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Canadian Packaging Machinery Market Research Report - PMMI

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5. Key Factors in Purchase Decisions:<br />

Factor Ranking<br />

(1 = Most<br />

Important)<br />

Quality/Reliability/Durability 1<br />

Price 1<br />

Service & Technical Support – In General 1<br />

Service & Technical Support – In Canada 1<br />

Up-to-date Technology 1<br />

Brand/Supplier Reputation 1<br />

Previous Experience with the Supplier/Brand 1<br />

Equipment Characteristics & Features (e.g. flexibility, 1<br />

speed, capacity, unique features, etc.)<br />

Operating Reliability/Accuracy 1<br />

Availability of Repair Parts 1<br />

Potential Operating Cost Savings/Added Value 2<br />

Speed of Delivery/Delivery Wait Period 2<br />

Costs of Materials and Maintenance 2<br />

Experience in Our Industry/Industry Sector 3<br />

Credit Terms 4<br />

6. Attitudes Toward Suppliers:<br />

Weston Bakeries Ltd. has generally had good experience with European suppliers<br />

and feel these suppliers provide high quality products.<br />

a. Perception of <strong>Machinery</strong> by Country:<br />

Country Overall Opinion Quality Up-to-date<br />

Technology<br />

Service<br />

Belgium Good Good Good Average<br />

Canada Excellent Excellent Good Good<br />

Japan Average Average Good Average<br />

Switzerland Excellent Excellent Excellent Good<br />

United States Average Average Average Average<br />

b. Perception of Pricing by Country:<br />

Country Price<br />

Belgium Somewhat Expensive<br />

Canada Good Prices<br />

Japan Somewhat Expensive<br />

Switzerland Very Expensive<br />

United States Average<br />

SMG/Columbia Consulting Group Page 131

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