Sustainable Food Production, Consumption, and the Generation of

1.7 Key informant interviews analysis
The key informant interviews were analyzed using a theme coding method. Common
themes were identified and codified under specific themes that were later extracted and used
within each research section as direct and indirect quotes. Key informants included policy
makers with the CRD, store managers and food distributors in Victoria, non-governmental
organization and community education centres. Interviews were recorded using a tape recorder
and later transcribed. Interview transcriptions were analyzed using the aforementioned theme
coding method and sent to each key informant for verification.
1.8 Government document and policy analysis
A number of government documents and policies were referred to and referenced through
the course of the research. Every attempt was made to understand the nature and contexts of
these documents in order to avoid misrepresenting or misinterpreting government institutions
and policy-makers. Guided by examples from previous studies (McRae 1997, 1999; Lang 1997,
1999), these documents were examined with a mind to objectively report their policy
implications and disseminate the facts, not opinions, regarding policy and legislation. The
documents were accessed electronically through public government websites.
2.0 Local food production in Victoria:
Challenges, opportunities and Visions for Victoria’s food system
Analisa Blake
Abstract: The question of local food production is at the centre of a complex web of social
economic and environmental issues. Local food production can improve the sustainability of
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