CATALOG 2011-2012 - The Art Institutes

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FASHION & RETAIL MANAGEMENT BACHELOR OF SCIENCE: 12 QUARTERS ABOUT THE PROGRAM The Bachelor degree program in Fashion & Retail Management is a twelve-quarter program that will offer experience across disciplines in business, fashion, and design, covering both soft and hard lines. This cross-functional focus will allow students to expand beyond traditional fashion design positions and choose among options in manufacturing, design and retailing. The content of the curriculum includes fashion industry trends and manufacturing, general business, management, operations and compliance, retailing, marketing, advertising, and design. Students will learn how to effectively bridge the gap between designers and the retail market. They will be required to both identify and anticipate fashion trends, as well as to develop the decision-making skills needed to insure that the preferred consumer goods are in stock at the appropriate time. PROGRAM MISSION The mission of the Bachelor’s degree in Fashion & Retail Management program is to prepare students to begin careers in store and mall management, event promotion, sales, product and sales development, and small business ownership. PROGRAM STUDENT LEARNING OUTCOMES 1. Graduates will demonstrate proficiency with common business computer programs including inventory management, presentation, spreadsheet, and Web software 2. Graduates will accurately use industry terminology to analyze and meet client needs. This process will include trend forecasting, textile evaluation, buying plans, and usage for specific markets 3. Graduates will demonstrate the ability to plan and analyze key marketing and management processes including event planning, product development, target market identification, market research strategies, branding, electronic marketing, and supply chain distribution 4. Graduates will demonstrate the knowledge of Visual Merchandising as a communication tool to market the merchandise to the consumer 5. Graduates will demonstrate professional presentation skills to include appropriate interpersonal communication skills; articulation of knowledge of fashion marketing and management; and mastery of industry standards, professional practices and ethics 6. Graduates will demonstrate an understanding of the complexities of the global marketplace in terms of trade restrictions and international business THE ART INSTITUTES INTERNATIONAL MINNESOTA
COURSE CODES The Art Institutes International Minnesota uses prefixes to represent subject areas as follows: AD Advertising HM Hospitality Management AP Audio Production ID Interior Design CU Culinary Arts PA Professional Application CA Media Arts & Animation PH Photography DM Design Management SM Studio Management DF Digital Film & Video Production TS Transitional Studies FRM Fashion & Retail Management VE Visual Effects & Motion Graphics GD Graphic Design IM Web Design & Interactive Media GE General Education The first numeral that appears in the course number refers to the academic year the course should be completed. The second numeral refers to the number of credits earned for that course. The last two numerals differentiate the courses. Course designations 1xxx through 2xxx are lower division courses. They are intended to be taken prior to upper division courses that are designated with numbers 3xxx through 4xxx. Generally, the prefixes AD and FRM identify the core courses required in this program. Based on placement testing scores, Transitional Studies Courses may be required as a component of this program. All courses are listed in alpha-numeric order. College Success PA095 is required for students who have completed less than 15 college level credits. FASHION & RETAIL MANAGEMENT AD2420 Organizational Behavior 4 40 AD2430 Fundamentals of Marketing & Advertising 4 40 AD2460 Branding 4 40 AD4410 Public Relations and Promotion 4 40 AD4420 Sales 4 40 AD4460 Global Business Perspectives 4 40 DM2410 Fundamentals of Business** 4 60 DM2430 Principles of Managerial Accounting 4 40 DM2470 Principles of Market Research 4 40 DM2490 Project Management 4 40 DM3460 Business Communications 4 40 DM4450 Business Plan 4 60 FRM1400 Fashion History I 4 40 FRM1401 Fashion History II 4 40 FRM1410 Fundamentals of Management Technology 4 40 FRM1433 Textiles and Fiber 4 40 GENERAL EDUCATION CURRICULUM GE1410 English I § 4 40 GE1413 Psychology 4 40 GE1424 Public Speaking 4 40 GE1433 Art History 4 40 GE1466 Principles of Economics 4 40 GE2412 College Mathematics §§ 4 40 ** Denotes a course that requires a “C” or higher to pass. § Prereq. C or higher in TS094 OR Accuplacer English Placement score of 87 or higher §§ Prereq. C or higher in TS095 OR Accuplacer Mathematics Placement score of 57 or higher CREDITS // HOURS CREDITS // HOURS FRM1442 Introduction to Retailing** 4 40 FRM2400 Consumer Behavior 4 40 FRM2415 Apparel Evaluation & Construction 4 40 FRM2475 Retail Mathematics** 4 40 FRM2490 Visual Merchandising 4 40 FRM3425 Introduction to Manufacturing 4 40 FRM3455 Merchandise Management** 4 40 FRM4410 Web Marketing for Fashion Retail Management 4 40 FRM4420 Retail Operations and Planning 4 40 FRM4425 Trends and Concepts in Apparel 4 40 FRM4461 Product Development 4 40 FRM4495 Special Topics in Fashion & Retail Management 4 40 IM1480 Fundamentals of Interactive Design 4 60 PA4486 Internship 4 120 PA4487 Portfolio 4 60 GE2411 English II 4 40 GE2423 Environmental Science 4 40 GE2442 Critical Thinking 4 40 GE3424 Interpersonal Communication 4 40 GE3433 Contemporary Art 4 40 GE3490 Cultural Anthropology 4 40 GE4442 Ethics 4 40 GE4455 Literature 4 40 TOTAL: 180 credits : 1,960 hours 25
Page 1 and 2: (SAMPLE) CA1409 History and Trends
Page 3 and 4: Mission, Vision and Values Statemen
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Mark Williams (Full-time) B.S., The
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The Art Institutes International Mi
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Jim Novak Assistant Director of Adm
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ADMISSIONS REQUIREMENTS FOR NONIMMI
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Services. The committee is responsi
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All entries must be addressed to: N
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understanding the policy for each c
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emain confidential. A memorandum or
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Minnesota graduates and courses tak
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Please note that course schedules a
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accomplishments of the graduating s
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a) Assault, battery, or any other f
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The interim suspension is not to be
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ace, ethnicity, nationality, GPA, g
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• Deliriants (Aerosols, Lighter F
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about an individual’s body, sexua
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The Art Institutes International Mi
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ABOUT THE COLLEGE 2 Introduction 2
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CATALOG 2011-2012 - The Art Institutes

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