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Beijing • Guangzhou • Shanghai<br />

June - July<br />

3 | 2008<br />

<strong>Minister</strong> <strong>Schavan</strong><br />

Cover Story: Sino-German Education & Research<br />

German Chamber Supports Earthquake Relief | Members Elect New Board | Events Promote German Green Building Know-How<br />

IN THIS ISSUE:


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a competitive edge that will ensure lasting profit growth.<br />

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Contact person: Oliver Lorenz, B2B@montfortshanghai.com<br />

Tel. +86 (0) 21 / 52 13 66 00 - 800


GCC Board<br />

Beijing<br />

* All-China Board member<br />

June - July 2008 | 2<br />

Siemens Ltd. China<br />

President and CEO<br />

Dr. Richard Hausmann *<br />

Chairman<br />

KPMG Huazhen Certified Public<br />

Accountants<br />

Partner Audit<br />

Mr. Andreas Feege<br />

Treasurer<br />

Lufthansa German Airlines<br />

Chief Representative for China<br />

Mr. Gregor Wende<br />

German National<br />

Representative to the EUCCC<br />

German Chamber Beijing<br />

Executive Director<br />

Ms. Jutta Ludwig *<br />

Delegate & Chief Representative<br />

Delegation of German Industry<br />

& Commerce Beijing<br />

Deutsche Bank (China) Co. Ltd.<br />

Beijing Branch<br />

Director, Head of Corporate Banking<br />

Coverage, China<br />

Mr. Eddy Henning<br />

Gruner+Jahr (Beijing)<br />

Advertising Co. Ltd.<br />

General Manager & President<br />

Mr. Wolfgang Kohl<br />

Volkswagen (China)<br />

Investment Co. Ltd.<br />

Executive Vice President,<br />

Finance Department<br />

Dr. Joerg Mull<br />

Bayer (China) Ltd.<br />

Vice President, Corporate Social<br />

Responsibility Greater China<br />

Mr. William Valentino<br />

Daimler Northeast Asia Ltd.<br />

Chairman & CEO<br />

Mr. Ulrich Walker<br />

Shanghai Guangzhou<br />

Lufthansa German Airlines<br />

Managing Director Greater China<br />

Mr. Arved von zur Mühlen *<br />

Chairman<br />

Bosch (China) Investment Ltd.<br />

Executive Vice President<br />

Mr. Elmar E. Weitzel<br />

Vice Chairman<br />

Vossloh Fastening Systems<br />

(China) Co. Ltd.<br />

CEO<br />

Mr. Thomas Dorn<br />

Treasurer<br />

German Chamber Shanghai<br />

Executive Director<br />

Mr. Manfred Rothgaenger *<br />

Delegate & Chief Representative<br />

Delegation of German Industry<br />

& Commerce Shanghai<br />

Beiten Burkhardt Shanghai<br />

Representative Office<br />

Chief Representative<br />

Mr. Rainer Burkhardt<br />

Siemens Shanghai Medical<br />

Equipment Ltd.<br />

President and CEO<br />

Dr. Rolf Hubke<br />

POLYMAX (Shanghai) Trading<br />

Co. Ltd.<br />

Chairman of the Board<br />

Mr. Ulrich Mäder<br />

Allianz China Life Insurance<br />

Co. Ltd.<br />

CEO<br />

Mr. Christian Molt<br />

Management Engineers<br />

China Ltd.<br />

Managing Director<br />

Ms. Brigitte Wolf<br />

The German Chamber of Commerce in China<br />

German Chamber Guangzhou<br />

Executive Director<br />

Ms. Alexandra Voss *<br />

Delegate & Chief Representative<br />

Delegation of German Industry &<br />

Commerce Guangzhou<br />

Lufthansa German Airlines<br />

Guangzhou<br />

General Manager, Southern China<br />

Mr. Nico Beilharz<br />

TCA Ltd. The Cable Assembler<br />

Dongguan<br />

CEO / President<br />

Mr. Frank Jaeger<br />

VA TECH ELIN Transformer<br />

Guangzhou Co. Ltd. (Siemens)<br />

Group<br />

General Manager<br />

Mr. Dirk Soete<br />

Trolli Confectionnery Co. Ltd.<br />

Guangzhou<br />

General Manager<br />

Mr. Michael Stein<br />

C. Melchers GmbH & Co. KG<br />

Guangzhou & Chongqing<br />

Representative Offices<br />

Inspirion GmbH Guangzhou<br />

Representative Office<br />

Chief Representative<br />

Renate Tietjen


The German Chamber of Commerce in China<br />

www.china.ahk.de 3 | June - July 2008


Preface<br />

The GC Ticker is the internal bi-monthly newsletter<br />

of the German Chamber of Commerce in China.<br />

Publisher<br />

German Chamber of Commerce in China<br />

Managing Editor<br />

Ms. Kristen Robinson (Shanghai)<br />

Editorial Team<br />

Mr. Walter Jansen (Beijing)<br />

Mr. Kilian Becker (Guangzhou)<br />

Design<br />

Image Check Shanghai<br />

GC Ticker is free of charge. For subscription or<br />

extra copies please email your nearest Chamber<br />

office<br />

Other issues of the magazine can be found on<br />

our website: www.china.ahk.de/en/chamber/<br />

shanghai/<br />

For editorial or sponsorship inquiries please<br />

contact:<br />

German Chamber of Commerce in China<br />

Beijing Office<br />

German Chamber of Commerce<br />

in China • Beijing<br />

0811 Landmark Tower 2, 8 Dongsanhuan (N) Rd.<br />

Chaoyang, Beijing 100004<br />

Tel: +86-10-6590 0926 ext. 308<br />

Fax: +86-10-6590 6313<br />

Email: jansen.walter@bj.china.ahk.de<br />

Guangzhou Office<br />

German Chamber of Commerce<br />

in China • Guangzhou<br />

2915 Metro Plaza, Tianhe (N) Rd.<br />

Guangzhou 510075<br />

Tel: +86-20-8755 2353<br />

DL: +86-20-8755 8203<br />

Fax: +86-20-8755 1889<br />

Email: becker.kilian@gz.china.ahk.de<br />

Shanghai Office<br />

German Chamber of Commerce<br />

in China • Shanghai<br />

29F, POS Plaza, 1600 Century Ave.<br />

Pudong, Shanghai 200122<br />

Tel: +86-21-5081 2266, ext. 1637<br />

Fax: +86-21-5081 2009<br />

Email: robinson.kristen@sh.china.ahk.de<br />

© 2007-2008. German Chamber of Commerce in China.<br />

No part of this publication may be reproduced without<br />

the publisher’s prior permission. While every effort had<br />

been made to ensure accuracy, the publisher is not responsible<br />

for any errors. Views expressed are not necessarily<br />

those of GIC/GCC.<br />

June - July 2008 | 4<br />

Dear Reader,<br />

As the industrialized world slides toward possible<br />

recession, could booming developing<br />

nations come to its aid? Can China or India save<br />

America or Europe?<br />

Although economies such as China and India<br />

are growing quickly, they are still much too<br />

small to pull giants such as the United States<br />

or Europe out of a possible economic downturn.<br />

For the first time, however, developing countries<br />

– now accounting for more than half of<br />

global economic growth – could probably ride<br />

out the storm afflicting richer nations. Many<br />

experts claim that while “China is not going<br />

to save the world,” it is part of a very different<br />

picture. The US, Europe, and Japan will go<br />

in one direction, and countries like China and<br />

India will carry on in another.<br />

While emerging market growth cannot turn a<br />

round the recession, it may at least cushion the<br />

blow. Emerging markets will continue to import<br />

the industrial machinery that Europe, US, Japan<br />

and other developed nations manufacture, and<br />

will still have an appetite for raw materials such<br />

as oil and minerals from the Middle East, Africa<br />

and Latin America.<br />

America will still determine much of what<br />

happens in the world economy this year. Other<br />

countries are already ratcheting down their<br />

growth forecasts because of headwinds facing<br />

the world’s largest consumer nation. At the<br />

same time, many financial analysts fear that<br />

the effects of the sub prime mortgage crisis<br />

have yet to fully unravel, and that banks worldwide<br />

could see their balance sheets weakened.<br />

Despite such forecasts in the West, from China<br />

to Brazil people are busy building bridges,<br />

information networks, even whole cities. Developing<br />

economies are selling goods and services<br />

to one another, not just to the West. They are<br />

buying more products than ever from developed<br />

nations – a boon for now-struggling developed<br />

economies.<br />

The German Chamber of Commerce in China<br />

Domestic Market Drives<br />

Chinese Economy<br />

Arved von zur Mühlen<br />

Chairman | GCC • Shanghai<br />

In China, for example, the real engines of<br />

growth are not factories exporting clothes<br />

and computers, though that visible sector has<br />

fueled a USD 260bn annual trade surplus. The<br />

lion’s share of Chinese GDP growth is domestic,<br />

and not a function of the international<br />

economy. Past global downturns have not<br />

slowed China. Even if Chinese exporters took a<br />

hit, previous trade slumps have had practically<br />

no ripple effect on the Chinese economy. This<br />

time, there is no question that China will lose<br />

a little GDP growth in the export sector, but<br />

it will gain some of that back in investment.<br />

China’s race to build more roads, railways,<br />

homes, and factories contributed most to its<br />

11.4% GDP growth last year, and that trend is<br />

set to continue.<br />

Even if falling exports of Chinese consumer<br />

goods to America and Europe cut 2 percentage<br />

points off last year’s growth rate – a common<br />

prediction – the fact that China is not tanking<br />

will be a comfort to economic planners elsewhere.<br />

It will also mean that China will continue<br />

to import raw materials and high-tech<br />

machinery. In the commodities field, China will<br />

be very important and, at the margins, it can<br />

certainly help the US and Europe.<br />

Recent news about rising consumer price levels<br />

has not yet influenced the positive outlook of<br />

the German business community in China. Most<br />

companies have achieved or even exceeded<br />

their business goals in 2007, and want to<br />

further expand in China. Let’s hope for further<br />

economic development, successful Olympic<br />

Games and an ever stronger Sino-German partnership<br />

to make it happen.<br />

Enjoy reading the GC Ticker!


The German Chamber of Commerce in China<br />

10<br />

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16<br />

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24<br />

32<br />

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42<br />

44<br />

52<br />

54<br />

46<br />

Business Focus<br />

Education Key to Development<br />

<strong>Minister</strong> <strong>Schavan</strong> promotes Sino-German<br />

cooperation in the fields of research,<br />

innovation, education and investment to<br />

foster economic growth<br />

Clean and Clear:<br />

Water treatment projects create opportunities<br />

for small technology suppliers in China<br />

Chongqing: Germany and China<br />

– moving ahead together<br />

German Organizations Raise RMB 2 Million<br />

for Earthquake, Present Urban Development<br />

Solutions<br />

Giving Feedback & Managing<br />

Performance Across Cultures<br />

How to get the most out of your employees in<br />

a multicultural environment<br />

Regional Spotlight:<br />

Tianjin TEDA<br />

Changshu<br />

Chongqing<br />

Chamber News<br />

All China<br />

China First Hand success in Munich<br />

Beijing<br />

Guangzhou<br />

Shanghai<br />

Chambers elect new board members for<br />

2008-2010, enjoy happy hour social events<br />

Around Town<br />

All China<br />

Beijing<br />

Guangzhou<br />

Venetian Carnival brings together South China<br />

chambers of commerce for a colorful evening<br />

Shanghai<br />

Benefit Program<br />

Yellow Pages<br />

Centerfold Special<br />

Latest update on all your favorite<br />

venues offering GCC members discounts<br />

throughout China.<br />

14<br />

32<br />

54<br />

10<br />

22<br />

39<br />

86<br />

Contents<br />

Members Mix<br />

Meet the Member<br />

Member News<br />

Updates from our member companies: relocations,<br />

new management, community events<br />

and anniversaries<br />

New Members:<br />

Beijing<br />

Guangzhou<br />

Shanghai<br />

Community<br />

Olympics in Brief<br />

China sends first-ever equestrian to<br />

Olympics, puts finishing touches on facilities<br />

Expo in Brief<br />

Germany announces plan for Expo 2010<br />

German Pavilion<br />

www.china.ahk.de 5 | June - July 2008<br />

Sports<br />

Training Courses<br />

Education<br />

Environment<br />

Energy Efficiency – Made in Germany –<br />

Chinese government gives the green light to<br />

environmentally-friendly building initiatives<br />

Travel<br />

WWF promotes ecotourism project in southeastern<br />

Tibet’s unique biosphere<br />

Giving Back<br />

Inspired by adopted daughter, JiaJia<br />

association reaches out to the children of<br />

Anhui province<br />

Books<br />

City Tour<br />

Wander through the forgotten Old Summer<br />

Palace, rediscover this history of China’s<br />

relationship to the West<br />

Art & Culture<br />

“Frankfurt am Perlfluss” event brings<br />

German musicians to Guangzhou, German artists<br />

inspire Chinese audiences<br />

Community Events<br />

Competitions<br />

Benefit Program Update<br />

Two new Shanghai hotels offer Chamber<br />

members discounts in prime downtown locations<br />

Chamber Events Calendar<br />

50<br />

54<br />

64<br />

76<br />

78<br />

79<br />

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83<br />

84<br />

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Chamber Teams<br />

Your company on<br />

the desks of<br />

our members -<br />

China-wide<br />

Advertise in the most<br />

frequently used directory of<br />

German companies in China.<br />

Limited placements still<br />

available, contact your local<br />

Chamber for details.<br />

Beijing<br />

Ms. Katrin Loch<br />

010 6590-6930<br />

Email: loch.katrin@bj.china.ahk.de<br />

Guangzhou<br />

Mr. Kilian Becker<br />

020 8755-8203<br />

becker.kilian@gz.china.ahk.de<br />

Shanghai<br />

Ms. Li Yandi<br />

021 5081-2266 ext. 1609<br />

li.yandi@sh.china.ahk.de<br />

June - July 2008 | 6<br />

Beijing<br />

Guangzhou<br />

Shanghai<br />

Ms. Katrin Loch<br />

Executive Chamber Manager<br />

Tel: 010 6590-6930<br />

Email: loch.katrin@bj.china.ahk.de<br />

Ms. Claudia Barkowsky<br />

Regional Manager North China<br />

Tel: 010 6590-0926 ext. 329<br />

Email: barkowsky.claudia@bj.china.ahk.de<br />

Mr. Kilian Becker<br />

Manager Membership & Events<br />

Tel: 020 8755-8203<br />

Fax: 020 8755-1889<br />

Email: becker.kilian@gz.china.ahk.de<br />

Ms. Anna-Lisa Hartmann<br />

Senior Manager Chamber Affairs<br />

Tel: 021 5081-2266 ext. 1630<br />

Fax: 021 5081-2266 ext. 5630<br />

Email: hartmann.anna-lisa@sh.china.ahk.de<br />

Ms. Heidrun Buss<br />

Project & Event Manager Shanghai<br />

Tel: 021 5081-2266 ext. 1656<br />

Fax: 021 5081-2266 ext. 5656<br />

Email: buss.heidrun@sh.china.ahk.de<br />

Ms. Li Yandi<br />

Project Manager<br />

Tel: 021 5081-2266 ext. 1609<br />

Fax: 021 5081-2266 ext. 5609<br />

Email: li.yandi@sh.china.ahk.de<br />

The German Chamber of Commerce in China<br />

Ms. Lina Sun<br />

Chamber Affairs Management<br />

Tel: 010 6590-0926 ext. 210<br />

Email: sun.lina@bj.china.ahk.de<br />

Mr. Walter Jansen<br />

Publications Manager<br />

Tel: 010 6590-0926 ext. 308<br />

Email: jansen.walter@bj.china.ahk.de<br />

Ms. Esther Hu<br />

Chamber Assistant<br />

Tel: 020 8755-8217<br />

Fax: 020 8755-1889<br />

Email: hu.esther@gz.china.ahk.de<br />

Ms. Kristen Robinson<br />

Publications & Marketing Manager<br />

Tel: 021 5081-2266 ext. 1637<br />

Fax: 021 5081-2266 ext. 5637<br />

Email: robinson.kristen@sh.china.ahk.de<br />

Mr. Ferdinand Pillenstein<br />

Regional Manager Zhejiang & Jiangsu Provinces<br />

Tel: 021 5081-2266 ext. 1830<br />

Fax: 021 5081-2266 ext. 5830<br />

Email: pillenstein.ferdinand@sh.china.ahk.de<br />

Ms. Liu Li<br />

Chamber Team Assistant<br />

Tel: 021 5081-2266 ext. 1650<br />

Fax: 021 5081-2266 ext. 5650<br />

Email: liu.li@sh.china.ahk.de


The German Chamber of Commerce in China<br />

Contents<br />

www.china.ahk.de 7 | June - July 2008


The German Chamber of Commerce in China<br />

German Companies Support<br />

Earthquake Victims<br />

Red Cross Still Needs Donations<br />

The German Chamber of Commerce in China expresses profound<br />

sympathy and condolences to the victims and families<br />

of the earthquake in Sichuan. We thank all of our members<br />

for their extraordinary support.<br />

Please keep in mind that often donations flow in during the<br />

peak media attention of a natural disaster, but funding is<br />

still needed long-term for sustainable reconstruction. Please<br />

continue to support the Sichuan region throughout this<br />

process!<br />

We would be grateful if you could let us know about the<br />

amount of your donation, so that we may keep an accurate<br />

record of the engagement of German companies for later<br />

presentation.<br />

The Chinese Red Cross contacts:<br />

Hotline: +86 10 6513 9999<br />

Address: 8 Beixinqiao Santiao, Beijing<br />

北京市东城区北新桥三条 8 号<br />

Chinese Red Cross Account information:<br />

Account owner: 中国红十字会总会<br />

for RMB-transfers:<br />

Bank: 中国工商银行 北京分行东四南支行<br />

Account number: 0200001009014413252<br />

For transfers in foreign currencies:<br />

Bank: 中信银行酒仙桥支行<br />

Account number: 7112111482600000209<br />

Board Meeting<br />

ALL CHINA<br />

GUANGZHOU<br />

During a board meeting on 29 th May the chairman of the new<br />

board of the German Chamber of Commerce in Guangzhou<br />

will be announced.<br />

Buffet with the German Chamber<br />

On Tuesday, 24 th June, the recently opened Grand Hyatt<br />

Guangzhou is inviting members of the German Chamber of<br />

Commerce to enjoy free flow of drinks and a free buffet prepared<br />

by German Executive Chef Mr. Martin Riehl. Please join<br />

us for an evening of great taste in rapidly developing Zhujiang<br />

Xin Cheng (Pearl River New City, Tianhe District).<br />

German Games at UEFA EURO<br />

2008<br />

Oasis Bar, 351 Huan Shi Dong Road, will broadcast each game<br />

during the European Championships taking place in Austria<br />

and Switzerland from 7 th to 29 th June. The German Chamber of<br />

Commerce is organising a German Happy Soccer Night on the<br />

occasion of the first attendance of the German team against<br />

Poland on 9 th June, 2:45am (followed by a public holiday!)<br />

The 8 th German Ball in Beijing<br />

1 st November, 2008<br />

November may still be a long way off, but for companies wanting to name the<br />

tune people dance to at the biggest annual event for the German Chamber and the<br />

German community in Beijing, now is the time to act! Past editions of the Ball<br />

have been very successful, with up to 700 guests attending. Sponsoring opportunities<br />

at http://china.ahk.de/en/chamber/beijing/<br />

Contact: Ms. Katrin Loch | Tel: 010-6590 6930<br />

Email: germanchamber@bj.china.ahk.de<br />

German Chamber Starts Training Program in<br />

Tianjin<br />

Professional Receptionists One-day Workshop in Tianjin on 20 th June<br />

Receptionists are charged with a responsibility that may affect the success of an<br />

entire organization: making a good first impression. GCC • Beijing will now offer<br />

its Professional Receptionist Training Program in Tianjin. Objectives: handling customer<br />

enquiries, general correspondence, logistical coordination, time management.<br />

Contact: Ms. Wang Man | Tel: 10-6590 0926 ext. 302<br />

Email: wang.man@bj.china.ahk.de<br />

German Business Forum 2008<br />

The GCC • Beijing is organizing a high level German Business Forum during the<br />

Olympic Games 2008 in Beijing. It will serve as a platform for information and<br />

exchange for German companies covering the topics Energy & the Environment,<br />

Industry, Healthcare, Services and Market Entry. The half-day events will welcome<br />

German business people as well as their international guests.<br />

Contact: Ms. Constanze Boening | 10 6590 0926 ext. 201<br />

boening.constanze@bj.china.ahk.de<br />

Chamber Notices<br />

SHANGHAI<br />

Kunshan International Beer Festival<br />

The 4 th Kunshan International Beer Festival will be held August 28 th - September<br />

7 th 2008 in Kunshan. Again the GIC will organize a German Tent with original<br />

Bavarian music, beer, food and atmoshere.<br />

Contact:<br />

Mr. Richard Xu | 021 6875-8536 ext.1677 | Email: xu.hongmin@sh.china.ahk.de<br />

Ms. Christine Schuetze | Tel: 021 6875-8536*1677<br />

Email: schuetze.christine@sh.china.ahk.de. | Web: www.china.ahk.de/beerfestival/<br />

Yangshang Deepwater Port Tour<br />

BEIJING<br />

The German Chamber in cooperation with DAKS and Nanhui Government is pleased<br />

to invite you to a half-day tour to Nanhui District on Friday, June 13. Visit 31 km<br />

DongHai Bridge, YangShan Deepwater Port and meet high officials of Nanhui Government.<br />

We will organize 2 busses leaving from Science & Technology Museum<br />

at 1.30pm. Participation will be approved by the German Chamber Shanghai on a<br />

strict first come, first served basis.<br />

Please see our event homepage for the agenda and further information.<br />

www.china.ahk.de 9 | June - July 2008


Business Focus<br />

Sino - German Business<br />

Marking 30 years since the Sino-German Science and Technology<br />

Agreement (Abkommen für Wissenschaftlich-Technologische Zusammenarbeit<br />

WTZ), Dr. <strong>Schavan</strong> toured China from 14 th – 18 th April with<br />

stops in Beijing and Shanghai. Lower Saxony Science <strong>Minister</strong> Lutz<br />

Stratmann and Berlin Science Senator Jürgen Zöllner, among other<br />

research and education delegates, accompanied her to the events.<br />

Her message: closer Sino-German ties in the realm of education and<br />

research will benefit the economies of both countries.<br />

“Cooperative research and development helps to ensure peace,” <strong>Minister</strong><br />

<strong>Schavan</strong> noted at a reception held at the German Embassy in<br />

Beijing. Chinese <strong>Minister</strong> of Science and Technology Wan Gang and<br />

German Ambassador to China Dr. Michael Schaefer, among other<br />

leading representatives, gathered for her presentation, which cited<br />

the potential for the Sino-German research and education partnership<br />

in the public and private sectors. Such cooperation is clearly in both<br />

countries’ interest, as it will foster not only cultural understanding,<br />

but also economic and technological benefits long-term.<br />

Innovation and Investment<br />

As <strong>Minister</strong> <strong>Schavan</strong> emphasized during her visit, innovation needs<br />

investment and vice versa. Over the past several years, the European<br />

Union has made a point of increasing investment in R&D. Business<br />

cannot survive without continuous innovation to produce high valueadded<br />

goods. In this capacity, Sino-German cooperation is both beneficial<br />

and necessary.<br />

During conversations with <strong>Minister</strong> Wan Gang, climate change,<br />

environmental technology, medical research, geology and oceanography<br />

were named among the top areas of focus. She called this new<br />

emphasis “the writing of a new chapter” in Sino-German scientific and<br />

technical cooperation. The cooperative strategy is in line with Germany’s<br />

policy of internationalizing research, thereby increasing the status<br />

of Germany in the global knowledge economy.<br />

Building Strategic Partnerships<br />

At a roundtable discussion hosted by the German Chamber of<br />

Commerce • Shanghai, econet china and German Industry and Commerce,<br />

(Taicang) Ltd, <strong>Minister</strong> <strong>Schavan</strong> had the opportunity to discuss<br />

ways in which industry and education could complement one another.<br />

She pointed out that it is imperative to take the entire education<br />

process into consideration, from school to professional life. The job<br />

outlook influences which majors students choose, and motivates<br />

young people to take up innovative career paths. As a result, the<br />

needs of companies are a determining factor.<br />

Voith Paper presents the <strong>Minister</strong><br />

with a gift at their contract signing<br />

June - July 2008 | 10<br />

The German Chamber of Commerce in China<br />

Education Key<br />

to Development<br />

Dr. Annette <strong>Schavan</strong>, Federal <strong>Minister</strong> for<br />

Education and Research, emphasizes value<br />

of education and research cooperation<br />

Many German companies present voiced their concerns about the socalled<br />

China “talent war.” Among them, Mr. Arved von zur Mühlen of<br />

Lufthansa pointed out that while many unskilled and highly skilled<br />

workers were available, mid-level positions, such as mechanics, were<br />

difficult to fill. He explained that the pressure on Chinese students to<br />

rise to the very top is a contributing factor. Furthermore, participants<br />

noted that often Chinese applicants lack certain “soft skills”, such as<br />

customer service and team work skills (which cannot be learned by<br />

textbook).<br />

Many companies recruit through Chinese universities and look for<br />

Chinese who studied in Germany to close these gaps. Mr. Christian<br />

Molt of Allianz China Life mentioned that he worked with local universities<br />

such as Fudan, Tongji and CEIBS for optimal results, and sponsored<br />

several Chinese students to complete internships at Allianz in<br />

Industry leaders offer insight on the education and research needs<br />

of German companies in China<br />

Aron Mir Haschemi<br />

Ambassador Schaefer<br />

and <strong>Minister</strong> <strong>Schavan</strong> at<br />

a press conference


The German Chamber of Commerce in China<br />

Munich. The GIC’s own initiative at the first German training center in<br />

Taicang also aims to provide skilled workers for German companies.<br />

Beyond recruiting local manpower, all participants agreed they would<br />

also like to see more German graduates proficient in Chinese language<br />

and culture. Spokespeople for German education institutions remarked<br />

that many universities are not aware of the demand for German graduates<br />

with Chinese language skills, and that companies must initiate<br />

efforts to build appropriate programs. Possible partnerships with<br />

German companies overseas could offer graduates of such programs<br />

internships, possibly leading to future employment.<br />

German R&D efforts employ few people in China thus far, mostly<br />

due to concerns of IPR and legal matters, mentioned by Dr. Hans<br />

Schniewind of Helaba - Landesbank Thüringen. However, some com-<br />

<strong>Minister</strong> <strong>Schavan</strong> addresses participants at<br />

the RoundTable Discussion in Shanghai<br />

Sino - German Business<br />

panies have taken the plunge. Mr. Elmar Weitzel of Bosch Investment<br />

(China) Ltd. mentioned two Bosch R&D centers in China, employing<br />

500 highly-qualified individuals from specialized schools. The Bosch<br />

R&D centers research ways to maximize fuel efficiency, among other<br />

green initiatives, which coincide with German R&D goals.<br />

Marketing German Higher Education<br />

<strong>Minister</strong> <strong>Schavan</strong> signed a memorandum with Chinese Education <strong>Minister</strong><br />

Zhou Ji covering German activities in China planned for 2009. The<br />

memorandum seeks to present Germany as an outstanding education<br />

destination for Chinese students. After the USA and the UK, Germany<br />

is already the preferred education destination worldwide.<br />

Her visit in Beijing also included a symposium at Peking University<br />

on Immanuel Kant, one of Germany’s foremost philosophers, who<br />

has enjoyed intense study among Chinese scholars. Kant had called<br />

China the “most cultured empire in the world,” though, like most<br />

of his contemporaries, he relied on his own interpretation of Jesuit<br />

reports for his information. Whether it was a description of Chinese<br />

religious beliefs, the great architectural and planning achievements<br />

of the country, the passion for astronomy or the production of fake<br />

art objects, Kant offered one of the most objective representations of<br />

China of his age.<br />

Other highlights of the trip included a visit to the Siemens Corporate<br />

Technologies Research Center together with Wan Gang, where the two<br />

were welcomed by GCC • China Chairman Dr. Richard Hausmann, CEO<br />

and President of Siemens; a visit to the Sino-German Science Center<br />

in Beijing, an event held at the Tongji University in Shanghai with<br />

Consul General von der Heyden, a visit to the ChinaLas Laser Laboratory<br />

and afternoon activities with the German School Shanghai.<br />

Press Conference Highlights Current Projects<br />

Speaking to the Chinese press at the end of her Beijing visit,<br />

<strong>Minister</strong> <strong>Schavan</strong> highlighted the groundbreaking participation of<br />

China in two cutting-edge science projects in Germany, the FAIR<br />

accelerator in Darmstadt and the XFEL x-ray laser in Hamburg.<br />

Both projects are majority-financed by the German ministry, but<br />

each has 12 to 15 international partners, including China. Thus,<br />

Sino-German cooperative projects are now being carried out in<br />

Germany, not just in China as in the past. The EUR 1.2bn - 1.08bn<br />

projects are to research matter in the universe and molecules for<br />

medical purposes, respectively.<br />

Ambassador Schaefer and <strong>Minister</strong> Wan Gang<br />

www.china.ahk.de 11 | June - July 2008<br />

Business Focus


Business Focus<br />

Sino - German Business<br />

Based on Ministry of Construction<br />

figures, bfai has determined that only<br />

about two thirds of the 815 treatment<br />

plants in China’s 656 registered cities<br />

were operational at the end of 2006.<br />

Even if 100% had been operational,<br />

this capacity would have been far<br />

below the need. (Fig. 1)<br />

Improving Water<br />

Treatment<br />

Current investment trends measure<br />

the construction of treatment plants<br />

rather than plant utilization, distorting<br />

the financial flows. Some treatment<br />

plants are without a connection<br />

to the sewage system. Others are<br />

switched off because no provision has<br />

been made to pay for their operation.<br />

Only in east coast megacities are the<br />

collected effluent fees sufficient to<br />

cover operations.<br />

A lack of funding and, to a lesser extent, the search for “expert” partners,<br />

is driving the numerous BOT projects (build, operate, transfer)<br />

that have been springing up in China for a number of years now.<br />

Fu Tao, the director of the Water Policy Research Center at Tsinghua<br />

University, places the percentage of the approximately 1,300 completed<br />

projects that fit the BOT/TOT mold (TOT stands for “transfer,<br />

operate, transfer”) at 30-40%. Current projects come in closer to 50%.<br />

Chinese companies are usually the partners in such projects, and their<br />

expertise lies in construction, not operation.<br />

Projects known as DBO (design, build, operate) projects are still quite<br />

rare in the water treatment market. In such projects, the design is<br />

usually mandated by communal agencies charged with treatment and<br />

then construction, and operation is contracted out to third parties for<br />

15 to 25 years. The reasoning behind this is to keep overall costs low,<br />

but the result is often expensive, as designs are inefficient.<br />

New Finance Strategy Provides Opportunities<br />

Recently both domestic as well as international investment funds have<br />

identified China’s waste water treatment sector as a source of potential<br />

gain. To put together a successful BOT project, these financial professionals<br />

bring technology suppliers and operators on board. The first<br />

projects are already in the works. This particular constellation could<br />

become an important opportunity for smaller suppliers of technology<br />

who were unable to supply projects in the past. (Fig. 2)<br />

The government has drawn its own conclusions from the developments<br />

of the past years. In November of 2007, the subsidies for the construc-<br />

June - July 2008 | 12<br />

The German Chamber of Commerce in China<br />

Clean and Clear:<br />

Water Treatment Projects Create Opportunities for Small<br />

Technology Suppliers<br />

Fig. 1 | Sewage treatment situation in China’s 656 registered cities in the year 2006 (in billion m 3 )<br />

Sewage Treated sewage Treated in plants Number of plants Two and three Annual capacity Utilization<br />

stage plants of the plants (in %)<br />

36.3 20.3 15.7 815 689 23.2 67.7<br />

Source: China Urban Construction Statistical Yearbook 2006, bfai<br />

Fig. 2 | Important Chinese Imports: Water Supply and Sewage Treatment 2007<br />

Value in Million USD<br />

2500<br />

2000<br />

1500<br />

1000<br />

500<br />

0<br />

Oscillating Positive<br />

Displacement Pumps<br />

Total Imports<br />

Imports from German<br />

Other Rotary Pumps Parts for Water Cleansing<br />

and Filtering Aparatus<br />

Source: General Administration of Customs of the People’s Republic of China<br />

Part<br />

Machinery for Agitation<br />

Sanitation Fittings<br />

tion of treatment plants (independent of their operation)were replaced<br />

by performance-based allocation of funds. According to the Ministry of<br />

Finance’s new regulations, funds will only be freed up in future if the<br />

sewer systems planned according to demand have been built and the<br />

water’s chemical oxygen demand (COD) has measurably dropped. 70%<br />

of funding is earmarked to finance the sewage system and 30% for the<br />

drop in COD.<br />

The central government’s stronger requirement of local government to<br />

be performance oriented in the field of sewage treatment introduces<br />

performance and sustainability of treatment facilities into the equation.<br />

It remains to be seen to what extent German technology and treatment<br />

plant suppliers will be able to profit from this opportunity.<br />

Corinne Abele | bfai<br />

The Federal Office for Foreign Trade (Bundesagentur für Aussenwirtschaft-bfai)<br />

is a service agency of the Federal Ministry of<br />

Economics and Technology (BMWi). Its job is to collect and<br />

prepare information about world markets. Bfai focuses especially<br />

on German small and medium-sized businesses wishing to enter<br />

foreign markets.<br />

Simone Menshausen | Referat Asien/Pazifik<br />

Email: menshausen@bfai.de, Tel: 0049221/2057 ext. 266<br />

Fax: ext. 212 | Web: www.bfai.de<br />

Translated by GC Ticker


The German Chamber of Commerce in China<br />

Sino - German Business<br />

www.china.ahk.de 13 | June - July 2008<br />

Business Focus


Business Focus<br />

Sino - German Business<br />

June - July 2008 | 14<br />

The German Chamber of Commerce in China<br />

Chongqing hosted the second stage of the 3-year<br />

event ‘Germany and China – Moving Ahead<br />

Together’ (DuC) from 9 th to 17 th May. While overshadowed<br />

by the disastrous earthquake that hit<br />

Sichuan province on May 12 th , the display of<br />

German technology, education, urban planning,<br />

lifestyle, and culture attracted thousands of<br />

citizens over 8 days. The cultural program drew<br />

much interest as German bands like Fools Garden<br />

heated up the city, and local actors performed<br />

a play by German author Bertolt Brecht in<br />

Chongqing’s Sichuan Opera style.<br />

Germany and China<br />

– Moving ahead together<br />

German Organizations Raise RMB 2 Million for Earthquake,<br />

Present Urban Development Solutions


The German Chamber of Commerce in China<br />

Due to the earthquake catastrophe, the organizing committee of<br />

Germany and China - moving ahead together (DuC) and the city<br />

government spontaneously agreed to arrange a charity concert on<br />

Chongqing’s Chaoqianmen Square on May 17 th . Combining performances<br />

of Chinese and German artists, the concert was to commemorate<br />

the victims of the Sichuan earthquake and make a call for donations.<br />

Speaking on behalf of the German Asia-Pacific Committee of<br />

German business (APA), Dr. Martin Brudermüller of BASF handed over<br />

two donations to the Chinese Red Cross of Chongqing, one made by<br />

the corporate partners of DuC, the other in the name of the German<br />

Chamber of Commerce and the German industry in China. The two contributions,<br />

at RMB 1m each, totaled RMB 2m.<br />

Esplanade Sparks Interest<br />

Throughout the eight-day event, the center of attention lay at DuC’s<br />

Germany esplanade. Perfectly placed on the Dalitang Square, it displayed<br />

9 colorful pavilions of DuC’s corporate partners Allianz, BASF,<br />

Daimler, Deutsch Bank, DHL, Siemens and its station partner Herrenknecht,<br />

Bosch and Düsseldorf Center China. The companies showcased<br />

their contributions to environmental protection and sustainable city<br />

development, as well as innovative German technology. Framing the<br />

corporate pavilions, the event stage and conference and cultural pavilions<br />

complemented the displays.<br />

Vocational Training - Made in Germany<br />

Addressing the growing interest of the Chongqing government in German-style<br />

vocational training projects, a conference on vocational<br />

training took place on 14 th May. Organized by the Education Commission<br />

of Chongqing and GTZ, the conference highlighted existing projects<br />

of GTZ, Hanns-Seidel-Stiftung, and InWent. Jens Hildebrandt,<br />

Head of Business, Procurement and Training Services at the German<br />

Chamber of Commerce • Guangzhou, talked about the role of IHKs and<br />

<strong>AHK</strong>s in vocational education in Germany and abroad, and introduced<br />

sample projects.<br />

Additionally, iMove (international marketing of vocational education<br />

and training, an initiative of the Federal Ministry of Education and<br />

Research) led a delegation of 8 German vocational training providers.<br />

These training providers followed iMove’s call to Chongqing to find<br />

partners for potential training projects modeled after the German dual<br />

system. To meet this goal, the conference ended with a matchmaking<br />

event between education providers from Chongqing and Germany.<br />

Sino - German Business<br />

Economic Forum Promotes Investment<br />

The DuC Economic Forum on May 15 th and 16 th organized by the<br />

Chongqing Economic Commission (CEC), DuC’s project management,<br />

and the German Chamber in China. A small number of German companies<br />

from all over China, among them Siemens, came to Chongqing<br />

in order to assess cooperation, sales, sourcing and investment possibilities.<br />

The CEC took also the opportunity to introduce Chongqing’s<br />

investment climate, its leading industries and its main development<br />

targets to the participants.<br />

Urban Visions Raises Environmental Awareness<br />

The Urban Visions activities of the DuC events emphasized that<br />

everyone can do his/her part to ensure a sustainable path for<br />

development. The Multi-Media Exhibition on Sustainable Urban<br />

Development “My Home, My City and My Planet,” stirred intense<br />

interest in the Germany Promenade, drawing large crowds. The<br />

exhibition presented the ideas behind the macro-level concept<br />

of sustainable development, providing an interactive experience<br />

linked to everyday life. Displays showcased forward-looking<br />

German technologies and products, including booths from the<br />

dena, Duravit, econet china, Herrenknecht, Remondis and Viessmann.<br />

Additionally, the German Federal Ministry of Transportation,<br />

Building and Urban Affairs highlighted the achievements of<br />

successful urbanization in Germany.<br />

A student design competition hosted at urban Visions in conjunction<br />

with the Chongqing University gave students the opportunity<br />

to participate in their city’s future with the topic “A<br />

Sustainable Future for Chongqing.” This activity resulted in captivating<br />

creations regarding the urban planning of the Shapingba<br />

area near Chongqing University, now facing traffic and environmental<br />

problems. The competition successfully stimulated green<br />

thinking among architecture and urban planning students.<br />

Further activities included a Workshop Low Energy China, a Sino-<br />

German Environmental Protection Forum on the topic “Water,<br />

Life Element” with 2 leading German experts from the Fraunhofer<br />

Institute, a workshop on building applications of sustainable<br />

building material and an exhibition entitled “Bamboo—Future<br />

Building Material” highlighting the latest trends in bamboo<br />

architecture at the Three Gorges Museum.<br />

www.china.ahk.de 15 | June - July 2008<br />

Business Focus


Business Focus<br />

Sino - German Business<br />

Contrary to popular perception, differences in culture<br />

or personality are seldom the source of interpersonal<br />

or inter-group conflict. The most common cause is<br />

actually the mindsets which predetermine how an<br />

individual perceives another. Such mindsets influence how people<br />

work with individual and cultural differences. Successful global leaders<br />

are flexible, open to new experiences, have well-developed relationship<br />

skills and optimistic attitudes.<br />

In most western-based companies, giving and receiving feedback is<br />

an essential leadership skill. It is important to consider what kind of<br />

training and support China-based managers have had for giving and<br />

receiving feedback, especially whether they have experience doing so<br />

in China.<br />

Prior to entering a western company, many Chinese employees do not<br />

have much experience with western-style feedback which tends to<br />

be verbal and direct. Traditionally, Chinese-style feedback is indirect,<br />

non-verbal and most often negative. However, these days Chinese<br />

employees are increasingly open to receiving improvement-focused<br />

feedback, and when administered correctly, all parties can benefit.<br />

Question: How many of the Leadership Universals have something<br />

to do with Feedback & Performance Management? Answer: All of the<br />

above.<br />

Giving and Receiving Feedback<br />

Different feedback styles can lead to misunderstandings. Often people<br />

from cultures that favor relatively direct and verbal forms of communication<br />

can misinterpret or even completely miss messages that are<br />

less direct or nonverbal. Very direct messages may cause offense to<br />

those who are more cautious about delivering sensitive messages.<br />

When providing feedback in cultures that are more task-oriented,<br />

the person and the task are separated, and the focus is on how to do<br />

the task well. Such cultures find it much easier to give direct, taskoriented<br />

feedback. In more relationship-oriented cultures, the person<br />

and task are not separated, making any type of feedback more personal.<br />

Feelings and facts are both important in these more indirect<br />

June - July 2008 | 16<br />

The German Chamber of Commerce in China<br />

Giving Feedback & Managing Performance<br />

Across Cultures<br />

8 Universal Requirements of Leadership<br />

1. Develop a clear sense of purpose, direction and connection<br />

2. Create relationships of trust and mutual respect<br />

3. Create a climate of open communication and continuous<br />

improvement<br />

4. Establish goals, standards, and accountability<br />

5. Communicate both performance as well as behavioral<br />

expectations<br />

6. Provide tools and resources for success now and later<br />

7. Provide rewards, consequences and performance feedback<br />

8. Lead by example: model the behavior you want<br />

“It’s not our differences that divide us, it’s our judgements about each<br />

other that do.” (Wheatly, 2002) Many German companies in China face<br />

HR retention and staffing struggles. Implementing a constructive feedback<br />

system can help to retain employees and provide motivation for<br />

optimal performance.<br />

cultures when giving critical feedback. When people are aware of different<br />

feedback styles and options, they are able to give and receive<br />

feedback in a style that is more culturally appropriate.<br />

Direct Feedback is Not Always Best<br />

A manager with a small company wanted to replace one of the local<br />

team members. The team member had not measured up to expectations.<br />

Even with direct feedback about performance he was showing<br />

few signs of improvement. However, the team was small and the nonperformer<br />

had a good relationship with all the other team members.<br />

So the manager realized that terminating the team member was going<br />

to have a negative impact on the morale of the remaining team.<br />

Finally he tried an indirect approach. The team member’s employment<br />

contract was nearing the end of its term. The manager mentioned to<br />

some the other colleagues that he was wondering if he should renew<br />

it. He suggested that the nature of the job was going to become more<br />

complex and that the team member in question might not like that<br />

type of work. By relying on the grapevine of the non-performer’s colleagues<br />

to relay the message that the contract would not be renewed,<br />

he gave indirect feedback. A short while later, the non-performer contacted<br />

the manager and said he would not be renewing his contract as<br />

he wished to change his career path. In the end, everyone saved face<br />

and the morale of the team remained intact.<br />

The Feedback Skills Gap<br />

There is a huge need for effective leadership in multi-cultural organizations.<br />

Many companies feel they don’t have an adequate number of competent<br />

global leaders. Most of them believe that their existing leaders<br />

need additional cross-cultural leadership skills – giving and receiving<br />

feedback ranking high on the list. Often organizations select leaders for<br />

international assignments based on technical expertise. Many managers<br />

without experience leading an international team are reluctant to give<br />

constant feedback. Unfortunately, the negative consequences can be<br />

costly. They include: premature termination of the assignment, reduced<br />

organizational morale, lack of cohesion and poor performance.<br />

Why Are Managers So Reluctant to Provide<br />

Feedback?<br />

• Fear of the other person’s reaction - people can become very defensive<br />

and emotional when confronted with feedback and many managers<br />

are very fearful of the reaction<br />

• Fear of de-motivating the receiver of the feedback instead of motivating<br />

the receiver to improve<br />

• The feedback may be based on subjective feeling and the manager<br />

may be unable to give concrete information if the other person<br />

questions the basis for the feedback


The German Chamber of Commerce in China<br />

Feedback Pitfalls<br />

• Defensiveness, distorted perceptions, guilt, transference, or past<br />

history<br />

• Misreading of body language or tone<br />

• Messages not understood clearly (i.e. language problems)<br />

• Selective hearing and ignoring non-verbal cues<br />

• Power struggles<br />

• Self-fulfilling assumptions<br />

• Hesitation to be open<br />

• Distrusted source, poor translation, state of mind<br />

Characteristics of Effective Feedback<br />

• Descriptive (not evaluative) - This prevents defensiveness. Describe<br />

your own reactions or feelings; use “I messages” and be assertive.<br />

• Specific rather than general (avoid accusations). Describe objective<br />

consequences that could occur and back up your feedback with hard<br />

data when possible.<br />

• Focused on behavior, not the person. It is important that we refer<br />

to what a person does rather than to what we think he/she is.<br />

Feedback is a form of communication that gives a person information<br />

about how their behavior affects the performance of the<br />

team or success of the task. It is a way of helping others improve<br />

or change a particular behavior while acknowledging and reinforcing<br />

their positive points.<br />

Sino - German Business<br />

• Constructive and given to help, not to hurt. After all, we are looking<br />

to improve performance.<br />

• Directed toward behavior which the receiver can do something<br />

about. A person gets frustrated when reminded of a fault over which<br />

he has no control.<br />

• Solicited rather than imposed. Feedback is most useful when the<br />

receiver wants to improve and actively seeks feedback.<br />

• Well-timed (considering the person’s readiness to hear it, support<br />

available from others, and so forth). Excellent feedback presented at<br />

an inappropriate time may do more harm than good.<br />

• Conditional in order to allow a person to accept it for him/herself,<br />

in accordance with his/her own goals and needs. If we give advice<br />

we tell someone what to do, and to some degree that takes away<br />

his/her freedom to decide for him/herself.<br />

• Checked to insure clear communication. One way of doing this is to<br />

have the receiver try to rephrase the feedback. No matter what the<br />

intent, feedback can sometimes seem threatening and thus subject to<br />

considerable distortion or misinterpretation on the receiver’s part.<br />

• Followed by attention to the consequences of the feedback. The<br />

supervisor needs to be aware of the effects of the feedback.<br />

Paul von Wittgenstein (CAMD - www.camdltd.com) has been<br />

coaching and training in China since 1998. Frank Lee (Frank Lee<br />

Associates - www.franklee.com) has coached more than 70 CEOs<br />

and personally trained 4,500 managers over 30 years. Combined,<br />

Paul and Frank have over 50 years of experience with management<br />

and leadership development.<br />

www.china.ahk.de 17 | June - July 2008<br />

Business Focus


Business Focus<br />

Tianjin TEDA - North China<br />

Wiring China<br />

Tianjin Economic and Technical Development Area<br />

TEDA is the core of the well-known Tianjin Binhai New Area (TBNA).<br />

The 11 th Five-Year-Plan incorporates further development initiatives<br />

for the area, showing the government’s high level of interest in its<br />

progress which resulted in a GDP of RMB 98.87bn in 2007, 18.7% of<br />

Tianjin’s total GDP. According to their strategy, the Binhai New Area<br />

aims to become an asset to regional development in a fashion similar<br />

to the rise of the Shenzhen Special Economic Zone and the Shanghai<br />

Pudong New Area.<br />

The Tianjin Economic and Technical Development Area (TEDA),<br />

founded in December of 1984, is one of China’s first 14 state-level<br />

development zones. An area of 33km² was originally reserved for the<br />

site, and due to its success as a top manufacturing base for electronic<br />

and communications products, most of this space is now occupied.<br />

The output of products such as cellular phones and monitors is currently<br />

the highest in the country.<br />

Connecting Beijing to the Pacific<br />

TEDA is located in the Tanggu District, a coastal district of the Tianjin<br />

Municipality 50km to the east of Tianjin’s city center. Light rail connects<br />

TEDA and Tianjin downtown, starting from Zhongshanmen<br />

Station and passing Dongli Development Zone, TEDA and the Tianjin<br />

Free Trade Zone for a total of 46km.<br />

TEDA is 180km away from Beijing Capital International Airport, about<br />

35km from Tianjin Binhai International Airport and 5km from Tianjin<br />

New Harbor. Coming from Beijing, TEDA is easily accessible via the Beijing-Tianjin-Tanggu<br />

Highway and by rail. The Beijing-Tianjin-Tanggu<br />

Highway runs through TEDA and divides it into two parts, the financial,<br />

trading and residential area covering 8.5km² in the south and an industrial<br />

park spanning an area of 24.5 km² in the north.<br />

TEDA’s Top Industries<br />

• Electronics and communications industry (61%)<br />

• Bio-pharmaceuticals (5%)<br />

• Machinery manufacturing industry and car production (25%)<br />

• Food and beverage industry (6%)<br />

A total of 14,000 industrial companies have set up shop, among them<br />

nearly 4,500 foreign-funded enterprises.<br />

Province of Hebei Increases Commercial Relations with German<br />

June - July 2008 | 18<br />

Plans for Extension Bright<br />

Shijiazhuang – Hebei’s provincial government plans to encourage investment between Germany and Hebei<br />

Province, increasing the number of Hebei companies in Germany as well as welcoming German investment<br />

in Hebei. An exhibition in Düsseldorf will kick-off the effort in October.<br />

Beatrice Han, Siemens Ltd. China and Norbert Stöhr,<br />

Bayer AG China share a toast with Hebei Vice Governor<br />

Yang Chong Yong<br />

Director General Wang Zhiming of the Ministry of Commerce’s<br />

North European Division stated that while<br />

Hebei had traditionally been a producer of grain,<br />

cotton, textiles, leather, cement, coal, iron, steel, and<br />

heavy vehicles, it was transitioning toward coal chemistry,<br />

pharmaceuticals, new materials including building<br />

materials, electronics and specialized vehicles,<br />

while upgrading its traditional strengths. Shijiazhuang<br />

National Hi-Tech Industry Development Zone, Handan<br />

Economic Development Zone and Hebei Xinji Economic<br />

Development Zone all invite investment.<br />

The German Chamber of Commerce in China<br />

Several years after its inception, TEDA’s area could no longer meet<br />

increasing development demands. As a result, three additional industrial<br />

parks and specialized sub-zones were built outside the original<br />

area, for a total area of 125km².<br />

The Yat-sen Scientific-Industrial Park, located in the Wuqing<br />

District, was founded in May of 1993. In 1996, under approval of the<br />

Tianjin Municipal Government, it became a sub-area of TEDA specializing<br />

in electronics and IT products.<br />

In 2003, TEDA cooperated with the Jinnan District of Tianjin to build<br />

the Micro-Electronic Industrial Park (MIP), which is an extension<br />

of TEDA with new space, industry, management and service functions.<br />

The MIP focuses on electronic components and mobile phone manufacturing<br />

with 92 foreign-invested companies from 12 countries.<br />

The Chemical Industry Park at TEDA was established in 1996 in the<br />

Hangu District of Tianjin. The park is TEDA’s petrochemical base. By<br />

the end of December 2006, 58 projects had been signed in the Chemical<br />

Industry Park, with a total contracted investment of USD 940m.<br />

Permission was granted to TEDA in 2005 to develop an additional<br />

zone, TEDA West Zone, which focuses on industries with high technical<br />

content, good prospects, and less environmental pollution, such<br />

as bio-pharmaceuticals, auto parts, electronics and communications,<br />

mechanical manufacturing, and new energy industries. By the end of<br />

2007, 60 enterprises had settled in the TEDA West zone, making the<br />

zone an important part of the modern manufacturing and R&D application<br />

base. The contracted overseas investment totaled USD 2.1bn.<br />

Overseeing Progress – Administrative Structure<br />

There are two levels of administration authorities for the Industry<br />

Park, TEDA Investment Holding Co. Ltd. and TEDA Administration Committee.<br />

The Administration Committee is an organization set up under<br />

the authority of the Tianjin Municipal Government. Its responsibilities<br />

include: formulating and amending the development projects, plans,<br />

and industry policies; approving investment projects and land use and<br />

supervising construction projects; coordinating daily administration<br />

by different governmental authorities, such as the customs office and<br />

foreign affairs office. TEDA Investment Holding Co. Ltd. has responsibility<br />

for development. The company’s activities include real estate,<br />

infrastructure development and the operation of public utilities like<br />

water, waste water, electricity, steam and gas.<br />

MOFCOM Northern European Affairs Department Director<br />

General Wang Zhiming and European Affairs Deputy Director<br />

Zhang Shuna enjoy after dinner reading in Hebei


The German Chamber of Commerce in China<br />

Changshu<br />

Land of Fortune in Provincial China<br />

Jiangsu Province, Population: 1m<br />

Changshu, not to be confused<br />

Photo: Shajiabang, Changshu ©Imagine China<br />

with nearby Changzhou, gets<br />

its name from its consecutive<br />

fertile harvests throughout<br />

its 3,000 year history and<br />

its reputation as a “Land of<br />

Good Fortune.” The fertility<br />

of its farmland and natural<br />

beauty of its gardens characterizes<br />

the city traditionally. In addition to its cultural and historical<br />

significance, Changshu boats a high per capita GDP at USD 4,500 (2003<br />

figures), and a comprehensive compulsory education system, one of<br />

the best among county-level cities in China. As a result, it has been<br />

listed at among the top ten National Developed County-level Cities<br />

and Ten National Wealthy County-level Cities.<br />

Traditional Market & Trade Port<br />

Located at the delta of the Yangtze River, Changshu is a traditional<br />

port hub, known for provincial markets for tea, rice and mulberry<br />

leaves. Administratively, Changshu remains subordinate to Suzhou,<br />

43km to the south. However, its proximity to Shanghai (100km east)<br />

and Wuxi (45km west) maintain its status as a provincial base for<br />

foreign trade. Its port currently serves the Suzhou Industrial Park and<br />

further harbor facilities are currently being developed to expand services<br />

to Suzhou and Wuxi and take advantage of this strategic position.<br />

Currently, 3 wharves with 35,000 and 5,000 tonnages have been<br />

completed in the port zone, open for business.<br />

Development Zone Marks Growth<br />

Over the past several years, foreign companies have also taken note<br />

of the city’s charms. FDI has totaled more than USD 53m in the industrial<br />

zone alone and countries such as Japan, the U.S, Europe, and<br />

Singapore have initiated more than 2,000 new investment projects<br />

in recent years. The development zone, named the Changshu Economic<br />

Development Zone, is supported by the Jiangsu government and<br />

includes the Industrial Park Zone, Center Zone and High-Tech Development<br />

Zone. Main industries include metallurgy, textiles, construction<br />

materials, chemicals, pharmaceuticals, energy & resources, communications,<br />

commercial services and tourism. Of note is the local government’s<br />

positive and welcoming attitude towards new investment, providing<br />

“first-class services from beginning to end.”<br />

Enforcing Environmental Protection<br />

Pollution in the Yangtze River has greatly affected Changshu due to its<br />

location in the delta, as wastes flow from the entire industrial chain<br />

along the Yangtze’s banks. Local residents, especially farmers and the<br />

tourism industry, have alerted officials to their concerns that such<br />

contamination could diminish the region’s traditional fertility and<br />

natural appeal. As a result, the Changshu government has made above<br />

average efforts to curb contaminants and clean water sources, leading<br />

the Chinese government to name the city a National Model City for<br />

Environmental Protection.<br />

East China - Changshu<br />

www.china.ahk.de 19 | June - July 2008<br />

Business Focus


Business Focus<br />

Chongqing - South China<br />

Chongqing<br />

Urban Sprawl Continues in Southwest China<br />

Chongqing is known as the city of mountains, rivers, and fog. Located<br />

in the transitional area between the Qinghai-Tibet Plateau and the<br />

plain on the middle and lower reaches of the Yangtze River, the municipal<br />

area boasts a population of 31.4m, making it one of the largest<br />

municipal districts worldwide. The urban sprawl borders both Hubei<br />

and Hunan provinces in the east, Guizhou in the south, Sichuan in the<br />

west and north and Shaanxi Province at its northeast corner, covering<br />

a total area of 82,400km 2 .<br />

Infrastructure Constructs Economic Boom<br />

In 2006, the total local GDP reached RMB 348.6bn, 12.2% higher than<br />

in 2005; and the total local GDP per capita reached RMB 12,437, up<br />

11.9% over the previous year. After macro adjustment and opening<br />

to the rest of the world through intensive infrastructure construction,<br />

Chongqing is now generating increasing interest in the West.<br />

Chongqing is the only transportation hub in West China that integrates<br />

water, land, and air transportation. At present, there are water<br />

transportation pivots which are the main districts, Wanzhuo and<br />

Fuling. Additionally, Jiangjing, Yongchuan, Hechuan, Fengjie, and<br />

Wulong have ample docks and harbors, upgrading the water transportation<br />

system in the Chongqing municipality. In total, the dock sites<br />

have capacity of 66m tons. Chongqing Jiangbei International Airport<br />

accommodates over 50 domestic and international airlines. Furthermore,<br />

Chongqing offers the largest rail hub in the upper reaches of the<br />

Yangtze River and Southwest China.<br />

Industry Takes Off<br />

Chongqing has its advantages for both heavy and light industries,<br />

especially manufacturing, which makes Chongqing one of China’s<br />

major production bases for motorcycles, automotives, instruments<br />

and meters, refined chemicals and large transformers. As a result,<br />

Chongqing has become an important production base and is now<br />

one of the 10 major bases for the export of mechanical and electrical<br />

products. The municipality boasts the largest aluminum processing<br />

plant, and 382 large car and motorcycle makers. Its output of motorcycles<br />

makes up one third of the total national output and its export<br />

of motorcycles equals more than half of the national figure. In 2006,<br />

all industrial sectors saw added value of RMB 123.4bn, an increase of<br />

18% over the previous year. Large industrial enterprises increased by<br />

20.6% to RMB 84.5bn.<br />

Chongqing Development Zones:<br />

• Chongqing High-Tech Industrial Development Zone is a national<br />

High-Tech Industrial Development Zone approved by the State<br />

Council in March 1991, as well as one of the 5 pilot development<br />

zones in China. Covering 73km 2 , it includes the Shiqiaopu High-Tech<br />

Development Park, Erlang Science & Technology City and the High-<br />

Tech Park in the New North Zone.<br />

• Chongqing Economic & Technical Development Zone is one of<br />

the earliest national economic & technical development zones in<br />

West China. So far 11 Fortune 500 Companies are present within the<br />

Zone, including Ford Motor, Metro, Ericsson and Honda. There have<br />

June - July 2008 | 20<br />

The German Chamber of Commerce in China<br />

been 46 projects with<br />

an investment of above<br />

USD 10m set up within<br />

the Zone.<br />

• Chongqing Xiyong<br />

Micro-electronic Park<br />

is located within the<br />

Xiyong Town to the<br />

west of central Chongqing,<br />

only 1.8km away from the largest railway distribution center<br />

of West China. The Park has a planned area of 30km 2 , consisting of<br />

the micro-electronic zone, software zone and service zone. Phase 1<br />

of the Park will include 7.4 km 2 Photo:© Imagine China<br />

as its initial zone. So far 6 projects<br />

have been signed, amounting to USD 2bn. Construction of chip and<br />

software production facilities has already begun.<br />

• Chongqing (Changshou) Chemical Industrial Park is located<br />

within the Changshou District to the east of Chongqing suburbs<br />

with a planned area of 31.4 km 2 . Since the start of its construction<br />

in September 2003 to the end of 2005, there has been involvement<br />

of more than 30 well-known enterprises, contracting investments<br />

totaling RMB 22bn.<br />

Foreign Trade<br />

Chongqing’s foreign trade has surged for 5 years running, and its total<br />

import and export value in 2007 hit a new high of USD 7.44bn last<br />

year, up 36% from one year earlier. In 2007, exports rose 34.5% to<br />

USD 4.51bn, and imports climbed 38.3% percent to USD 2.93bn.<br />

The Chongqing Export Processing Trade Zone is a special area under<br />

customs control; the customs authority aims to adopt a “onetime declaration,<br />

onetime audit of shipping document and onetime check of<br />

goods.” On top of these facilitation measures, customs clearance procedures<br />

happen around the clock. Customs facilities, the commodity<br />

inspection authority, banks, shipping and storage companies are all<br />

available through the Zone’s import and export administration services.<br />

The exporters also enjoy tax incentives which are applicable to<br />

the export processing zone and national economic & technical development<br />

zone.<br />

Economic Facts<br />

Item Value Unit 2006<br />

GDP Billion USD 43.8<br />

Gross Industrial Output Billion USD 40.3<br />

Foreign Direct Investment Billion USD 0.7<br />

Exports Million USD 3.4<br />

Source: Chongqing Statistical Yearbook 2007<br />

The ongoing event “Germany and China – moving ahead<br />

together” came to Chongqing in May. This diverse forum covers<br />

a wide variety of topics including urbanization, business, education,<br />

culture and science. Germany, in close cooperation with the<br />

city of Chongqing, presented future urban visions and invited all<br />

to sample education and business, music and food from Germany.


The German Chamber of Commerce in China<br />

www.china.ahk.de 21 | June - July 2008<br />

Business Focus

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