think global, act local - burda-advertising-center.com
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CITY<br />
ELLE CITY<br />
Ratecard No. 4 / Valid from 1st Jan. 2011
CITY<br />
MAGAZINE PROFILE ELLE CITY<br />
THINK GLOBAL, ACT LOCAL<br />
ELLE City is a luxury & high-class <strong>local</strong> magazine – designed in the Look & Feel of ELLE<br />
ELLE City shows the best of each city to our readers:<br />
First-class-shopping adresses, lifestyle trends, important places to visit & major cultural<br />
attr<strong>act</strong>ions as well as exclusive society events.<br />
For each issue there is a guest editor-in-chief, an ELLE-Style person, living in the city and<br />
introducing the city from her/his point of view.<br />
ELLE City is published twice a year in the cities of Munich, Hamburg, Berlin and<br />
Düsseldorf. In the cities of Frankfurt and Stuttgart once a year. Every issue has a print run<br />
of 60.000 copies. 40.000 are distributed together with ELLE and 20.000 together with<br />
ELLE DECORATION in the <strong>local</strong> areas.<br />
ELLE City is the perfect opportunity to increase <strong>local</strong> presence and present new<br />
collections and stores. Be<strong>com</strong>e one of the most wanted items in town!
CITY<br />
PRICES & SIZES<br />
Print run: 40.000 copies with ELLE and 20.000 copies with ELLE DECORATION<br />
DISCOUNTS<br />
Volume discounts<br />
THINK GLOBAL, ACT LOCAL<br />
3 pages 5 % For ELLE clients their discounts can be assigned<br />
4 pages 8 % to ELLE City.<br />
5 pages 10 % 25% special-discount for retailers<br />
PRICES<br />
Format: Width x Height* 4c<br />
1/1 page 203 mm x 277 mm EUR 5.000,-<br />
2/1 pages 406 mm x 277 mm EUR 9.600,-<br />
page 100 mm x 277 mm EUR 2.500,-<br />
⅓ page 66 mm x 277 mm EUR 1.650,-<br />
Cover inside front cover EUR 5.500,opening<br />
spread** EUR 10.000,outside<br />
back cover EUR 6.250,-<br />
* Repro sizes + 4 mm trim<br />
** Inside front cover + page 3
CITY<br />
PRICES & SIZES<br />
AD SPECIALS*<br />
Loose insert up to 50gr. EUR 90,- ‰<br />
Glued-on insert postcard EUR 35,- ‰<br />
folder EUR 45,- ‰<br />
booklet EUR 65,- ‰<br />
Bound-in insert<br />
Delivered** 4-pages EUR 110,- ‰<br />
6-pages EUR 120,- ‰<br />
8-pages EUR 130,- ‰<br />
Integrated 4-pages EUR 6.600,- plus EUR 2.250,- printing costs<br />
6-pages EUR 7.200,- plus EUR 3.150,- printing costs<br />
8-pages EUR 7.800,- plus EUR 4.200,- printing costs<br />
THINK GLOBAL, ACT LOCAL<br />
* Ad specials are no subject to discount<br />
** Only copy per issue
���� ����<br />
THINK GLOBAL, ACT LOCAL<br />
Publis her<br />
ELLE Verlag GmbH<br />
Arabellastraße 23<br />
81925 München<br />
Placement<br />
Beauty<br />
Headquarter<br />
Burda Community Network<br />
ISSUE FIrtS Day Katja Nowak ELLE ELLE Julia Meinhold<br />
CLOSING Diana Wolke PrINtING<br />
Arabellastr. 23<br />
Arabellastr. 23<br />
Kattrepel<br />
Kattrepel<br />
10<br />
10<br />
Lagardère ActiveYann OF FlahaultInt. SaLE Commercial Director23, rue Baudin92300 Lavallois,FranceTelephone:<br />
81925 M nchen<br />
DECOratION 81925 M nchen DatE 20095<br />
20095<br />
Hamburg<br />
Hamburg MatErIaL<br />
+33 1 41 34 83 18Telefax: +33 Telefon: 1 41 089/92 34 63 50-3446 00yann.flahault@lagardere-<strong>act</strong>ive.<strong>com</strong> Telefon: 089/92 50-4651<br />
Telefon:<br />
Lagardère Telefon:<br />
040/27<br />
Advertising<br />
040/27<br />
85<br />
85-650<br />
65-0<br />
Burda Community Network GmbH<br />
Telefax: 089/92 50-2581<br />
julia.meinhold@<strong>burda</strong>.<strong>com</strong><br />
Telefax:<br />
Telefax:<br />
040/27<br />
040/27<br />
85<br />
85-6523<br />
65-23<br />
Nelly Streichenberger 31, rue katja.nowak@<strong>burda</strong>.<strong>com</strong><br />
du colisée 75008 Paris, France Telephone: +33 1 53 96 34 47 nelly.streichen-<br />
Journal Design & Placement:<br />
Sales hamburg-berlin@<strong>burda</strong>.<strong>com</strong><br />
Hamburg 16.02.2011 03/11 02/11 (03.03.11) 30.12.2010 Region Düsseldorf: 14.01.2011<br />
berger @ lagerdere-<strong>act</strong>ive.<strong>com</strong>Production<br />
Management Katja NowakFashion<br />
& Luxury<br />
Burda Sales Community Office Düsseldorf Network<br />
YOUR CONTACTS<br />
Astrid Wallasch Arabellstr. 23 Silke Grundler<br />
Hildebrandtstraße Marcus Himpel<br />
Munich 16.03.2011 04/11 03/11 (05.05.11) 27.01.2011 10.02.2011<br />
4D<br />
Am Kestendamm 1<br />
81925 München Arabellastr. 23<br />
40215 Hildebrandtstr. Düsseldorf4<br />
d<br />
Senior Brand Manager ELLE 77652 Group Offenburg<br />
Telefon: 089/92 81925 50-3446 M nchen<br />
Telefon: 40215 0211/9 D sseldorf 34 15-0<br />
Frankfurt 20.04.2011 Telefon: 0781/8405/11 26 29 Telefax: 03/11 089/92 Telefon: (05.05.11) 50-2509 089/92 50-4655 03.03.2011 Telefax: Telefon: 0211/9 0211/93 17.03.2011<br />
34 15-22 415-0<br />
Sabine Adleff<br />
Telefax: 0781/84 27 96 katja.nowak@<strong>burda</strong>.<strong>com</strong><br />
silke.grundler@<strong>burda</strong>.<strong>com</strong><br />
Telefax: 0211/93 415-22<br />
Telephone: +49 89/92 50-20 88 astrid.wallasch@<strong>burda</strong>.<strong>com</strong> Sales duesseldorf@<strong>burda</strong>.<strong>com</strong><br />
Region Frankfurt:<br />
Berlin 18.05.2011 06/11 Production 04/11 Management: (07.07.11) 31.03.2011 14.04.2011<br />
Telefax: +49 89/92 50-30 40 Medienberatung<br />
Leisure & Living<br />
Burda Sales Community Office Frankfurt Network<br />
Astrid Wallasch<br />
Wiesenau 36<br />
Düsseldorf/Cologne Heide Reichmann<br />
sabine.adleff@elle.<strong>burda</strong>.<strong>com</strong><br />
20.07.2011 Christine Lippitsch<br />
Editorial Cont<strong>act</strong><br />
08/11<br />
Verena Am Kestendamm 05/11 Udo(01.09.11) Radzio<br />
HallbauerEditor 1 ELLE City<br />
09.06.2011<br />
Telephone: 60323 Wiesenau Frankfurt 36+49<br />
16.06.2011<br />
Im Hopfengarten 1a<br />
Arabellastr. 23<br />
89/92<br />
77652 Offenburg<br />
88696 Owingen<br />
81925 M nchen<br />
Telefon: 60323 069/17 Frankfurt 00 80-0<br />
Hamburg 50-41 66elle.extensions@elle.<strong>burda</strong>.<strong>com</strong> 17.08.2011 Customer Telefon: Service 0781/84 Bettina 26 29 KoschanyTelephone Telefax: +49 069/17 78 1/84 24 89 23<br />
Telefon: 07551/94 09/11 70 940 05/11<br />
Telefax: 0781/84<br />
Telefon: (01.09.11)<br />
27<br />
089/92<br />
96<br />
50-4677 07.07.2011 Telefon: 069/17 14.07.2011<br />
00 80-0<br />
86bettina.koschany@<strong>burda</strong>.<strong>com</strong> Telefax: Production 07551/94 70Management 942<br />
astrid.wallasch@<strong>burda</strong>.<strong>com</strong><br />
Astrid udo.radzio@<strong>burda</strong>.<strong>com</strong> Wallasch Am Kestendamm Telefax: 177652 069/17 24-89 Offen-<br />
Sales Region Stuttgart:<br />
Munich christine-lippitsch@t-online.de<br />
frankfurt@<strong>burda</strong>.<strong>com</strong><br />
burgTelephone: +49 78 14.09.2011 1/84 26 29astrid.wallasch@<strong>burda</strong>.<strong>com</strong><br />
10/11 06/11 (03.11.11) 04.08.2011 11.08.2011<br />
Promotion:<br />
Burda Community Network<br />
Direct Sales<br />
Beauty<br />
Albstraße 14<br />
Berlin 19.10.2011 11/11 Ulrich 06/11 Kuschel Adrian (03.11.11) Peipp<br />
08.09.2011 70597<br />
Nadine<br />
Stuttgart<br />
Dreyer 15.09.2011<br />
Creative Solutions<br />
Julia Meinhold<br />
Arabellastr. 23<br />
Telefon: Arabellastr. 0711/24 23 89 85-0<br />
Arabellastr. 23 81925 M nchen<br />
Telefax: 819250711/24 M nchen<br />
Stuttgart 89 85-25<br />
Arabellastr. 23 16.11.2011 12/11 81925 01/12 München(Jan.<br />
2012) 06.10.2011 13.10.2011<br />
Telefon: 089/92 50-3649<br />
Telefon: 089/92 00 94-0<br />
Telefon: 089/92 Telefax: 50-3119 089/92 50-2991<br />
81925 München<br />
Sales Telefax: Region 089/92 München: 00 94-99<br />
Düsseldorf/Cologne 14.12.2011 01/12 Telefax: 01/12 089/92 adrian.peipp (Jan. 50-3525 2012) @<strong>burda</strong>.<strong>com</strong> 03.11.2011 10.11.2011<br />
Telephone: +49 89/92 50-46 51<br />
ulrich.kuschel@<strong>burda</strong>.<strong>com</strong><br />
SCHEDULE<br />
IHrE AnSPrEcHPArtnEr<br />
2011<br />
IHRE ANSPRECHPARTNER<br />
Verlag<br />
ELLE Verlag GmbH<br />
Arabellastraße 23<br />
81925 München<br />
Senior<br />
Verlag:<br />
Brand Manager ELLE Group<br />
Sabine ELLE Verlag Adleff GmbH<br />
Telefon: 089/92 50-3355<br />
Arabellastraße 23<br />
Telefax: 089/92 50-3040<br />
81925 München<br />
sabine.adleff@elle.<strong>burda</strong>.<strong>com</strong><br />
Senior Brand Manager ELLE Group:<br />
Sabine Adleff<br />
Telefon: 089/92 50-3355<br />
Telefax: 089/92 50-3040<br />
sabine.adleff@elle.<strong>burda</strong>.<strong>com</strong><br />
Sales Region Hamburg / Berlin:<br />
Sales Office Hamburg / Berlin<br />
Sales Office München / Stuttgart<br />
muenchen-stuttgart@<strong>burda</strong>.<strong>com</strong><br />
Burda Community Network<br />
Arabellastraße 23<br />
81925 München<br />
Telefon: 089/92 00 94-0<br />
Telefax: 089/92 00 94-99
CITY<br />
TECHNICAL DATA<br />
Support and Service Data prerequisites<br />
THINK GLOBAL, ACT LOCAL<br />
PS Productions-Service Repro format bleed 1/1 page 203 x 277 mm + 4 mm trim<br />
Phone +49 781 / 84 26 29 Repro format type area 1/1 page 180 x 252 mm<br />
Fax +49 781 / 84 27 96 Content data carrier PDF 1.4 with font-including<br />
astrid_wallasch@<strong>burda</strong>.<strong>com</strong> Recognation Print-out with table of contents<br />
Picture Resolution 120 l/cm<br />
Orders are based on the original copy. Text/graphics resolution 360 l/cm<br />
Complaints due to incorrect original copy Printer fonts Adobe Type 1 MAC<br />
cannot be acknowledged. Surface adherence Offset 280-300 %<br />
The customer is always the contr<strong>act</strong> partner.<br />
Processing Profil Offset Printing Downloads<br />
Offset printing ISOcoated (27L) www.eci.org<br />
Copy prerequisites Distiller-Settings www.<strong>burda</strong>-druck.<strong>com</strong><br />
Digital data on CD-ROM<br />
ISDN/FTP only in agreement with production service Technical Data www.<strong>burda</strong>-<strong>com</strong>munity-network.de<br />
Digital proofs in Repro format of delivered data carrier www.druckunterlagen-online.de
���� ����<br />
THINK GLOBAL, ACT LOCAL<br />
Publis her<br />
ELLE Verlag GmbH<br />
Arabellastraße 23<br />
81925 München<br />
Headquarter Placement<br />
F-75008 Beauty Paris<br />
Switzerland<br />
Headquarter<br />
Lagardère KatjaActive Nowak<br />
T +33-1- Julia53 Meinhold 96 34 65<br />
Burda ADNATIVE Diana<br />
Community<br />
Wolke<br />
Network<br />
Yann Flahault Arabellastr. 23<br />
E philippe.leonard@<br />
Arabellastr. 23<br />
Kattrepel Philippe Kattrepel<br />
10 Girardot 10<br />
Lagardère ActiveYann FlahaultInt. Int. Commercial Commercial Director23, rue Baudin92300 Lavallois,FranceTelephone:<br />
81925 M Director nchen<br />
lagardere-<strong>act</strong>ive.<strong>com</strong><br />
81925 M nchen<br />
20095 7, 20095 Chemin Hamburg<br />
Hamburg Maisonneuve<br />
+33 1 41 34 83 18Telefax: 23, +33 rue Telefon: Baudin 1 41 089/92 34 63 50-3446 00yann.flahault@lagardere-<strong>act</strong>ive.<strong>com</strong> Telefon: 089/92 50-4651<br />
Telefon:<br />
Lagardère CH-1219 Telefon:<br />
040/27<br />
Advertising<br />
040/27 Châtelaine-Genève<br />
85<br />
85-650<br />
65-0<br />
92300 Burda Community Network GmbH<br />
Telefax: Lavallois,France 089/92 50-2581<br />
Great julia.meinhold@<strong>burda</strong>.<strong>com</strong><br />
Britain<br />
Telefax: T Telefax: +41-22-7 040/27<br />
040/27 96 46 85<br />
85-6523 26 65-23<br />
Nelly Streichenberger 31, Telephone: rue katja.nowak@<strong>burda</strong>.<strong>com</strong><br />
du colisée +33 1 41 34 75008 83 18 Paris, France Lagardère Telephone: Advertising +33 1 53 96 34 E 47 nelly.streichen-<br />
Journal Design & Placement:<br />
Sales hamburg-berlin@<strong>burda</strong>.<strong>com</strong><br />
philippe.girardot@adnative.net<br />
Region Düsseldorf:<br />
Telefax: +33 1 41 34 63 00<br />
Amandine Dufour<br />
berger @ lagerdere-<strong>act</strong>ive.<strong>com</strong> yann.flahault@lagardere-<strong>act</strong>ive.<strong>com</strong><br />
Production Management Katja Nowak 64, North Fashion Row&<br />
Luxury<br />
Burda Scandinavia<br />
Sales Community Office Düsseldorf Network<br />
YOUR CONTACTS<br />
Astrid Wallasch<br />
Arabellstr. GB-London 23 Silke Grundler W1K 7LL<br />
Hildebrandtstraße Allermedia Marcus Himpel 4D<br />
Lagardère Am Kestendamm Advertising 1<br />
81925 München T +44-207- Arabellastr. 1 50 74 2330<br />
40215 Karin Hildebrandtstr. Düsseldorf Södersten 4 d<br />
Senior Brand Manager ELLE Nelly Streichenberger<br />
77652 Group Offenburg<br />
Telefon: E 089/92 amandine.dufour@<br />
81925 50-3446 M nchen<br />
Telefon: S:T 40215 Eriksplan 0211/9 D sseldorf 234<br />
15-0<br />
31, rue Telefon: du colisée 0781/84 26 29 Telefax: lgalondon.co.uk<br />
089/92 Telefon: 50-2509 089/92 50-4655<br />
Telefax: S-11320 Telefon: 0211/9 Stockholm 0211/93 34 15-22 415-0<br />
Sabine Adleff<br />
75008 Telefax: Paris, France 0781/84 27 96 katja.nowak@<strong>burda</strong>.<strong>com</strong><br />
silke.grundler@<strong>burda</strong>.<strong>com</strong><br />
Sweden Telefax: 0211/93 415-22<br />
Telephone: +49 89/92 50-20 Telephone: 88 astrid.walla +33 1 s53<br />
ch@<strong>burda</strong>.<strong>com</strong><br />
96 34 47<br />
Italy<br />
Sales T duesseldorf@<strong>burda</strong>.<strong>com</strong><br />
+46-8 Region 457-89 Frankfurt: 07<br />
nelly.streichenberger@lagerdere-<strong>act</strong>ive.<strong>com</strong><br />
Production<br />
Lagardère<br />
Management:<br />
Advertising<br />
E karin.soedersten@aller.se<br />
Telefax: +49 89/92 50-30 40 Medienberatung<br />
Burda Sales Community Office Frankfurt Network<br />
Astrid Wallasch Robert<br />
Leisure<br />
Shoenmaker<br />
& Living<br />
Christine Lippitsch<br />
Wiesenau Heide Reichmann 36<br />
Sales Offices Worldwide<br />
sabine.adleff@elle.<strong>burda</strong>.<strong>com</strong> Editorial Cont<strong>act</strong> Verena Am Kestendamm Viale Udo Sarca Radzio<br />
HallbauerEditor 1 235<br />
Spain<br />
Im Hopfengarten 1a<br />
ELLE City Telephone: 60323 Wiesenau Frankfurt<br />
Asia<br />
36+49<br />
89/92<br />
77652 I-20126 Arabellastr.<br />
Offenburg Milano 23<br />
Lagardère Advertising<br />
88696 Owingen<br />
81925 M nchen<br />
Telefon: 60323 069/17 Frankfurt 00 80-0<br />
50-41 66elle.extensions@elle.<strong>burda</strong>.<strong>com</strong> Pacific Business Customer Telefon: Service T +39-02-62 0781/84 Bettina 26 69 2944<br />
KoschanyTelephone 41<br />
Melinda<br />
Telefax: +49 Snider<br />
069/17 78 1/84 24 89 23<br />
Ikeda Yoshinori Telefon: 07551/94 70 940<br />
Telefax: E 0781/84 rshoenmaker@l-g-a.it<br />
Telefon:<br />
27<br />
089/92<br />
96<br />
50-4677<br />
Calle Telefon: Santa 069/17 Engracia, 00 80-0 23<br />
86bettina.koschany@<strong>burda</strong>.<strong>com</strong> Matsuda Telefax: Bldg. Production 07551/94 70Management 942<br />
astrid.wallasch@<strong>burda</strong>.<strong>com</strong><br />
Astrid udo.radzio@<strong>burda</strong>.<strong>com</strong> Wallasch Am Kestendamm Telefax: 177652 069/17 24-89 Offen-<br />
Sales<br />
E-28010<br />
Region<br />
Madrid<br />
Stuttgart:<br />
2-4-6 Nihonbashi christine-lippitsch@t-online.de<br />
Kayabacho,<br />
Netherlands<br />
T frankfurt@<strong>burda</strong>.<strong>com</strong><br />
+34-91-7 28 92 87<br />
burgTelephone: +49 78 1/84 Chuo-Ku 26 29astrid.wallasch@<strong>burda</strong>.<strong>com</strong><br />
Promotion: Publicitas BV<br />
Burda E msnider@hachette.es<br />
Community Network<br />
Direct Sales<br />
Beauty<br />
J-Tokyo 103-0025<br />
Giovanni Frankel<br />
Albstraße 14<br />
Ulrich Kuschel<br />
T +81-3-36 61 61 38<br />
Herikerbergweg Adrian Peipp 175<br />
70597 USA<br />
Nadine<br />
Stuttgart<br />
Dreyer<br />
Creative Solutions<br />
Julia Meinhold<br />
E pbi2010@gol.<strong>com</strong><br />
Parking Arabellastr. 10 23<br />
Telefon: Publicitas Arabellastr. 0711/24 North 23 89 America 85-0<br />
Arabellastr. 23<br />
Building 81925 Mercurius M nchen (8th floor)<br />
Telefax: Jeffrey 81925Molinaro 0711/24 M nchen89<br />
85-25<br />
Arabellastr. 23<br />
81925 München<br />
France<br />
NL-1101 Telefon: CN Amsterdam 089/92 50-3649 Zuidoost<br />
330 Telefon: Seventh 089/92 Avenue, 00 94-0 5th floor<br />
Telefon: 089/92 Telefax: 50-3119 089/92 50-2991<br />
81925 München<br />
Lagardère Advertising<br />
T +31-20 311 9710<br />
Sales New Telefax: Region York, 089/92 N.Y. München: 10001 00 94-99<br />
Telefax: 089/92 udo.radzio@<strong>burda</strong>.<strong>com</strong><br />
50-3525<br />
Philippe Leonard<br />
E giovanni.frankel@publicitas.<strong>com</strong> T +1-212-330 0736<br />
Telephone: +49 89/92 50-46 51<br />
ulrich.kuschel@<strong>burda</strong>.<strong>com</strong><br />
Burda Community Network<br />
31, rue du colisée<br />
YOUR IHrE AnSPrEcHPArtnEr<br />
CONTACTS<br />
IHRE ANSPRECHPARTNER<br />
Verlag Publisher<br />
ELLE<br />
ELLE Verlag<br />
Verlag<br />
GmbH<br />
GmbH<br />
Arabellastraße 23<br />
Arabellastraße 23<br />
81925 München<br />
81925 München<br />
Senior Brand Manager ELLE Group<br />
Senior Sabine Adleff<br />
Verlag:<br />
Brand Manager ELLE Group<br />
Telephone: +49 89/92 50-20 88<br />
Sabine Telefax: ELLE Verlag Adleff +49 GmbH 89/92 50-30 40<br />
Telefon: sabine.adleff@elle.<strong>burda</strong>.<strong>com</strong><br />
089/92 50-3355<br />
Arabellastraße 23<br />
Telefax: 089/92 50-3040<br />
81925 München<br />
sabine.adleff@elle.<strong>burda</strong>.<strong>com</strong><br />
Editorial Cont<strong>act</strong><br />
Verena Hallbauer<br />
Editor ELLE City<br />
Telephone: Senior Brand +49 89/92 Manager 50-41 ELLE 66 Group:<br />
elle.extensions@elle.<strong>burda</strong>.<strong>com</strong><br />
Sabine Adleff<br />
Customer Telefon: 089/92 Service 50-3355<br />
Bettina Telefax: Koschany 089/92 50-3040<br />
Telephone sabine.adleff@elle.<strong>burda</strong>.<strong>com</strong><br />
+49 78 1/84 23 86<br />
bettina.koschany@<strong>burda</strong>.<strong>com</strong><br />
Production Management<br />
Astrid Wallasch<br />
Am Kestendamm 1<br />
77652 Offenburg<br />
Telephone: +49 78 1/84 26 29<br />
astrid.wallasch@<strong>burda</strong>.<strong>com</strong><br />
Sales Region Hamburg / Berlin:<br />
Sales Office Hamburg / Berlin<br />
Sales Office München / Stuttgart<br />
muenchen-stuttgart@<strong>burda</strong>.<strong>com</strong><br />
Arabellastraße<br />
E jeffrey.molinaro@publicitas.<strong>com</strong><br />
23<br />
81925 München<br />
Telefon: 089/92 00 94-0<br />
Telefax: 089/92 00 94-99
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