AI.COMM - Avian and Pandemic Influenza Resource Link

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40 AS-NEEDED CAPACITY BUILDING RESPONSE AI.COMM was often called upon to provide expertise and build capacity on a variety of issues, as needed. Less than a year into the project, USAID asked AI.COMM to develop training modules on the correct use of personal protective equipment; decontamination and supplies; and sampling, rapid testing and packaging supplies and processes. AI.COMM was then quickly dispatched to countries including Mali, Niger, Côte d’Ivoire, Jordan and Bangladesh to implement these three-day instructional sessions. Another example of AI.COMM being brought in to provide technical assistance was a request to help condense the U.S. Government’s communication plan for pandemic infl uenza mitigation into an operational document that stressed the non-pharmaceutical interventions to be observed in the event of an infl uenza pandemic. B FINAL REPORT In response to fi ndings that fi eld epidemiologists were in need of basic information on communicating during outbreaks in general, USAID asked AI.COMM to design a curriculum on applied communication skills for epidemiology professionals. The training consisted of three lessons that provided the fi eld staff with key communication skills they will need, especially when conducting and reporting on outbreak investigations, and employed discussions, ‘hands-on’ learning activities and feedback sessions, as well as ‘oncamera’ interview role plays to hone skills in listening and asking questions, developing talking points and key messages, and message delivery. A pretest workshop was held with the University of Mahidol’s Field Epidemiology Training Program (FETP) in Bangkok in September 2009 and moderated by a professional researcher who conducted feedback sessions following each of the three sessions and an overall evaluation at the end of the day.
AI.COMM staff then held a fi eld epidemiology training workshop in Uganda with the African Field Epidemiology Network (AFENET) that highlighted the importance of this applied communication skills training for fi eld epidemiologists. The project also had been working with AFENET to establish an Offi ce of Public Affairs for the network to have technical skills in public affairs and communication to better respond to emergencies or the day-to-day operations of AFENET. Based in Uganda and with representation in over nine countries throughout Africa, AFENET investigates outbreaks and responds to other emerging medical situations. All told, AI.COMM assisted AFENET with creating a communications framework/roadmap; and developing work plans and content for the local public affairs offi ce, key messages, media Q&A, and a press kit. 41 FINAL REPORT B
Page 1: AI.COMM End of Project Report MAY 2
Page 4 and 5: FOREWOR A letter from the Chief of
Page 6 and 7: 4 B FINAL REPORT of Agriculture wer
Page 8 and 9: 6 Foreword Overview B FINAL REPORT
Page 10 and 11: Introduction 8 When the AI.COMM pro
Page 12 and 13: 10 Outbreak: Crisis/emergency risk
Page 14 and 15: 12 B FINAL REPORT Across the globe,
Page 16 and 17: 14 To determine which combination o
Page 18 and 19: 16 B FINAL REPORT In Bangladesh, ev
Page 20 and 21: 18 Even prior to AI.COMM, AED had b
Page 22 and 23: 20 PARTICIPATORY ACTION RESEARCH Pa
Page 24 and 25: MEASURING ACCOMPLISHMENTS 22 To ens
Page 26 and 27: SUPPLY CHAIN ANALYSIS - TRACKING PO
Page 28 and 29: 26 Research 3MESSAGE AND MATERIAL D
Page 30 and 31: AUDIENCES AND MESSAGE DEVELOPMENT 2
Page 32 and 33: 30 CHANNELS OF INFORMATION To reach
Page 34 and 35: 32 TARGETING MATERIALS B FINAL REPO
Page 36 and 37: 4CAPACITY BUILDING 34
Page 38 and 39: 36 This led to the development of t
Page 40 and 41: 38 INTERPERSONAL COMMUNICATION SKIL
Page 44 and 45: 5 DEVELOPMENT OF A COMMUNICATION FR
Page 46 and 47: 44 The Conceptual Framework for AHI
Page 48 and 49: 46 6PANDEMIC PREPAREDNESS
Page 50 and 51: 48 Led by the International Federat
Page 52 and 53: 50 B FINAL REPORT In the area of re
Page 54 and 55: 52 RESPONDING TO THE H1N1 PANDEMIC
Page 56 and 57: 54 This prompt communications suppo
Page 58 and 59: 56 AI.COMM created an Emergency Com
Page 60 and 61: 58 As a relatively small project in
Page 62 and 63: LESSONS LEARNED 60 8CHALLENGES AND
Page 64 and 65: 62 Making matters more complicated
Page 66 and 67: COLLABORATIONS AND PARTNERSHIPS 64
Page 68 and 69: BUILDING CAPACITY WITH AGRICULTURE
Page 70 and 71: MANAGING EXPECTATIONS: WHAT CAN COM
Page 72 and 73: 70 Because it was so diffi cult to
Page 74 and 75: 72 Overall, the up-front preparedne
Page 76 and 77: 74 1 3 5 7 2 4 6 8 APPENDICES
Page 78 and 79: 76 B LIST OF AI.COMM PARTNERS Acap
Page 80 and 81: 78 C AI.COMM PRODUCTS Following is
Page 82 and 83: 80 Posters Let’s hear it from the
Page 84 and 85: 82 Community Preparation and Respon
Page 86 and 87: 84 Pandemic Infl uenza: Food Securi
Page 88 and 89: 86 D LIST OF AI.COMM STAFF AND CONS
Page 90: 88 D OVERSEAS STAFF Abiodun Adetoro
Page 95:
avianfl u.aed.org pandemicpreparedn
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