bachelor of design computing & master of interaction design and ...

Master of Interaction Design
and Electronic Art
The MIDEA (pronounced “emm-idea”) program
started with a rather simple premise: provide
students an opportunity to produce creative
and innovative interactive multimedia and
applications using high-end electronic media not
yet normally found in industry. In other words,
prepare our graduates to become the future of
this industry, not what it is currently doing.
If you have never heard of mobile augmented
reality, reacTIVision, Arduino, Fritzing, or
SmartSlab, then this catalogue shows you some
of what you’re missing out on. See in particular
the MIDEA student works for their Installation
Studio and Device Studio.
The MIDEA degree is for students who demand
to be challenged by the integration of the
newest computing technologies and creative
design thinking, and who are ready for a
cutting-edge future in interaction design and
electronic arts. Most of our students come
from a first degree in industrial design, visual
communication, digital media, IT, and the arts.
They all share an interest in how humans behave
and will interact with computers, and how art,
technology and culture have merged in inspiring
forms of media and interactive systems.
The course is both technically demanding and
intellectually challenging, where the creative and
aesthetic ambitions of design drive technology
without the loss of rigour in any aspect.
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The course teaches four distinct studios, with
each emphasizing the design and technological
challenges associated with dierent aspects
of interaction design and electronic arts:
Virtual Studio – computer-mediated reality
and virtuality
Screen Studio – time-based and tangible media
Installation Studio – experimental, responsive
environments for performance and direct
engagement
Devices – smart artefacts and everyday objects.
Already, our students have gone on to exciting
careers in this industry including interaction
design firms, game design companies, and
product design firms, or they have made lateral
moves within their existing jobs. During the
degree, many have taken on internships
with companies including Spinifex and
Amnesia Razorfish.
The course duration is 1.5 years full-time study.
Although the course is available part-time,
full-time study is timetabled to run for half of
Thursday and all day Friday each week to enable
students to make suitable arrangements with
their employers (and to be fresh enough to be
creative!). For further information on the course
and admissions, please see:
sydney.edu.au/architecture/programs_of_study/
postgraduate/IDEA.shtml.