity produced results was displayed by the results of the survey carried out by the Synovate agency in 2010. Delta was ranked the number one association by those surveyed when they were asked for their opinions about corporate social responsibility of companies in Serbia. Delta has organized its charitable and humanitarian work (social community work) as institutional, continuous and sustainable activities. The Company established the Delta Humanitarian Fund which is directed towards enhancing humanitarian work by investing in permanent education, culture, health and social values. Care for children without parental care has been systematically solved through the organization of the Fund for the Future that awards scholarships to children from the homes, provides additional training and education to them and offers the possibility of employment in the company. According to the assessment of the Ministry of Labor and Social Policy, the program of the Fund for the Future is in full compliance with the Social Welfare Development Strategy of the Republic of Serbia.

105 20 GODINA YEARS KOMUNIKACIJA JE SVE COMMUNICATION IS EVERYTHING

CSR kao<br />

temeljni princip<br />

Kao novi princip poslovanja pojavljuje se i društvena<br />

odgovornost (CSR) koji <strong>Delta</strong>, ponovo pionirski na srpkom<br />

tržištu, svrstava u temeljne principe svog poslovanja. <strong>Delta</strong><br />

Holding postaje član prestižnog udruženja CSR Europe kao prva<br />

kompanija iz regiona jugoistočne Evrope, a na domaćem terenu<br />

ne samo da praktično sprovodi CSR, već i intenzivno radi na<br />

promovisanju nove poslovne filoz<strong>of</strong>ije u širem okruženju. Da<br />

ova aktivnost daje rezultat pokazuje i istraživanje međunarodne<br />

agencije Synovate iz <strong>20</strong>10. godine, po kome je upravo <strong>Delta</strong><br />

navedena kao prva asocijacija anketiranih građana Srbije kada se<br />

pomene društveno odgovorno poslovanje kompanija.<br />

<strong>Delta</strong> Holding je svoj društveno korisni rad organizovao<br />

kao institucionalnu, kontinuiranu i održivu aktivnost. U<br />

okviru kompanije radi i <strong>Delta</strong> Fondacija koja je usmerena<br />

na unapređenje humanitarnog rada investiranjem u trajne<br />

obrazovne, kulturne, zdravstvene i socijalne vrednosti.<br />

Briga o deci bez roditeljskog staranja sistemski je postavljena<br />

kroz program Fond za budućnost, koji stipendira decu<br />

iz domova, daje im dodatnu edukaciju i nudi mogućnost<br />

zapošljavanja u Kompaniji. Program Fonda za budućnost, po<br />

oceni Ministarstva za rad i socijalnu politiku, u potpunosti je u<br />

skladu sa Strategijom razvoja socijalne zaštite u Republici Srbiji.<br />

// 104<br />

<strong>20</strong> GODINA YEARS<br />

KOMUNIKACIJA JE SVE COMMUNICATION IS EVERYTHING<br />

CSR as a<br />

fundamental principle<br />

When the new business principle <strong>of</strong> Corporate Social<br />

Responsibility (CSR) was introduced <strong>Delta</strong> was, again, the first<br />

that added it to its fundamental principles <strong>of</strong> business and, once<br />

again, it pioneered this in the Serbian market. <strong>Delta</strong> Holding<br />

became a member <strong>of</strong> the prestigious Europe CRS Association,<br />

the first company from SEE to be so. In the local market the<br />

company not only effectively implemented the principle but<br />

it also worked hard to promote a new business philosophy to<br />

the wider environment. That the activity produced results was<br />

displayed by the results <strong>of</strong> the survey carried out by the Synovate<br />

agency in <strong>20</strong>10. <strong>Delta</strong> was ranked the number one association<br />

by those surveyed when they were asked for their opinions<br />

about corporate social responsibility <strong>of</strong> companies in Serbia.<br />

<strong>Delta</strong> has organized its charitable and humanitarian work (social<br />

community work) as institutional, continuous and sustainable<br />

activities.<br />

The Company established the <strong>Delta</strong> Humanitarian Fund which<br />

is directed towards enhancing humanitarian work by investing<br />

in permanent education, culture, health and social values. Care<br />

for children without parental care has been systematically solved<br />

through the organization <strong>of</strong> the Fund for the Future that awards<br />

scholarships to children from the homes, provides additional<br />

training and education to them and <strong>of</strong>fers the possibility <strong>of</strong><br />

employment in the company. According to the assessment <strong>of</strong><br />

the Ministry <strong>of</strong> Labor and Social Policy, the program <strong>of</strong> the<br />

Fund for the Future is in full compliance with the Social Welfare<br />

Development Strategy <strong>of</strong> the Republic <strong>of</strong> Serbia.

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