Integrated Policy Control & Charging Architecture for Mobile ...
Integrated Policy Control & Charging Architecture for Mobile ...
Integrated Policy Control & Charging Architecture for Mobile ...
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<strong>Mobile</strong> Broadband<br />
Meeting demand while protecting margins<br />
› Flat-rate pricing<br />
– attractive and easy to<br />
understand, drives growth<br />
› Over The Top (service<br />
content providers)<br />
– even more pressing<br />
› Revenues vs. cost<br />
– allow investments in<br />
additional capacity to serve<br />
new subscribers<br />
– protect per<strong>for</strong>mance of delaysensitive<br />
applications<br />
Ericsson | 18-04-2012 | Page 3<br />
Increased traffic<br />
per subscriber:<br />
- streaming<br />
- peer-to-peer