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Canadian Packaging Machinery Market Research Report - PMMI

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HEINZ CANADA<br />

Industry: Food Products<br />

Sub Industry: Condiments, infant foods,<br />

convenience meals.<br />

Location: Toronto, Ontario<br />

Size (sales): $C548 million (2001)<br />

Purchasing Potential: Not provided<br />

Specific Business<br />

Opportunities:<br />

1. Company Description:<br />

Requirements change each year but<br />

Heinz Canada spends between $C3<br />

and $C15 million annually on<br />

packaging machinery<br />

Heinz Canada is an affiliate of the H. J. Heinz Company. In Canada the company<br />

manufactures and markets processed food products in three categories: ketchup,<br />

condiments and sauces; infant foods; and convenience foods. Heinz Canada has<br />

1,200 employees at its manufacturing facility, headquarters and sales offices in<br />

Canada.<br />

Heinz Canada operates a single manufacturing facility in Leamington, Ontario that<br />

produces approximately 90% of the product line for the <strong>Canadian</strong> market as well as<br />

specific items for the U. S. market. The facility encompasses 2 million square feet of<br />

space (1.2 million square feet of production space and 0.8 million warehouse). The<br />

plant has between 600 and 700 full-time employees and, with the addition of<br />

seasonal workers, close to 1,000 employees at peak season. The plant annually<br />

processes 300,000 tons of raw tomatoes into paste and has annual ketchup-making<br />

capacity of 71 million liters.<br />

Agriculture and Agri-Food Canada estimated that Heinz Canada generated revenue<br />

of $C548 million in 2001.<br />

2. Main Products Produced and How They Are Packed:<br />

Product <strong>Packaging</strong><br />

Three main categories:<br />

Red products: ketchup and condiments Cans, glass, plastic (gamma and PET)<br />

Baby food Glass jars (prepared servings); cereal-type<br />

boxes (Pabulum style)<br />

Beans and pasta sauces Cans<br />

SMG/Columbia Consulting Group Page 67

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